How To Use Photos To Create An Unforgettable Brand And Attract Your Dream Clients
09/14/20 • 37 min
With Brand Whisperer Megan Otto of megan-otto.com
If you’re the face of your brand, grab your phone or a pen and paper (if you’re old school like me) because you’re going to want to take notes on today’s episode. I’m chatting with Brand Strategist and Creative Director, Megan Otto (AKA the Brand Whisperer) about how to create highly memorable and entertaining brand photos that’ll make you stand out like a flamingo in a herd of zebras. Juicy, right?
We talk about the difference between your personal brand and your personal brand experience, why images are such a powerful aspect of your personal brand, what goes into creating an amazing photoshoot, and how to avoid some of the common mistakes entrepreneurs make when doing brand photoshoots. Megan also shares her signature Brand Magic Method - an insanely simple and powerful way to create scroll-stopping images.
GET MEGAN’S FREE ULTIMATE BRAND PHOTOSHOOT CHECKLIST
https://marvelous-artisan-144.ck.page/checklist
CONNECT WITH MEGAN ON INSTAGRAM
https://www.instagram.com/megan___otto/
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With Brand Whisperer Megan Otto of megan-otto.com
If you’re the face of your brand, grab your phone or a pen and paper (if you’re old school like me) because you’re going to want to take notes on today’s episode. I’m chatting with Brand Strategist and Creative Director, Megan Otto (AKA the Brand Whisperer) about how to create highly memorable and entertaining brand photos that’ll make you stand out like a flamingo in a herd of zebras. Juicy, right?
We talk about the difference between your personal brand and your personal brand experience, why images are such a powerful aspect of your personal brand, what goes into creating an amazing photoshoot, and how to avoid some of the common mistakes entrepreneurs make when doing brand photoshoots. Megan also shares her signature Brand Magic Method - an insanely simple and powerful way to create scroll-stopping images.
GET MEGAN’S FREE ULTIMATE BRAND PHOTOSHOOT CHECKLIST
https://marvelous-artisan-144.ck.page/checklist
CONNECT WITH MEGAN ON INSTAGRAM
https://www.instagram.com/megan___otto/
----------
Want me to feature you on social media and/or a future episode of the Captivate + Convert Podcast?
- Post a screenshot of today’s episode and a key takeaway in IG stories and tag me @christycegelski so I can repost it.
https://www.instagram.com/christycegelski/ - Leave a 5-Star review on Apple Podcasts for a chance to have your review (and your business) mentioned on a future episode of the podcast.
- Subscribe to hear new episodes each week.
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Grow Your List (For Free) And Convert Subscribers To Clients In 4 Steps
You’ve probably heard email marketing experts say, “the money’s in the list” but the real real is this: the money’s in the relationship you have with your list. Monetizing your list (no matter how many subscribers you have) is all about connecting with your subscribers.
In this episode, I’m giving you the goods on how to build your list without spending a single cent on ads and how to connect with your subscribers so they get to know, like, and trust you...and buy your stuff.
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4 Super Simple Sales Page Secrets
Word on the street is it’s officially “launch season” (in case you haven’t noticed the crazy amount of promo emails dropping into your inbox lately.) Since I’ve been working on dozens of sales pages for my clients’ upcoming launches over the past few months, I thought it would be helpful if I shared a few of my copywriter secrets for sales pages that convert. That way, you’ll know how to write sales copy that’s persuasive, attention-grabbing, and action-driven for your own launches.
In today’s episode, I talk about the differences between short-form sales pages and long-form sales pages and which performs best depending on your offer. I also share tips on how to write copy that connects with your dream clients and makes your offer irresistible to them, how to create a sense of urgency so they feel like they gotta have it now, and the simplest ways to drive sales and boost conversions.
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