#342: Is Your Origin Story Working for You?

01/17/22 • 50 min

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Robert Tighe, an award-winning journalist, number-one bestselling ghostwriter and former New Zealand Country Editor for The Red Bulletin, an adventure lifestyle magazine published by Red Bull, explores the importance of sharing your origin story to build your business.

Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle SystemTM to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools

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#341: How to Persuade a Judge and Jury Using the ABT

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Doug Passon, an internationally recognized 25-year criminal defense attorney and co-author of the new book The Narrative Gym for Law: Introducing the ABT Framework for Persuasive Advocacy, shares how to use the (ABT) And, But, Therefore structure to persuade, judge, jury or any skeptical audience.

Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.

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#343: 9 Steps to Rewiring a More Potent Story

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Michele Rosenthal, founder of MyTraumaCoach.com, an award-nominated author, poet, and former playwright, explores how to overcome the #1 impediment to telling your own potent story.

Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.