Technophobia (Anke Herrmann)

08/16/23 • 18 min

Anke Herrmann, author of Taming the Tech Monster, is an online technology mentor who helps business owners make their business run smoother by simplifying their technology.

Hosts Linda Claire Puig and Ari Iny explore with Anke how to simplify your approach to technology so you can fearlessly use it to make running your business easier (even if you’re tech-phobic!).

In this episode, we discuss:

How to simplify your approach to technology to make running your business easier (especially great if you’re tech-phobic!)
Why when Anke helps entrepreneurs overcome their tech-phobia, she does NOT start with technology (if your offer requires tech to create or deliver, you MUST start here!)
How even the most tech-fearful person can actually fall in love with tinkering with software and figuring things out on their own (hint: it involves starting with the tiniest baby steps)
And much more!

“When you have an idea for an offer, your first job isn't systems. Your first job is to make a sale.” —Anke Herrmann

Anke Herrmann is a multi-passionate linguist, teacher, dressmaker, software developer and coach, with the heart of a creator and the mind of an engineer. She's the author of Taming the Tech Monster and hosts the Passion Business Podcast. When she's not helping mission-driven coaches deliver impactful programs online without tech headaches, you can find her out and about with her dogs.

Resources or websites mentioned in this episode:

Mirasee

6-Figure Newsletters

Anke’s website

Anke’s free gift

Credits:

Hosts: Linda Claire Puig & Ari Iny

Producer: Linda Claire Puig

Managing Producer: Cynthia Lamb

Executive producer: Danny Iny

Audio Post Supervisor: Evan Miles, Christopher Martin

Audio Post Production: Post Office Sound

Music soundscape: Chad Michael Snavely

Making our hosts sound great: Home Brew Audio

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Music and SFX credits:

Track Title: Sunny Side Up

Artist Name(s): Neon Beach

Writer Name: Aaron Sprinkle

Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Presence

Artist Name(s): Mikey Geiger

Writer Name: Michael Thomas Geiger

Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Coo Coos

Artist Name(s): Dresden, The Flamingo

Writer Name: Matthew Wigton

Publisher Name: A SOUNDSTRIPE PRODUCTION

Episode transcript: Technophobia (Anke Herrmann) coming soon

~~~~~

Anke Herrmann, author of Taming the Tech Monster, is an online technology mentor who helps business owners make their business run smoother by simplifying their technology.

Hosts Linda Claire Puig and Ari Iny explore with Anke how to simplify your approach to technology so you can fearlessly use it to make running your business easier (even if you’re tech-phobic!).

In this episode, we discuss:

How to simplify your approach to technology to make running your business easier (especially great if you’re tech-phobic!)
Why when Anke helps entrepreneurs overcome their tech-phobia, she does NOT start with technology (if your offer requires tech to create or deliver, you MUST start here!)
How even the most tech-fearful person can actually fall in love with tinkering with software and figuring things out on their own (hint: it involves starting with the tiniest baby steps)
And much more!

“When you have an idea for an offer, your first job isn't systems. Your first job is to make a sale.” —Anke Herrmann

Resources or websites mentioned in this episode:

Mirasee

6-Figure Newsletters

Anke’s website

Anke’s free gift

Credits:

Hosts: Linda Claire Puig & Ari Iny

Producer: Linda Claire Puig

Managing Producer: Cynthia Lamb

Executive producer: Danny Iny

Audio Post Supervisor: Evan Miles, Christopher Martin

Audio Post Production: Post Office Sound

Music soundscape: Chad Michael Snavely

Making our hosts sound great: Home Brew Audio

Music and SFX credits:

Track Title: Sunny Side Up

Artist Name(s): Neon Beach

Writer Name: Aaron Sprinkle

Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Presence

Artist Name(s): Mikey Geiger

Writer Name: Michael Thomas Geiger

Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Coo Coos

Artist Name(s): Dresden, The Flamingo

Writer Name: Matthew Wigton

Publisher Name: A SOUNDSTRIPE PRODUCTION

Episode transcript: Technophobia (Anke Herrmann) coming soon

~~~~~

Previous Episode

Demonstration Webinars (Tom Poland)

Tom Poland, founder of Leadsology, is a marketing mentor who gives professional advisors a model for generating a flow of high-quality, inbound, new client inquiries into their businesses almost every week of the year.

