In this episode, Tom Rossi joins Jordan and Kevin to discuss ways to celebrate International Podcast Day, why farming downloads isn't an effective growth hack, the significance Serial had on the podcasting world, what we can learn from audio fiction podcasts, and the importance of owning your podcast.
INTERNATIONAL PODCAST DAY
Friday, September 30th
https://internationalpodcastday.com/
WHAT'S NEW IN DIRECTORIES
Goodpods added!
Stitcher & Pandora removed (for now).
GAMING THE SYSTEM
Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads
by Ashley Carman, Bloomberg
https://www.bloomberg.com/news/articles/2022-09-27/inside-podcasters-explosive-audience-growth
155,000 PROLIFIC PODCASTS?
https://www.amplifimedia.com/blogstein/the-most-prolific-categories-in-podcasting
SERIAL IS BACK!
Another episode of Serial is released following the release of Adnan Syed.https://www.npr.org/2022/09/19/1123878679/adnan-syed-released-serial
FLIPPING THE SCRIPT
Tenderfoot TV has struck a deal to adapt a short film into two podcasts.https://www.insideradio.com/podcastnewsdaily/podcasts-give-birth-to-film-now-tenderfoot-tv-is-flipping-the-script/article_7d496c96-3517-11ed-825a-337912be3e27.html
STUDENTS SUE SCHOOL DISTRICT OVER PODCAST
https://co.chalkbeat.org/2022/9/19/23362483/know-justice-know-peace-podcast-trademark-denver-students-lawsuit
HELLO INTERNET VINYL
http://www.hellointernet.fm/podcast/68
Kevin (49%), Jordan (27%), Tom (24%)
Thanks to guest host, Tom Rossi @tomrossi7!
Contact Buzzcast
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- Email us at [email protected]
Thanks for listening & keep podcasting!
09/30/22 • 66 min
8 Listeners
Buzzcast - Get Millions of Downloads by Gaming the System
Transcript Summary
In this episode titled "Get Millions of Downloads by Gaming the System," Kevin, Tom, and Jordan discuss various topics including paying for Spotify music, the impact of hurricanes in Florida, and the introduction of Goodpods, a podcast listening app with social features. They delve into the dynamics of podcasting and YouTube, highlighting the potential for storytelling within audio and the possibility of creating podcasts based on popular franchises. The conversation also touches on the challenges of determining podcast numbers, the value of organic listeners, and the effectiveness of video game advertising in podcast promotion. They explore the unique creative freedom of audio storytelling and how podcasts are being adapted into TV shows and movies. The hosts analyze ownership and intellectual property rights in the podcasting space, while sharing advice and strategies for podcast growth and success. Additionally, they discuss podcast search engines, integration with Goodpods, and issues with Stitcher and Pandora directories. The episode concludes with a discussion on the use of mobile game ads to promote podcasts, highlighting the potential to reach new audiences. With its diverse range of topics and insights into the podcasting industry, this episode provides valuable information and perspectives for both creators and listeners.
Transcript
Wait, do you pay them? You pay 'em?
TomFor music. I listen to Spotify for music
KevinOh my Gosh Alright, let's get Alban back. No, Alban pays them, too.
TomAlban pays them too!
KevinWe need, we need somebody else.
JordanI also pa
Get Millions of Downloads by Gaming the System Top Questions Answered
How much did the host receive in SATs for the episode?
The host received 4500 SATs for the episode.
What podcast released an episode exclusively on vinyl in 2016?
The podcast "Hello Internet" released an episode exclusively on vinyl in 2016.
What is content flanking in podcasting?
Content flanking refers to creating unique content that sets a podcast apart from others in the industry.
How did the "Serial" podcast become popular?
The "Serial" podcast became popular due to its quality content, early iOS podcast app integration, and word-of-mouth marketing by early adopters.
What are some examples of podcasts being adapted into TV shows and movies?
Podcasts like "Serial" have been adapted into TV shows and movies.
Why are fiction podcasts gaining popularity?
Fiction podcasts offer the opportunity for immersive storytelling without the need for expensive visuals, making them appealing to listeners.
What is the potential for using podcasts to expand popular franchises like Game of Thrones and Star Wars?
Podcasts could be used to tell sub-stories and create audio shows based on the rich fictional universes of popular franchises.
What challenges does podcasting face in terms of oversaturation?
While podcasting has experienced intense growth, there is no evidence to support oversaturation in the industry.
What is Spotify's interest in podcasting?
Spotify is interested in owning the entire ecosystem of podcasting, including the directory, publishing, playback, and data.
How can podcasters find an audience and gain momentum?
Marketing efforts are essential for finding an audience and gaining momentum in podcasting.
Can a school claim ownership of a student-created podcast?
The ownership of a student-created podcast is a topic of debate, with analogies made to the music industry and ownership of recordings versus ownership of songs.
Show more Questions
Show more Questions
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