Top Trends of 2019 and What to Expect in 2020

12/19/19 • 35 min

Community College Marketing Master Class

It's been a productive year, and as we reflect on it, we can see so much has changed in the world of community colleges in such a short period of time. Looking ahead to 2020, we are expecting even more big things to come, and there are several clues from this year that help us formulate those predictions.
In this episode, Dr. Pamela Cox-Otto, CEO of Interact, and Cheryl Broom, president of Interact, share the top community college trends of 2019 and tell you what should be on your radar in the new year.
Show Notes:
17:00 - Schoolcraft College
35:05 - *Date To Be Confirmed*
[email protected]
[email protected]
[email protected]

Previous Episode

That Was Unexpected! How to Prepare for a Crisis and How to Respond

Scott Summerfield is a principal of SAE Communications, an organization that has provided communications counsel, media relations, and Joint Information Center management for many of California's most challenging recent crises, including the 2019 Conception dive boat tragedy, 2017 Thomas fire, and 2014 Isla Vista shootings. In this episode, Scott and Cheryl discuss the challenges of dealing with crisis situations as well as the best practices for handling crisis communications.

Show Notes:

Scott's email: [email protected]

SAE Communications website: saecommunications.com

Next Episode

What Marbles (and Data) Can Tell Us About Forming Connections in the Digital Space

Erin Green, director of digital marketing strategy (DMS) enablement at LOCALiQ, is an expert in marketing in the digital space and is fluent in speaking “nerd.” She is a nationally recognized speaker, award-winning marketer and sales leader, and has worked with a number of leading organizations including Nike, FedEx, and Susan G. Komen. She’s also been a featured speaker for organizations like Google and Facebook.

In this episode, Erin and Cheryl discuss influenceable moments and how colleges can leverage those moments in the digital space to form stronger connections with audiences.

Show Notes:
To view the presentation from the National Council for Marketing and Public Relations District 1 conference in Providence, click here.

Community College Marketing Master Class - Top Trends of 2019 and What to Expect in 2020

Transcript

Announcer00:00:00.479

Marketing for community colleges is tough, but after 20 years of working solely with two-year technical and community colleges, we've learned a few things. Now we want to share them with you. Welcome to the Community College Marketing MasterClass podcast. If you're looking for expert insights from industry experts, you've come to the right place. Bringing more than two decades of marketing and communications experience, please welcome your host a