7 Things You Can Learn by Recording Your Website Visitors

09/01/23 • 12 min

In this episode, the importance of understanding user behavior through session replays is highlighted. Session recording tools act like virtual CCTV for websites, allowing you to track interactions and understand why visitors take specific actions. Use cases include improving conversions, resolving 404 errors, optimizing forms, fixing website glitches, aligning real user journeys with marketing narratives, reducing bounce rates, and identifying broken buttons for enhanced user experience.

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Salesforce Journey Builder: 10-Step Checklist of Best Practices

Marketers face challenges in winning over customers, but tools like Mouseflow and Salesforce Journey Builder can help. Mouseflow provides insights through session recordings, while Journey Builder offers personalized customer journeys.

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Optimizing Micro-Interactions for the Best User Experience

In this episode, we talk about micro-interactions, and how to analyze and optimize them. These are critical but often overlooked, of UX design. Analyzing and optimizing them through user testing and behavior analytics can lead to a more engaging and satisfying user experience, ultimately benefiting businesses through improved conversion rates and user satisfaction.