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Breakthrough Marketing Secrets

Roy Furr

Why the heck would you subscribe to Breakthrough Marketing Secrets? Because you'll get proven direct response marketing, copywriting, and entrepreneurship success strategies you can use today... To write your own ticket and create the life, business, and career you want. The show's host, Roy Furr, has been in the trenches of entrepreneurial marketing since 2005... Creating winning campaigns, breaking sales records, and generating windfall wealth. Thanks to these copywriting, marketing, advertising, and business strategies. Online, offline, on the internet and beyond, the principles, strategies, techniques, and tactics that Roy teaches just WORK for generating leads, customers, sales, and profits. The only question is, will you use them and make them work for YOU? And since 2014, he's been sharing his experience DAILY at www.BreakthroughMarketingSecrets.com. (You can and should sign up there for updates and exclusive content for email subscribers.) First it was a daily email and article. Then a daily YouTube video. And now you can get the audio excerpts of the Breakthrough Marketing Secrets daily videos in podcast form. At this point, just stop reading and subscribe already. Try a few shows and decide for yourself how valuable you find it.

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

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🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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If you want to know how some advertisers make a lot more money on YouTube ads, it’s with little tips like these...

In today’s episode, I break down a specific ads audience that ANY advertiser on YouTube can use, to create more profit and scale on your campaigns.

And whether or not you’re advertising with YouTube (and other Google video ads) yet, it’s worth knowing this.

Because this strategy can lead to one of the most profitable campaigns in any paid ads account...

And make the whole account more profitable.

This YouTube ads audience could be a hidden jackpot

Yours for bigger breakthroughs,

Roy Furr

play

07/25/23 • 13 min

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Finding Gold In Your Funnel Stats

🔬 The Scientific Path to Increasing Profits

🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

Ask Roy Your Question

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

Most million-dollar-plus sales funnels are NOT ready to make that money out of the gate...

There is a PROCESS that starts with launch, and ends with making millions.

What happens in between?

Optimization.

Testing, tweaking, increasing conversion rates.

Then, once your funnel is really working, you can start to scale.

And then, as a client of mine Patrick Riddle once said, “It’s off to the races!”

Today’s episode is about what to do in the middle...

How to dive into the funnel, and...

Uncover Opportunities for Conversion Rate Optimization

Yours for bigger breakthroughs,

Roy Furr

play

07/24/23 • 18 min

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📕 Pia Silva's book, Badass Your Brand! [Free PDF Download]

🔗 Pia's "Price to Freedom" Calculator

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🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

Can you get PAID TO PITCH marketing services? Absolutely.

Pia Silva has been doing it for YEARS, and mastered the process that she teaches through her No B.S. Agencies program.

When I went looking for people who could share from experience on paid to pitch, Pia came up first — and for good reason.

Because the deeper I went down this rabbit hole, the more I realized she knew exactly how the process works best, and was EXCELLENT at sharing and teaching it to others.

So that’s exactly what I got her to do in this episode of Breakthrough Marketing Secrets.

And then, she went EVEN DEEPER and provided even more value on selling yourself and creating the marketing services business that SERVES YOU.

Check it out in today’s episode...

Get Paid To Pitch Marketing Services? YES! With Pia Silva, author of Badass Your Brand!

Yours for bigger breakthroughs,

Roy Furr

play

07/21/23 • 50 min

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🚀 Launch Your Client Business Free Mini-Course

🤝 Roy Furr's Networking Secret

🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

There are a few mistakes that absolutely KILL your chances of getting copywriting clients...

In today’s episode, I share at least two big examples.

Plus, I go into a ton more detail on lessons learned from others making these mistakes...

So even if your first reaction is...

“But I don’t do THAT!” or “I’m not THAT BAD!”

... You still get takeaway lessons that make it easier to get copywriting clients going forward.

At least, if you listen to what I have to say. Which may be in doubt in some cases...

Anyways, check out today’s episode!

WARNING for Copywriters: This mistake KILLS your chance of getting the client

Yours for bigger breakthroughs,

Roy Furr

play

07/20/23 • 22 min

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🧠 Breakthrough Mind Mapping Course

🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

If you want to learn copywriting, you can’t just consume, consume, consume...

YES, it’s important to listen to my daily episodes. To read books. To go through courses.

(You absolutely should be doing that, if you’re serious about growing.)

BUT, it’s not enough.

What you do next will make all the difference between whether or not you can actually access and use all that information to generate results and make money.

... According to science!

Just check out today’s episode...

Learn Copywriting Skills: A 3-Step Process, According to Science

Yours for bigger breakthroughs,

Roy Furr

play

07/19/23 • 14 min

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📕 The Ultimate Selling Story

🦸‍♂️ The Story Selling Master Class

🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

Today’s episode goes DEEP into storytelling and story SELLING that speaks to the subconscious mind...