Hosts Linda Claire Puig and Ari Iny explore with Tom how to generate all the new leads and client inquiries your business needs by running webinars that attract your ideal prospects while giving them a taste of your services.

In this episode, we discuss:

The secret to running webinars that attract your ideal prospects — while giving them a taste of your services (this leads to tons of new high-paying clients)
How to leverage other people’s networks to magnify your marketing results (without adding more work to your plate)
How to create a “persuasion sequence” that positions your offer AND is valuable to your audience, creating trust and authority
And much more!

“If you want to build your email list, the sweet spot to me is the webinar. It's asking people to put in an hour of their time. That's their skin in the game.” —Tom Poland

Tom Poland is a best-selling author. He started his first business at age 24 and has gone on to start and sell four others, taking two of them international. In that time he’s managed teams of over 100 people and annual revenues of more than 20 million. Now he wants to show you exactly how to generate all the new leads and client inquiries your business needs, in just one hour a day.

Resources or websites mentioned in this episode:

Mirasee

6-Figure Newsletters

Tom’s website

Tom’s free gift

Credits:

Hosts: Linda Claire Puig & Ari Iny

Producer: Linda Claire Puig

Managing Producer: Cynthia Lamb

Executive producer: Danny Iny

Audio Post Supervisor: Evan Miles, Christopher Martin

Audio Post Production: Post Office Sound

Music soundscape: Chad Michael Snavely

Making our hosts sound great: Home Brew Audio

Music and SFX credits:

Track Title: Sunny Side Up

Artist Name(s): Neon Beach

Writer Name: Aaron Sprinkle

Publisher Name: A SOUNDSTRIPE PRODUCTION

Track Title: Presence

Artist Name(s): Mikey Geiger

Writer Name: Michael Thomas Geiger

Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

Track Title: Coo Coos

Artist Name(s): Dresden, The Flamingo

Writer Name: Matthew Wigton

Publisher Name: A SOUNDSTRIPE PRODUCTION

Episode transcript: Demonstration Webinars (Tom Poland) coming soon

~~~~~

Next Episode

Products & Launches (Marcy Nelson-Garrison)

Marcy Nelson-Garrison is a product coach, writer, visual artist and founder of the Coaching Toys online store. She helps clients develop their own unique voice and create powerful products and programs that reflect who they are, make a difference and make money.

Hosts Linda Claire Puig and Ari Iny explore with Marcy how to launch exciting offers by injecting uniqueness and creativity into product creation.

In this episode, we discuss:

How to identify your unique, creative gift and build your offer, your launch, and your business around it (this is key to living your potential and loving your business!)
Why everyone has an extensive background that they can draw on—and how to use your life experiences to enhance your business
How to spark your own creative thinking and discovery process
And much more!

“Learn what you need to learn, but just trust that you're enough to create a product that will be a best seller.”
—Marcy Nelson-Garrison

Marcy Nelson-Garrison, MA, CPCC, is a product coach, writer, visual artist and founder of the Coaching Toys online store. Marcy is a powerful advocate for creativity applied to personal development. A coach since 1999, Marcy’s clients hire her because they are ready to finally develop their own unique voice and create powerful products and programs that reflect who they are, make a difference and make money. Marcy is the creator of the popular Card Deck

Master Class and The Product Lab.

Resources or websites mentioned in this episode:

Mirasee

6-Figure Newsletters

Marcy’s website

Marcy’s free gift

Credits:

Hosts: Linda Claire Puig & Ari Iny

Producer: Linda Claire Puig

Managing Producer: Cynthia Lamb

Executive producer: Danny Iny

Audio Post Supervisor: Evan Miles, Christopher Martin