Preparing for the Unexpected

04/14/20 • 4 min

Better Marketing | eCommerce Podcast with Thierry Augustin

Life is 10% what happens to you and 90% how you respond. That’s never been a more relevant observation than in the times we live in now. So the onus is on brands to adapt—not succumb. How do you prepare for the unexpected? I answer that in this episode of the Better Marketing podcast.

Previous Episode

Is your marketing working?

With all the dashboards and data streams we have access to, how do you know what’s really moving the needle for your business? In this episode, we talk about the one ‘metric’ that should matter most, and why the brands that focus on it— and not the latest tech, tool or model— can be more effective at marketing, now and in the future.

Next Episode

Why Marketing Matters More Than Ever: An Intro to the Better Marketing Podcast

Welcome to the Better Marketing Podcast! I’m your host, Thierry Augustin!

In this first episode, I’m giving you a look at my non-traditional journey from med school dropout to digital marketing strategist, helping founder-led brands scale profitably.

The goal of this podcast? To deliver quick, actionable insights that drive real growth without the fluff.

Every episode will be under 10 minutes, packed with essential takeaways to help you sharpen retention, improve customer experience, and create a powerful, lasting brand.

Tune in to get the clarity and tools you need to grow your business strategically—and subscribe so you never miss an episode! Let’s build your brand, together.