Healthy Innovation: Lessons From a Net-Zero Community With Tim O’Brien
10/17/19 • 62 min
Focus Discussion of the Week:
“Geothermal,” “HERS Rating,” and “Solar” aren’t just buzzwords in the building industry — they’re the way of the future. In this episode, Tim O’Brien from Tim O'Brien Homes joins us to discuss “Healthy Innovation: Lessons From a Net-Zero Community,” and how healthy, energy-efficient homes are now the standard in today’s consumption-conscious society. Awarded the Department of Energy’s Housing Innovation Award in 2018 and 2019, Tim and his team are leading experts on building modern, energy-efficient homes for today’s homebuyer.
Top Topics of The Week:
- Mollie’s having some communication issues with her son’s teacher. Got any recommendations? Let her know in the Facebook group!
- “THIS BAR SAVES LIVES.” Would this catch your eye while browsing granola bars in a grocery store? With countless brands lining the shelves, standing out is vital. Does your brand stand out among your competition?
Join our Facebook Group: https://bit.ly/2ps1g5w
Subscribe on Apple Podcasts: https://apple.co/2L6XGow
Subscribe on Spotify: https://spoti.fi/2ZyabPj
Subscribe on Stitcher: http://bit.ly/2Ud2nRN
Subscribe on Google Play: http://bit.ly/2znqFPB
Two thought leaders come together to explore all things sales and marketing from their unique perspectives. Each week, Mollie Elkman, Matt Riley, and others from Group Two dive into a focus discussion to talk about the latest trends, changes, and best practices.
Focus Discussion of the Week:
“Geothermal,” “HERS Rating,” and “Solar” aren’t just buzzwords in the building industry — they’re the way of the future. In this episode, Tim O’Brien from Tim O'Brien Homes joins us to discuss “Healthy Innovation: Lessons From a Net-Zero Community,” and how healthy, energy-efficient homes are now the standard in today’s consumption-conscious society. Awarded the Department of Energy’s Housing Innovation Award in 2018 and 2019, Tim and his team are leading experts on building modern, energy-efficient homes for today’s homebuyer.
Top Topics of The Week:
- Mollie’s having some communication issues with her son’s teacher. Got any recommendations? Let her know in the Facebook group!
- “THIS BAR SAVES LIVES.” Would this catch your eye while browsing granola bars in a grocery store? With countless brands lining the shelves, standing out is vital. Does your brand stand out among your competition?
Join our Facebook Group: https://bit.ly/2ps1g5w
Subscribe on Apple Podcasts: https://apple.co/2L6XGow
Subscribe on Spotify: https://spoti.fi/2ZyabPj
Subscribe on Stitcher: http://bit.ly/2Ud2nRN
Subscribe on Google Play: http://bit.ly/2znqFPB
Two thought leaders come together to explore all things sales and marketing from their unique perspectives. Each week, Mollie Elkman, Matt Riley, and others from Group Two dive into a focus discussion to talk about the latest trends, changes, and best practices.
Previous Episode
Making It Personal With Angela McKay
Focus Discussion of the Week:
Have you ever received a “you forgot this item in your cart” email from your favorite retailer? That was made possible by a powerful CRM (Customer Resource Management) system that can recognize customer actions and send follow-up emails. But when does this specific use of data get a bit too... creepy? In Episode 12, Angela McKay from Lasso joins Matt and Mollie to discuss “Making It Personal” in the digital age, and how to provide exceptional, personalized service without crossing a line.
Books on Angela’s Nightstands:
- Digital Minimalism by Cal Newport
- 168 Hours: You Have More Time Than You Think by Laura Vanderkam
Angela’s Favorite Podcasts:
- Best of Both Worlds by Laura Vanderkam
Connect With Angela:
Top Topics of The Week:
- Mollie reports back from the Women in Residential Construction Conference:
- Amy Sandler from Radical Candor provided some inspiration: “Get what you want by saying what you mean!”
- Take a breath and slow down! Try out the Simple Habit app and listen to Amy’s 5-minute meditation sessions.
- A new study ( http://bit.ly/314Ical) shows that consumers are less trusting of information shared online.
- The 2020 election is just around the corner and “fake news” is running rampant. Which sources can be trusted? Where does social media come into play?
Join our Facebook Group: https://bit.ly/2ps1g5w
Subscribe on Apple Podcasts: https://apple.co/2L6XGow
Subscribe on Spotify: https://spoti.fi/2ZyabPj
Subscribe on Stitcher: http://bit.ly/2Ud2nRN
Subscribe on Google Play: http://bit.ly/2znqFPB
Two thought leaders come together to explore all things sales and marketing from their unique perspectives. Each week, Mollie Elkman, Matt Riley, and others from Group Two dive into a focus discussion to talk about the latest trends, changes, and best practices.
Next Episode
Shortening The Buying Cycle With Kerry Mulcrone
Focus Discussion of the Week:
Customers aren’t afraid to buy — they’re afraid to make a mistake. The remedy? A short buying process. Renowned new home sales trainer and coach Kerry Mulcrone joins Matt and Mollie to discuss “Shortening The Buying Cycle.” Ask yourself: Is it easy to do business with your company? Do you offer valuable, easy-to-read resources? Do you provide a seamless operational framework for your team? These points are key in moving your buyer into the next step of the process — and out of the dreaded “spin cycle.”
Take a look at Kerry’s brand new book: New Home Sales & Marketing Best Practices: A Collection of Industry Experts (https://amzn.to/2MDz7BC)
Top Topics of The Week:
- The agenda of this year’s Housing Giants Leadership Conference focused on best practices to tackle increasing labor, materials, and entitlement costs (http://bit.ly/2Nc4KRY).
- Google’s latest keynote introduced the Pixel 4’s brand new Recorder app, which transcribes lectures, meetings, etc. into notes in real time through speech recognition and AI (https://engt.co/2MCtseW).
Join our Facebook Group: https://bit.ly/2ps1g5w
Subscribe on Apple Podcasts: https://apple.co/2L6XGow
Subscribe on Spotify: https://spoti.fi/2ZyabPj
Subscribe on Stitcher: http://bit.ly/2Ud2nRN
Subscribe on Google Play: http://bit.ly/2znqFPB
Two thought leaders come together to explore all things sales and marketing from their unique perspectives. Each week, Mollie Elkman, Matt Riley, and others from Group Two dive into a focus discussion to talk about the latest trends, changes, and best practices.
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