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Best Of Sales Skills Podcast

Mark McInnes

The Best of Sales Skills. Sales Tactics for Today's Sellers. If you want the latest tactics and strategies that you can use to be more effective in your sales and outreach? Then this is for you. Sales Development and Prospecting is hard whether you prospect via social, video, phone or carrier pigeon. We bring you a broad range of strategies all salespeople can employ to start more conversations with their ideal clients. Designed to help Business Development teams, Sales Development Reps, Account Executives, Sales Enablement Professionals, Marketers, Entrepreneurs, Business Owners and Sales Leaders. Hosted by, Mark McInnes - Author, B2B Sales Trainer.

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☎️ If you're anything like my team, right now, you're getting the objection of "call me back early next year". As buyers start to wind down for the summer break.
It's a real pain for those of us who need to maintain our sales momentum through December & January.
So, what could you do?
📣 When is the worst time to think about what you're going to say? Just before you're going to say it. (Phil M Jones)
In this show, I share 5 techniques you can use to handle that pesky delay tactic.
Take one or two, and add your own context to the technique.
Make sure you understand your prospects' work life so you can demonstrate that in the call.
Then.
Plan it out
Prepare
Practice
In sales, the work you do before you start selling is usually the most valuable & most important.
Give it a try.
Mark McInnes
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Tactical Pipeline Growth
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11/28/22 • 14 min

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🎓 Without realising it, many salespeople are still pitching features & benefits in their outreach.
In this session, I'll share...
➡️ How to tell if you're making this mistake.
➡️ Why do so many of us still do it?
➡️ How to change your approach.
➡️ As well as some examples of client-centric selling.
This has also been released on my Youtube channel with a higher level of visual presentation so if you'd prefer to watch - head over to https://www.youtube.com/@markmcinnes6298

I'll be increasing my output of YT videos over the next month if you enjoy YT please subscribe, like & comment.
Prefer to read?
Join my weekly VIP sales mailer over at markmc.co
Or catch me on LinkedIn
https://www.linkedin.com/in/mark-mcin...

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11/21/22 • 9 min

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Shahin says, “Your buyers have become numb to your emails, numb to the LinkedIn messages, numb to the calls”.

How do we break through to get noticed without being spammy?

Shahin Hodda is the CEO of Xgrowth.

Xgrowth helps businesses like Citrix, ZOOM & Docusign to land interactions with their target enterprise clients.

Jump into this chat where Shahin shares exactly what Xgrowth does to get in front of those key decision-makers on behalf of his clients.

The stories and examples are absolutely incredible.
What can you replicate to help you get more valuable meetings?

After hearing these strategies I hope you’re inspired to go out and build a truly powerful outbound campaign of your own. Shahin HodaXgrowthMark McInnes
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11/07/22 • 35 min

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10/26/22 • 33 min

This is a must listen.
SDRs/ BDRs etc, often find it hard to successfully navigate gatekeepers.
More and more buyers are back in the office, and that means we are back to hitting gatekeepers as part of our everyday sales life.
While there is plenty of great advice about the best way to approach a gatekeeper I think the most important single piece of advice is you need to have a strategy.
Kyle Vamvouris is generous enough to share his go-to strategy with us.
It's simple, smart and effective.
Remember, just as you have a script for opening your calls and conversations, gatekeepers have one, too.
Try Kyle's approach and let us know how you go.
Kyle Vamvouris
Kyle's Youtube ChannelMark McInnesVIP MailerWebsite

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10/26/22 • 33 min

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10/15/22 • 40 min

What do you know about storytelling in sales?
It turns out there’s quite a bit to it.
It's way more than just telling stories to your client.
Chris Watson is helping salespeople and sales organizations to develop... and craft their own stories... In order to help them be better at serving their clients.

Chris is at the very forefront of the cultural change for us sellers to be more authentic and giving us the license to shun that hustle and win-at-all-costs type of sales approach of yesterday. I’m confident you’ll enjoy listening to Chris, he brings some great insights to the discussion.

