
Episode #15 with Kira Kozulin: from project manager to copywriting & web design business
05/03/21 • 38 min
Welcome to episode #15 of the Career Pivot Podcast, hosted by Bec Sands. This episode is available on Spotify, Stitcher, iTunes and Google Podcasts, and if you enjoy it, I would love it if you could please subscribe and leave me a review.
In today’s podcast episode, I interview Kira Kozulin, a professional writer who works with businesses in the beauty, health and wellness space to create website, social media and newsletter content that sells. She is part of branding and website design agency Ivory Edit. Kira’s mission is to uncover the personality and stories behind the clients she works with, for sharing with the world.
Kira spent 20 years developing and managing multi-million-dollar projects and funding programs in the public sector before pivoting into business. She holds a Bachelor of Economics from Monash University and certifications in project management.
Show Notes
1:50 How Kira spent 27 years in corporate and government project management and is now leaving her job and pivoting into her own copywriting and web design business; how she is transferring those skills into her own business
3:55 Why Kira decided to pivot and make such a massive change in her career, the catalyst that started it all, and the moment everything clicked
11:40 The first steps Kira took to bring her career pivot into reality, and how she started to pursue those breadcrumbs that led her towards what she loves to do
13:47 The difference that she felt in energy when thinking about corporate work vs working in her own business
16:00 How you can do what you enjoy, and get paid for it too
18:17 Doing the “slog” you want to do vs the slog you don’t
19:00 How earning more money can create positive change in the world and your community
19:30 How Kira found her first client and being unattached to the outcome supported her
20:45 The stage at which Kira completed a Career Pivot Coaching series, as well as Online Consulting Kickstart, and how these two things supported her
29:17 Kira’s advice for someone who is thinking about making a career pivot and what they can do next
Welcome to episode #15 of the Career Pivot Podcast, hosted by Bec Sands. This episode is available on Spotify, Stitcher, iTunes and Google Podcasts, and if you enjoy it, I would love it if you could please subscribe and leave me a review.
In today’s podcast episode, I interview Kira Kozulin, a professional writer who works with businesses in the beauty, health and wellness space to create website, social media and newsletter content that sells. She is part of branding and website design agency Ivory Edit. Kira’s mission is to uncover the personality and stories behind the clients she works with, for sharing with the world.
Kira spent 20 years developing and managing multi-million-dollar projects and funding programs in the public sector before pivoting into business. She holds a Bachelor of Economics from Monash University and certifications in project management.
Show Notes
1:50 How Kira spent 27 years in corporate and government project management and is now leaving her job and pivoting into her own copywriting and web design business; how she is transferring those skills into her own business
3:55 Why Kira decided to pivot and make such a massive change in her career, the catalyst that started it all, and the moment everything clicked
11:40 The first steps Kira took to bring her career pivot into reality, and how she started to pursue those breadcrumbs that led her towards what she loves to do
13:47 The difference that she felt in energy when thinking about corporate work vs working in her own business
16:00 How you can do what you enjoy, and get paid for it too
18:17 Doing the “slog” you want to do vs the slog you don’t
19:00 How earning more money can create positive change in the world and your community
19:30 How Kira found her first client and being unattached to the outcome supported her
20:45 The stage at which Kira completed a Career Pivot Coaching series, as well as Online Consulting Kickstart, and how these two things supported her
29:17 Kira’s advice for someone who is thinking about making a career pivot and what they can do next
Previous Episode

Episode #14 with Bec Sands: from 12 years in corporate to online coaching & consulting business
Welcome to episode #14 of the Career Pivot Podcast, hosted by Bec Sands. This episode is available on Spotify, Stitcher, iTunes and Google Podcasts, and if you enjoy it, I would love it if you could please subscribe and leave me a review.
In today’s podcast episode, I discuss MY career pivot journey from 12 years in corporate PR, marketing and communications to creating a six-figure online coaching and consulting business. I’m Bec Sands, the host of the Career Pivot Podcast, career pivot coach and senior freelance PR and marketing consultant. I work with professional women to pivot into careers or businesses they love. I also work with professional women to launch online consulting businesses using their existing skills through my course, Online Consulting Kickstart. I can’t wait for you to dive into my story and I hope I can inspire you with what’s possible for you too!
Show Notes
0:48 How I went from a 12-year career in PR, communications and marketing to starting my own freelance coaching and consulting business, and how I’ve managed to create a six-figure business and replace my corporate income
1:49 How it all started - from a degree in Media majoring in PR and journalism to stepping into my field, growing my career and realising I wanted something more
2:46 No matter what your background or professional expertise, this is ONE piece of advice you don’t want to miss that you can take with you on your next career pivot
3:40 Five years into my agency PR career, I knew that I needed to make a massive change so I stepped back to figure out my next pivot. This is what I did next!
