SEO Takeaways from Pubcon plus SEO Trends in 2020

10/22/19 • 51 min

Every year SEO’s from around the world descent in Las Vegas for Brett Tabke’s PubCon conference. This year too the annual PubCon conference was a major success with some major SEO announcements coming out during the conference. At BobCast, we thought we would bring a special bonus session focused on SEO and invite PubCon veteran and US Search Awards judge Bill Hartzer to discuss some of the major developments to come out of PubCon 2019 and what SEO’s can plan for in 2020. In this bonus episode focused on SEO, we will discuss:

How to proper site migrations with some do’s and dont’s
Major announcements around SEO link building disavows and disavowing
Google’s Gary Ilyes keynote presentation points
Major announcements around Google Knowledge Graph
Insider tips on wow to win at US Search Awards
SEO initiatives for 2020

Have questions about digital marketing? Email [email protected] and let us help improve your digital marketing. You can also click here to access additional digital marketing resources.

How to proper site migrations with some do’s and dont’s
Major announcements around SEO link building disavows and disavowing
Google’s Gary Ilyes keynote presentation points
Major announcements around Google Knowledge Graph
Insider tips on wow to win at US Search Awards
SEO initiatives for 2020

Have questions about digital marketing? Email [email protected] and let us help improve your digital marketing. You can also click here to access additional digital marketing resources.

Previous Episode

How to Create, Publish and Distribute your Podcast

Podcast is one of the fastest growing digital marketing channel with ad spend to touch $1B by next year. This means the business of podcasting is growing exponentially with many brands and influencer and marketing agencies (Like Digital Sparx Marketing) jumping head on to create their own podcast show. But how do you get started with podcasting? What metrics should you measure? What topics should you be talking about? And so on.... In this BobCast episode, we brought one of the leading podcast experts, Carey Green to share his insights into what it takes to create a successful podcast show. Tune in to this Podcast and learn how to:

Create a Podcast show that your listeners will love
Select the right ingredients including equipment for a successful podcast show
Some metrics that every host should know like engagement, subscribers, etc.
How to rank optimally on Apple Podcast and other podcast platforms
And many other insights into the world of podcasting.

Have questions about digital marketing? Email [email protected] and let us help improve your digital marketing. You can also click here to access additional digital marketing resources.

Next Episode

The 7P's of Marketing - Leadership Lessons from CMO

Leadership is about setting long-term vision while focusing on achieving quarterly targets. While some may say Marketing leaders are too narrowly focused on their near term acquisition targets and not enough to set strategic vision there are always exception to the rule. Our guest on this episode is one such marketing leader who likes to exceed short-term targets while setting up long term vision for the company. In this BobCast episode, we are excited to have Aaron Goldman, CMO of 4C Insights share his 7 Leadership Lessons Every CMO must follow. And stay tuned till the end to watch an encore performance by Aaron! Tune in to this Podcast and learn:

The 7 leadership rules every CMO must follow
Getting your marketing acquisition mix right
Marketing measurement metrics
Hiring, managing & retaining marketing teams
Managing your team with OKR
And many other marketing leadership tips

Have questions about digital marketing? Email [email protected] and let us help improve your digital marketing. You can also click here to access additional digital marketing resources.