Chris WatsonCraft & Compell

Mark McInnes

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10/15/22 • 40 min

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10/03/22 • 48 min

⚠️ WARNING: As awesome as this chat is. There is lots of deep detail in this one, so you may need a note-taking device for this show. If you're sending emails as part of your prospecting you need to listen to this show.
Nigel Thomas really knows about cold email.
This is a step-by-step build-out of how to set up your email outreach campaigns.
Email is getting more and more difficult as the big 2 (Google & Microsoft) try to protect their customer's inboxes from unwanted emails.
Why are they doing this?
Because there has been a massive increase in fraudulent and unwanted email volume across the last 2 years.
If you need to use email as a channel to communicate, you need to change up your game.
Here are Nigel's 6 steps.
1) Infrastructure
2) Ideal Client Profile (ICP)
3) Psychology
4) Fun
5) Multi-Platform Follow-Up
6) Systems

Alpha Inbound
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10/03/22 • 48 min

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✍️ If you can’t write, you can’t sell.
Being able to write well is a superpower in sales today.

Edith Crnkovich is a messaging strategist & a talented writer of sales pursuit documents. Having written bids and pitches for successful Tech/ IT projects worth up to $250Million.

Sellers are now spending more and more of our time communicating via electronic formats. It makes sense to be conscious of how we are perceived. Especially if it impacts our ability to be ‘selected’ as the winning vendor.

Edith says we risk being considered untrustworthy if we get some of the basics wrong with our ‘sakes writing’.

Some of the highlights for this episode?
✍️ Writing is more about editing than writing.

✍️ The 3 Step framework we all should use.

✍️ Why we should kill our darlings.

✍️ New word alert - ‘Grammarian’

This is a handy chat if you’re involved in communicating with clients via text-based formats or involved in writing bids, quotes or RFPs (So basically anyone in sales).

Edith Crnkovich

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09/22/22 • 26 min

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Alex has had a wild journey from making 80 calls a day as an SDR through to today, where he is a CEO of a B2B Growth business, with a slight detour via social selling expertise.
A marketer with social selling chops and an SDR background. Yes, please!
Not many people have the breadth of experience and knowledge that Alex does.
This guy really understands selling today.
I'm confident you'll be a fan of Alex after this chat.
Social Selling in 10min per day. (Post)

Alex Boyd

RevenueZEN.

Aware Social Selling ToolMark McInnes
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09/12/22 • 28 min

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09/05/22 • 10 min

📣 AMA Series.
As a salesperson, building trust is essential.
But how do you do it?
Trust = Rapport + Credibility.
There is a great way to think about how you get that mix just right.
I share a framework to trust building and then the tactics around how you could do it on LinkedIn.
🙏 A big thank you to Jemma Healy from Tecala for asking the question.,
If you'd like to have your sales question answered or your sales challenge solved, simply email your audio file to [email protected]
Mark McInnes
https://markmc.co/
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09/05/22 • 10 min

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In this episode, I'm sharing a podcast I was recently a guest on with Shane Williams, the host of the Platform Podcast. (Check it out if you're a founder or an entrepreneur).
Here we talk about the 3 why selling process, also called the shortest course on sales.

  • Why do anything?
  • Why do it now?
  • Why do it with you?

We highlight the gap between how CEOs & Founders think we need to sell and how we really need to be selling.
We also uncover the crazy reason why most senior leaders aren't aware of or don't want to acknowledge, the strategic advantage they have in selling
I'm sure you'll get some great ideas about how to better position your value proposition after listening to this episode.
This is our last one for 2022 - Thank you 🙏
Look out for our return in 2023 with some great new sales angles. 🎄 🎉
Until then, do good things.

Catch all versions of me here.
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12/12/22 • 24 min

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FAQ

How many episodes does Best Of Sales Skills Podcast have?

Best Of Sales Skills Podcast currently has 147 episodes available.

What topics does Best Of Sales Skills Podcast cover?

The podcast is about Entrepreneurship, How To, Podcasts, Education and Business.

What is the most popular episode on Best Of Sales Skills Podcast?

The episode title '⚠️ 📅 5 ways to navigate the objection: "Call me back next year."' is the most popular.

What is the average episode length on Best Of Sales Skills Podcast?

The average episode length on Best Of Sales Skills Podcast is 29 minutes.

How often are episodes of Best Of Sales Skills Podcast released?

Episodes of Best Of Sales Skills Podcast are typically released every 7 days.

When was the first episode of Best Of Sales Skills Podcast?

The first episode of Best Of Sales Skills Podcast was released on May 1, 2020.

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