🎙️ 🩳 The shortest course on sales: Shane Williams (Platform Podcast)

12/12/22 • 24 min

In this episode, I'm sharing a podcast I was recently a guest on with Shane Williams, the host of the Platform Podcast. (Check it out if you're a founder or an entrepreneur).
Here we talk about the 3 why selling process, also called the shortest course on sales.

Why do anything?
Why do it now?
Why do it with you?

We highlight the gap between how CEOs & Founders think we need to sell and how we really need to be selling.
We also uncover the crazy reason why most senior leaders aren't aware of or don't want to acknowledge, the strategic advantage they have in selling
I'm sure you'll get some great ideas about how to better position your value proposition after listening to this episode.
This is our last one for 2022 - Thank you 🙏
Look out for our return in 2023 with some great new sales angles. 🎄 🎉
Until then, do good things.

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Why do anything?
Why do it now?
Why do it with you?

Catch all versions of me here.
https://linktr.ee/markmcinnes
LinkedIn profile
VIP sales mailer
Tactical Pipeline Growth
BOSS Podcast
1 on 1 Consulting

Previous Episode

⚠️ 📅 5 ways to navigate the objection: "Call me back next year."

☎️ If you're anything like my team, right now, you're getting the objection of "call me back early next year". As buyers start to wind down for the summer break.
It's a real pain for those of us who need to maintain our sales momentum through December & January.
So, what could you do?
📣 When is the worst time to think about what you're going to say? Just before you're going to say it. (Phil M Jones)
In this show, I share 5 techniques you can use to handle that pesky delay tactic.
Take one or two, and add your own context to the technique.
Make sure you understand your prospects' work life so you can demonstrate that in the call.
Then.
Plan it out
Prepare
Practice
In sales, the work you do before you start selling is usually the most valuable & most important.
Give it a try.
Mark McInnes
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Catch all versions of me here.
https://linktr.ee/markmcinnes
LinkedIn profile
VIP sales mailer
Tactical Pipeline Growth
BOSS Podcast
1 on 1 Consulting

Next Episode

👑 The Best of the Best # 1: 📈 Most popular episode of 2022: Jeremy Miner

✅ The Best Episodes of 2022 Part 1.
Jeremy shares how we should be selling today.
He says that we need to change our approach to 'persuading' people to buy that the old school 'show up and throw up' methodologies are outdated.

Jeremy Miner is a global sales trainer, his business, 7th level has been featured in INC magazine, FORBES, The Wall Street Journal and more.

Topics we cover include:

➡️ Risk vs Benefit

➡️ Enthusiasm vs Peer selling

➡️ Why the first 7 seconds of any interaction is critical

➡️ Selling is about change but humans don’t like change

➡️ Make our solution the LEAST risky option

& way more...

It was great to have Jeremy on the show, if you like the vibe of Jeremy, jump into his Facebook group, he has over 16000 sellers in there. You can find that link in the notes below.

Jeremy Miner:

https://www.linkedin.com/in/jeremyleeminer/

Facebook Group

http://www.salesrevolution.group/

Catch all versions of me here.
https://linktr.ee/markmcinnes
LinkedIn profile
VIP sales mailer
Tactical Pipeline Growth
BOSS Podcast
1 on 1 Consulting