4:30 What I learnt from having a lifestyle blog for two years and how it introduced me to the coaching community... Which led me to my current business
5:46 How I started surrounding myself with like-minded people who wanted to create things in the world
7:36 One of the biggest lessons I learnt early on about getting things done and creating new things in the world
8:40 How my business, development and ongoing learning helped me to grow my career into leadership positions before I stepped into my own business - providing me with invaluable experience and skills that I continue to use today
9:00 How I started my coaching business as a pro-bono coach when I was in corporate, and how it helped me to refine and hone my offering
9:49 How I built my business and did my training on the side for 7 years before stepping into my business full-time
10:30 My number one tip if you’re building your business on the side of a full-time role
11:10 How growing a business on the side of a corporate role will elevate your performance
12:24 My thoughts and experience with confidence - both developing confidence in your career and as a business owner
13:19 The one thing you can do to succeed, even if your new career or business feels SO far away right now
13:38 The way to create an enertically aligned business that you can stick with
14:15 Some of the biggest challenges I faced when starting my business
15:14 How you can start to create an abundance mindset - and why this is so important
20:38 My tips on finding your first paying clients if you’re starting an online coaching or consulting business
22:09 What to do if you have TOO many clients or too much work... It’s a good problem to have, but still a problem!
23:17 How to manage your time and remain productive even when you’re working for yourself... From home
25:30 Strategies that have helped me to maintain an abundance mindset and grow my business - and how you can too
30:50 How I work with and support my clients
Additional links:
Online Consulting Kickstart - launching again mid-2021!
Find o...
Next Episode

Episode #16 with Sora Schilling: from the fashion industry & teaching to transformative business coach
Welcome to episode #16 of the Career Pivot Podcast, hosted by Bec Sands. This episode is available on Spotify, Stitcher, iTunes and Google Podcasts, and if you enjoy it, I would love it if you could please subscribe and leave me a review.
In today’s podcast episode, I interview Sora Schilling, who is a sacred space holder, strategy alchemist, transformative business coach, corporate leadership consultant, producer of Sora TV and the Sacred Business Podcast, a co-producer of Priestess TV and author of the Stay Sacred Journal. Sora also created the Priestess Temple school with Julie Parker. Sora works with sovereign spiritual folks to incorporate the art of feeling sacred into their businesses through earth-based practices. Sora began her career in the fashion industry as a merchandiser and buyer before pivoting many times, travelling, becoming a teacher, and more.
Sora loves to help people embrace their medicine while sitting in ceremony. She leads highly intuitive individuals and groups through powerful experiences in her mastermind, on retreats, and from the stage. Sora blends real-world experience with mystical transformation, ritualistic practices, inner reflection, conscious communication, and innovative circle work to help luminaries create great impact within their communities.
Show Notes
1:32 Sora’s career journey and the catalyst that made her want to pivot
2:30 Where Sora’s career started out, her multiple pivots and how it led her to life coaching
4:58 How Sora became the professional and and entrepreneur she is today, and how being present and open and listening to our own intuition is so important for choosing our path
6:30 How removing others’ expectations enabled Sora to give herself permission to pivot her career
8:00 Why pushing and controlling feels harder than making space for your path and being in flow, and what you can do instead
8:48 Why feeling awful in a role, feeling unworthy or being bullied in a role can take you to a place of sadness, frustration and deep anger and how to start moving through this to a place of peace and gratitude and moving forward towards your career pivot from there
10:00 How placing yourself as a victim does NOT give you the opportunity to make sovereign choices
11:30 Some of the biggest challenges Sora faced in her career pivot into her own business, and how she moved forward from them
13:06 How by dreaming and leaning into what she deemed the ‘impossible’ - being location independent, travelling, coaching - she started attaining these goals in interesting ways
13:50 How feeling safe in a transition role enabled Sora to explore being in business for herself
14:00 The one thing Sora needed to fully embrace when she stepped into her own business
15:00 What being an entrepeneur is about for Sora & her one piece of advice for anyone going from a career into a business
16:30 Sora’s mindset practices and how she has worked on her mindset
19:00 Sora’s top three recommendations for someone who may be in a job they’re not aligned with or enjoying, and the next steps they can take
23:00 What to do when feeling comfortable in an uncomfortable state, or being attached to feeling sad or angry all the time because it starts feeling like the most comfortable state to be in
25:30 The next steps to take if you’re putting off your career pivot but you know you want to make changes
27:00 One book that has made a massive impact for Sora in relation to pursuing her passion and her career
If you like this episode you’ll love
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