Level Up Your LinkedIn With Brian Schulman | BBB 083
11/25/19 • 50 min
Brian Schulman is the founder of Voice Your Vibe: part consulting firm for those looking to livestream on LinkedIn, part livestream itself. Dubbed the “godfather of LinkedIn video,” Brian was one of the first people to go live with video on LinkedIn. He actually took up previous guest Goldie Chan’s (episode 075) challenge to go live, and now he’s a top voice and top video creator on LinkedIn—not to mention one of Forbes’ featured entrepreneurs.
In this episode, Brian discusses LinkedIn’s advantages as a streaming platform, reveals his personal challenges growing up, and explains how LinkedIn users can network with each other in person.
The Finer Details of This Episode:
- The reason Brian sees the relatively small number of people streaming from LinkedIn as an advantage.
- What about LinkedIn stood out to Brian compared to so many other streaming platforms?
- The one thing Brian says people need to understand before bringing their material to LinkedIn.
- What initially held him back from taking on Goldie Chan’s challenge—and how he pushed through in the end.
- What it was like growing up and how he found strength in self-knowledge.
- What people fundamentally misunderstand about building relationships through LinkedIn.
- An overview of just some of the courses Brian offers through LinkedIn.
- How does Brian make himself comfortable in front of the camera?
- What is a LinkedIn Local and why you should consider going to the nearest one.
Quotes:
“It is the most organic opportunity to take advantage of.”
“I didn’t come to LinkedIn to do business—I came to LinkedIn to achieve my Why.”
“I want to tell a good story because everyone loves a good story.”
“It’s supposed to be terrible: it’s your first video!”
“It’s not rocket science; it’s being human first.”
“I’ve spent thousands of hours learning how to just get comfortable being uncomfortable.”
“I found a voice I never knew I had.”
Guest Links: THIS... Is LinkedIn Video - https://www.linkedin.com/pulse/linkedin-video-brian-schulman/
Voice Your Vibe - https://linkedinmasterclass.thinkific.com/
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
If you're aiming to start your own podcast, Brandon has room to take on a few one-on-one clients. Sign up at http://www.brandonbrands.com/apply/.
Join the Brand Growth Community on Facebook at www.brandonbrands.com/community
And please leave a rating and review on iTunes!
Brian Schulman is the founder of Voice Your Vibe: part consulting firm for those looking to livestream on LinkedIn, part livestream itself. Dubbed the “godfather of LinkedIn video,” Brian was one of the first people to go live with video on LinkedIn. He actually took up previous guest Goldie Chan’s (episode 075) challenge to go live, and now he’s a top voice and top video creator on LinkedIn—not to mention one of Forbes’ featured entrepreneurs.
In this episode, Brian discusses LinkedIn’s advantages as a streaming platform, reveals his personal challenges growing up, and explains how LinkedIn users can network with each other in person.
The Finer Details of This Episode:
- The reason Brian sees the relatively small number of people streaming from LinkedIn as an advantage.
- What about LinkedIn stood out to Brian compared to so many other streaming platforms?
- The one thing Brian says people need to understand before bringing their material to LinkedIn.
- What initially held him back from taking on Goldie Chan’s challenge—and how he pushed through in the end.
- What it was like growing up and how he found strength in self-knowledge.
- What people fundamentally misunderstand about building relationships through LinkedIn.
- An overview of just some of the courses Brian offers through LinkedIn.
- How does Brian make himself comfortable in front of the camera?
- What is a LinkedIn Local and why you should consider going to the nearest one.
Quotes:
“It is the most organic opportunity to take advantage of.”
“I didn’t come to LinkedIn to do business—I came to LinkedIn to achieve my Why.”
“I want to tell a good story because everyone loves a good story.”
“It’s supposed to be terrible: it’s your first video!”
“It’s not rocket science; it’s being human first.”
“I’ve spent thousands of hours learning how to just get comfortable being uncomfortable.”
“I found a voice I never knew I had.”
Guest Links: THIS... Is LinkedIn Video - https://www.linkedin.com/pulse/linkedin-video-brian-schulman/
Voice Your Vibe - https://linkedinmasterclass.thinkific.com/
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
If you're aiming to start your own podcast, Brandon has room to take on a few one-on-one clients. Sign up at http://www.brandonbrands.com/apply/.
Join the Brand Growth Community on Facebook at www.brandonbrands.com/community
And please leave a rating and review on iTunes!
Previous Episode
The Fastest Way to Get On a Top 100 Podcast | BBB 082
This week I dive deeper into how to land a guest spot on a top 100 podcast. We had so many amazing ideas shared with us in the previous episode, that I wanted to highlight a couple and add some more perspective.
Now don't be surprised that we talk a lot about mindset. If you want to get on to a top 100 podcast as a guest, you need the right mindset to succeed. We talk about patience, human connection, adding value, gratitude, intention and much more. These concepts make the difference between succeeded and failing.
However, there are plenty of actionable steps you can implement as well, after you have the right mindset. Those more tactical ideas you can access in Nicole Holland's FREE course called "Get That Yes".
If interested go to:
www.brandonbrands.com/nicoleholland
Podcast guesting is a great way to get your name out there, build your influence, grow your audience, and become known. If you want to do it well, without making the easy mistakes along the way, learn from someone who know's what they are talking about.
Have a great week!
If you are interested in working with Brandon to build and launch your own podcast, apply at:
As always you can tune in for more episodes of the podcast at:
Next Episode
Gratitude and My Top 5 Dream Interviews | BBB 084
Happy Thanksgiving! Just taking a little time this episode to express my gratitude for your support this past year. We're celebrating as the Brands On Brands On Brands podcast hit #61 on the iTunes charts for marketing this week. This is driven 100% by the support of my great community and the awesome guests that have blessed the show.
We also dive into the top 5 interviews that are on my "dream board" for the future.
1) Michael Jordan - about how he redefined what it means to be a personal brand and about building a cult following around basketball and shoes.
2) Kris Jenner - about orchestrating attention across traditional and new media channels and about starting the next generation of reality celebrity entertainment.
3) Tony Robbins - about building impact through community building and live events.
4) Lady Gaga - about creating intrigue and excitement by standing out and pushing social norms
5) Oprah Winfrey - about how she turned her daytime talk show into a massive media company. And because she's Oprah.
More details in the episode. Listen up and have a great holiday!
www.brandsonbrandsonbrands.com
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