002: Ben Summers, ATA Chairman of the Board
08/02/18 • 30 min
Ben talks with us about how his brands of TRU Ball and Axcel got to be where they are today. We also discuss some trends in the archery industry and get insights into what it's been like to serve on the ATA Board of Directors.
Ben talks with us about how his brands of TRU Ball and Axcel got to be where they are today. We also discuss some trends in the archery industry and get insights into what it's been like to serve on the ATA Board of Directors.
Next Episode
003: Mark Copeland, Jay's Sporting Goods
Mark shares his personal journey into the archery industry and what has made Jay's Sporting Goods a successful independent retailer. We'll also discuss what's happening with the ATA and how retailers can make the most of their membership.
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