Content marketing strategy for small businesses w/ Mande Miskewycz
02/02/22 • 32 min
Mande Miskewycz, owner of RISE, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about content marketing strategy for small businesses.
Highlights:
- Why local businesses need to invest in content marketing
- How and where to invest in content marketing channels
- Why trying to create content for every social media channel is a bad idea
Learn more about Indiana Small Business Development Center
Connect with Mande on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
Hosted on Acast. See acast.com/privacy for more information.
Mande Miskewycz, owner of RISE, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about content marketing strategy for small businesses.
Highlights:
- Why local businesses need to invest in content marketing
- How and where to invest in content marketing channels
- Why trying to create content for every social media channel is a bad idea
Learn more about Indiana Small Business Development Center
Connect with Mande on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode
From content creator to marketing strategist w/ Jonathan Cramer
Jonathan Cramer, VP of Marketing at ActiveWorx, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about transitioning from being primarily a content creator to developing marketing and business strategy.
Highlights:
- The challenges in making the transition from content specialist to marketing leader
- How having hands-on experience creating content helped Jonathan be amore effective leader
- Why writing still matters in a world dominated by images and video
- How becoming a leader requires a different focus and mindset
Learn more about ActiveWorx
Connect with Jonathan Cramer on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
Hosted on Acast. See acast.com/privacy for more information.
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Connecting with an audience that's not super online w/ Rhonda Giedt
Rhonda Giedt, Director of Marketing Communications & DE&I Chair at Shapeways, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about connecting with an audience that's not super online.
Highlights:
- Researching personas who are not super online
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- Digital engagement strategies for an audience that's online sometimes, but not all the time
Learn more about Shapeways
Connect with Rhonda Giedt on LinkedIn
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
Hosted on Acast. See acast.com/privacy for more information.
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