It’s been a while, so this is both a primer on story selling (and why just being a good storyteller isn’t enough)...

And a lesson in a brand new storytelling framework, that I’ve never taught before...

A type of “Meta” story that can be used to structure all kinds of powerful stories...

That tap into deep psychological archetypes...

And engage the attention of the conscious and unconscious minds...

So can you persuade your prospect to TAKE ACTION.

The first action YOU need to take is to press play on today’s episode...

Subconscious Story Selling

Yours for bigger breakthroughs,

Roy Furr

play

07/18/23 • 26 min

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👀 Email Copywriting Prompts

Ask Roy Your Question

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🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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📧 Subscribe by Email

📺 Subscribe on YouTube

🎧 Subscribe to the Podcast

🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

Do you know the #1 rule of email copywriting?

Most of the gurus you follow break this rule — IF you’re reading their emails written for copywriters.

But stick them on a client project, and they’ll follow this rule every time.

Because if you want to write good, persuasive marketing emails...

That get people to actually click through and engage with your sales message...

You must, must, must put this rule as #1.

I cover that and more in today’s episode...

How to Write Persuasive Emails

Yours for bigger breakthroughs,

Roy Furr

play

07/17/23 • 15 min

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🔗 Sign up for a free Postalytics account

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🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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📧 Subscribe by Email

📺 Subscribe on YouTube

🎧 Subscribe to the Podcast

🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

Okay, so direct mail automation is crazy-cool technology...

It used to be that if you wanted to send direct mail, you’d have to either seal and stamp everything yourself (a HUGE time-suck)...

Or you’d have to send thousands of pieces of mail at a time, MINIMUM.

Today’s episode completely flips that on its head.

And this is a technology pretty much any smart online marketer should seriously consider...

Because when you can send targeted direct mail to the right people AND be contacting them online...

Your profits can jump DRAMATICALLY.

And Postalytics is direct mail automation software that basically lets you send direct mail like email...

Behaviorally-triggered, one-at-a-time, and completely customized to the individual recipient.

All the best email automation, autoresponders, and account management messages can now be done through direct mail — and received in a far less-cluttered and harder-to-ignore inbox.

Check it out...

Direct Mail Automation w/Dennis Kelly, Postalytics CEO

Yours for bigger breakthroughs,

Roy Furr

play

07/14/23 • 48 min

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High-Velocity Copywriting Course from Roy Furr

🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

GREAT copy is often CRANKED OUT in a state of flow...

Marty Edelston, founder of the $150-million+ Boardroom, Inc., said that he knew copy was good if it made him VIBRATE.

And if you want your copy to make your reader vibrate, you can’t overthink it, overanalyze it...

You’ve just gotta sit down, get in FLOW, and WRITE.

(This has also been the secret to some of my biggest winners.)

In today’s episode, I break down what to do (and NOT do!) to create FLOW in your copywriting process...

To help you write better copy, faster.

Copywriting from the FLOW STATE

Yours for bigger breakthroughs,

Roy Furr

play

07/13/23 • 19 min

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🔥 The 10X Copywriting Success Process

👀 Writing Powerful Bullets and Fascinations

🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

Eugene Schwartz had a system for winning at copywriting...

And it made him a better copywriter than you.

It made him a better copywriter than the best of the best, as proven in head-to-head tests, over and over and over again.

In fact, when tested against the best, he’d WIN — write copy that generated more sales and profits — upwards of 90% of the time.

He didn’t take this secret to the grave.

He actually revealed it.

And it’s a copywriting secret that will help you write better, more powerful, more profitable copy TODAY.

Why Eugene Schwartz was a better copywriter than you

Yours for bigger breakthroughs,

Roy Furr

play

07/26/23 • 13 min

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FAQ

How many episodes does Breakthrough Marketing Secrets have?

Breakthrough Marketing Secrets currently has 366 episodes available.

What topics does Breakthrough Marketing Secrets cover?

The podcast is about Marketing, Entrepreneurship, Podcasts and Business.

What is the most popular episode on Breakthrough Marketing Secrets?

The episode title 'This YouTube ads audience could be a hidden jackpot [targeting + retargeting & remarketing]' is the most popular.

What is the average episode length on Breakthrough Marketing Secrets?

The average episode length on Breakthrough Marketing Secrets is 22 minutes.

How often are episodes of Breakthrough Marketing Secrets released?

Episodes of Breakthrough Marketing Secrets are typically released every day.

When was the first episode of Breakthrough Marketing Secrets?

The first episode of Breakthrough Marketing Secrets was released on May 6, 2022.

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