Episode 168: Three Reasons Why Your Podcast Interviews Don't Attract Clients
03/02/20 • 15 min
1 Listener
Have you ever delivered a FANTASTIC interview only to feel massively disappointed with the results?
It happens all the time! Podcasting and online shows have become a powerful platform for showcasing experts. It’s no secret how much I adore podcast guesting as a lead generation strategy – and there are few other visibility techniques that deliver as much value for your time. Not to mention, 99% of these interviews are FREE.
But a passionate conversation is not enough to inspire the audience to want to work with you or at a minimum, get on your free gift.
Inside episode 168 of Amplify Your Success Podcast I’ll reveal three of the most common mistakes you could be making during those interviews that act like a prospect repellent – and more importantly what to do differently to transform your talks into client magnets.
Be sure to join the Amplify Your Success Community to take advantage of the mastery trainings and resources!
Key Takeaways
>> Why the passion you have for your topic could actually work against you.
>> The single most important thing you should do for an interview (or live talk) to make sure you are positioned to attract ideal clients.
>> A trick that gets the listener to stop and take note of who you are and what you do (this one thing often leads my guest experts to sales!)
>> How to quickly lose your audience’s interest and cause them to “click away”
Resources Mentioned in This Episode:
Have you ever delivered a FANTASTIC interview only to feel massively disappointed with the results?
It happens all the time! Podcasting and online shows have become a powerful platform for showcasing experts. It’s no secret how much I adore podcast guesting as a lead generation strategy – and there are few other visibility techniques that deliver as much value for your time. Not to mention, 99% of these interviews are FREE.
But a passionate conversation is not enough to inspire the audience to want to work with you or at a minimum, get on your free gift.
Inside episode 168 of Amplify Your Success Podcast I’ll reveal three of the most common mistakes you could be making during those interviews that act like a prospect repellent – and more importantly what to do differently to transform your talks into client magnets.
Be sure to join the Amplify Your Success Community to take advantage of the mastery trainings and resources!
Key Takeaways
>> Why the passion you have for your topic could actually work against you.
>> The single most important thing you should do for an interview (or live talk) to make sure you are positioned to attract ideal clients.
>> A trick that gets the listener to stop and take note of who you are and what you do (this one thing often leads my guest experts to sales!)
>> How to quickly lose your audience’s interest and cause them to “click away”
Resources Mentioned in This Episode:
Previous Episode
Episode 167: Client Attraction…on Automatic with Jeanna Gabellini
1 RecommendationsDo you wish you had a magic wand to magically have more clients enrolling in your programs or services?
You wouldn’t be alone. Increasing sales is probably the most challenging part of growing a service-based business.
What if you knew that just by being more authentic and having more fun you’d turn on a flood of interested buyers?
My friend Jeanna Gabellini is the queen of client attraction and she believes that the reason most people are stuck is they are marketing their offerings without having any fun. You don’t want to miss this power-packed conversation on Amplify Your Success Podcast episode 167.
Be sure to join the Amplify Your Success Community – as we continue to explore the differences – and tips – to propel your expertise to new levels of visibility.
Key Takeaways
>> Jeanna demystifies why more marketing doesn't equal more clients.
>> What a 5-star client is and why you want to design your offerings and marketing to attract more of them.
>> Why fun is Jeanna’s #1 secret “client attraction” ingredient.
>> What to do first if a business owner is struggling to get clients.
>> A simple but highly effective technique to uncover your genius marketing activity.
About The Guest
Jeanna Gabellini is a Master Business Coach. For over twenty years she's help entrepreneurs make more money and attract their very best clients with stress-free strategies. Jeanna's genius zone is liberating business owners from the curse of "not enough" and the myth of "hard work pays off."
She is the co-author of Life Lessons for Mastering the Law of Attraction, along with Eva Gregory, Mark Victor Hansen, & Jack Canfield. Her newest books are 10-Minute Money Makers and Rock Your Profits.
Resources Mentioned in This Episode:
Next Episode
Episode 169: Lifestyle Business Mastery with Jen DuPlessis
As an ambitious entrepreneur, have you ever found yourself trapped on a never-ending treadmill of fire-drill tasks?
It’s a bit of a conundrum – you have so much passion for your business and the work you do that you literally could work every minute of the day. But did you really want to re-create a JOB for yourself?
Jen DuPlessis found herself watching her family’s life through the window -- she repeatedly got pulled away to take phone calls and handle “emergencies.” Deep down inside she knew that having a business that required so much of her was not the end goal and she set out to redesign her life to fit with her lifestyle goals.
On Amplify Your Success Podcast episode 169, join Jen and I as we share our personal insights and important steps to take so that you stop sabotaging your life and start enjoying more of it!
Be sure to join the Amplify Your Success Community to share YOUR lifestyle goals!
Key Takeaways
>> What is Lifestyle Business Mastery is and how it’s a gamechanger if you are burned out, chronically overwhelmed or missing out on important events in your life.
>> Why your personal values are an important compass for every business decision you make.
>> The pivotal moment that redefined everything for Jen and caused her to put her life goals first.
>> How to shift gears from over-worked from the JOB you created for yourself into a lifestyle business.
About The Guest
International Speaker, Top Selling Author, Coach, Podcast Host, Jen DuPlessis is the Founder of Kinetic Spark Consulting, Black Fox Investments, and Valor Home Solutions. She the Author of “LAUNCH! How to Take your Business to New Heights.” She is also the host of first mortgage specific and top-rated Podcast Mortgage Lending Mastery.
She spent over 35 years in residential mortgage lending and was ranked in the top 1% of Loan Originators in the U.S. for many years; as well as being in the Top 200 for 4 years. She is a self-proclaimed serial entrepreneur, sharing stages with Tony Robbins, Les Brown, Barbara Corcoran, Darren Hardy, Magic Johnson, and many more -- and specializes in creating Lifestyle Businesses to multiply their results in record time, while maintaining a commanding and prosperous personal lifestyle.
She has appeared on Good Morning America, Sirus/XM Radio, and Voice America Radio. Jen has been featured in such publications as The Wall Street Journal and The Washington Post; And is a regular contributor for Mortgage Executive Magazine and Mortgage Women Magazine.
Resources Mentioned in This Episode:
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