092 Level the Playing Field with Germeen Guillaume of Visionary Accounting Group
07/01/20 • 35 min
Today’s guest is Germeen Guillaume (GEE-YOME), Founder of Visionary Accounting Group.
Germeen founded Visionary Accounting Group in 2015 and has been helping nonprofits leverage technology as a means to gain deeper financial insight and real time data.
To date, Germeen has led the Company in recouping over $2.8M in receivables, through workflow automation and accounting system conversions.
I wanted to have Germeen on to better understand the experience that people of color have when it comes to being an accountant and business owner, so that you can be on the lookout for opportunities to level the playing field.
What stood out to me long before I recorded this episode is just how much leadership in the accounting space is predominantly white and mostly male.
And as a woman, frankly, I’m not down with that.
What this conversation helped me see is how pervasive and systemic biases and prejudices are in accounting, banking, and funding , and how much work there is to be done. It’s shifted how I view my role as someone who values a level playing field.
Rather than a call to action that supports my business, which is what I would usually put here, instead I pass along Germeen’s request:
- Speak up when you see bias, prejudice, or racism in play
- Take the time to educate yourself about challenges that people of color uniquely face
- And if you’re in the VC space, consider who you’re funding
- Start with your inner circle - the people with whom you have contact on the regular.
Connect with Germeen:
Website: https://www.visionaryag.com/
Download ebook “6 Simple Steps to Double Your Revenue”
https://shethinksbigcoaching.com/download-double-your-revenue
Schedule time with me:
https://calendly.com/geraldinecarter/15min
Work with Geraldine:
Strategy Session https://shethinksbigcoaching.com/strategy-session/
1:1 Coaching https://shethinksbigcoaching.com/business-coaching/
Today’s guest is Germeen Guillaume (GEE-YOME), Founder of Visionary Accounting Group.
Germeen founded Visionary Accounting Group in 2015 and has been helping nonprofits leverage technology as a means to gain deeper financial insight and real time data.
To date, Germeen has led the Company in recouping over $2.8M in receivables, through workflow automation and accounting system conversions.
I wanted to have Germeen on to better understand the experience that people of color have when it comes to being an accountant and business owner, so that you can be on the lookout for opportunities to level the playing field.
What stood out to me long before I recorded this episode is just how much leadership in the accounting space is predominantly white and mostly male.
And as a woman, frankly, I’m not down with that.
What this conversation helped me see is how pervasive and systemic biases and prejudices are in accounting, banking, and funding , and how much work there is to be done. It’s shifted how I view my role as someone who values a level playing field.
Rather than a call to action that supports my business, which is what I would usually put here, instead I pass along Germeen’s request:
- Speak up when you see bias, prejudice, or racism in play
- Take the time to educate yourself about challenges that people of color uniquely face
- And if you’re in the VC space, consider who you’re funding
- Start with your inner circle - the people with whom you have contact on the regular.
Connect with Germeen:
Website: https://www.visionaryag.com/
Download ebook “6 Simple Steps to Double Your Revenue”
https://shethinksbigcoaching.com/download-double-your-revenue
Schedule time with me:
https://calendly.com/geraldinecarter/15min
Work with Geraldine:
Strategy Session https://shethinksbigcoaching.com/strategy-session/
1:1 Coaching https://shethinksbigcoaching.com/business-coaching/
Previous Episode
091 Is Your Accounting Niche Niche-y Enough?
Today, we're talking about how niching can bring you one step closer to earning more while working less.
Having a clear niche as a CPA is the single biggest thing you can do to get you off the hamster wheel of working like crazy, and makes it easy for great clients to find you because you're a go-to expert in their field.
When you go through the process of making your niche niche-y enough, your business will become more simple for you to run.
You'll deliver more value, more easily, and in less time. And you'll become known as a go to person to be serving that type of client. And then once all that happens and given some time, then you can take things to the next level where many more opportunities that you may not be able to see right now, including additional revenue streams will begin to appear.
Schedule time with Geraldine:
https://calendly.com/geraldinecarter/15min
Download the ebook “6 Simple Steps to Double Your Revenue”
https://shethinksbigcoaching.com/download-double-your-revenue
Work with Geraldine:
Strategy Session https://shethinksbigcoaching.com/strategy-session/
1:1 Coaching https://shethinksbigcoaching.com/business-coaching/
Next Episode
093 Prediction: Forecasting Will Benefit Your Accounting Business
Business owners across the country are wondering, more like, dying to know, what the impacts of COVID might be to their business, their revenue, and their cash flow.
They want to know the best case, worst case and likely case scenarios. And they want to know the UH-OH case of how long do I have before I run out of cash. By providing simple scenarios, you can help your business-owning clients, make wiser decisions sooner.
As a CPA, you can run scenarios and be clear about the variables you use and be frank about the assumptions you've made and see what results each scenario spits out. Doing this for your clients now can be the difference between them weathering the COVID storm with some bruises or their ship totally sinking.
Even if you can't tell them exactly how things will play out, showing them what happens in these different scenarios gives them a greater sense of control over their future.
And when you provide your clients with a greater sense of control and an ability to make better informed decisions, now the value you add as a CPA goes way up.
But it’s YOUR accounting practice that has the most to gain. When you add more value, it allows you to:
- command much higher fees
- let go of low-margin compliance work
- free up time for higher impact work.
Start by picking one client for whom you could easily run scenarios. Walk them through your thinking and be sure to include the variables they know to be important.
Start there and you will be well on your way to offering this service more broadly to you best clients and transforming your CPA firm.
Schedule time with Geraldine:
https://calendly.com/geraldinecarter/15min
Register for Free Livestream for CPAs: How to Become A High-Priced Advisor
http://shethinksbigcoaching.com/livestream
Download the ebook “6 Simple Steps to Double Your Revenue”
https://shethinksbigcoaching.com/download-double-your-revenue
Work with Geraldine:
Strategy Session https://shethinksbigcoaching.com/strategy-session/
1:1 Coaching https://shethinksbigcoaching.com/business-coaching/
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