Episode 167: Client Attraction…on Automatic with Jeanna Gabellini
02/24/20 • 38 min
1 Listener
Do you wish you had a magic wand to magically have more clients enrolling in your programs or services?
You wouldn’t be alone. Increasing sales is probably the most challenging part of growing a service-based business.
What if you knew that just by being more authentic and having more fun you’d turn on a flood of interested buyers?
My friend Jeanna Gabellini is the queen of client attraction and she believes that the reason most people are stuck is they are marketing their offerings without having any fun. You don’t want to miss this power-packed conversation on Amplify Your Success Podcast episode 167.
Be sure to join the Amplify Your Success Community – as we continue to explore the differences – and tips – to propel your expertise to new levels of visibility.
Key Takeaways
>> Jeanna demystifies why more marketing doesn't equal more clients.
>> What a 5-star client is and why you want to design your offerings and marketing to attract more of them.
>> Why fun is Jeanna’s #1 secret “client attraction” ingredient.
>> What to do first if a business owner is struggling to get clients.
>> A simple but highly effective technique to uncover your genius marketing activity.
About The Guest
Jeanna Gabellini is a Master Business Coach. For over twenty years she's help entrepreneurs make more money and attract their very best clients with stress-free strategies. Jeanna's genius zone is liberating business owners from the curse of "not enough" and the myth of "hard work pays off."
She is the co-author of Life Lessons for Mastering the Law of Attraction, along with Eva Gregory, Mark Victor Hansen, & Jack Canfield. Her newest books are 10-Minute Money Makers and Rock Your Profits.
Resources Mentioned in This Episode:
Do you wish you had a magic wand to magically have more clients enrolling in your programs or services?
You wouldn’t be alone. Increasing sales is probably the most challenging part of growing a service-based business.
What if you knew that just by being more authentic and having more fun you’d turn on a flood of interested buyers?
My friend Jeanna Gabellini is the queen of client attraction and she believes that the reason most people are stuck is they are marketing their offerings without having any fun. You don’t want to miss this power-packed conversation on Amplify Your Success Podcast episode 167.
Be sure to join the Amplify Your Success Community – as we continue to explore the differences – and tips – to propel your expertise to new levels of visibility.
Key Takeaways
>> Jeanna demystifies why more marketing doesn't equal more clients.
>> What a 5-star client is and why you want to design your offerings and marketing to attract more of them.
>> Why fun is Jeanna’s #1 secret “client attraction” ingredient.
>> What to do first if a business owner is struggling to get clients.
>> A simple but highly effective technique to uncover your genius marketing activity.
About The Guest
Jeanna Gabellini is a Master Business Coach. For over twenty years she's help entrepreneurs make more money and attract their very best clients with stress-free strategies. Jeanna's genius zone is liberating business owners from the curse of "not enough" and the myth of "hard work pays off."
She is the co-author of Life Lessons for Mastering the Law of Attraction, along with Eva Gregory, Mark Victor Hansen, & Jack Canfield. Her newest books are 10-Minute Money Makers and Rock Your Profits.
Resources Mentioned in This Episode:
Previous Episode
Episode 166: Becoming an Industry ICON with Podcast Magazine with Steve Olsher
Building your business brand and positioning your authority takes a significant amount of time, energy (and money!)
In a crowded market, there’s a significant difference between being an expert, being an influencer and being an ICON.
An expert offers massive value but can be hard for a prospect to understand their unique value proposition.
An influencer is highly visible but also is one of many “influential” business leaders in a market. This type requires a lot of marketing effort to stand out and be seen – aka its highly competitive.
But an ICON tends to rise above the noise and become the hub of the whell. ICONs set trends for the industry and inspires the crowd to get on board.
My friend Steve Olsher is a visionary who has a knack for taking big risks that propels his brand to ICON level. He joins me to share how he continues to reinvent himself and catapult his brand to the peak of the industry. You don’t want to miss this power-packed conversation on Amplify Your Success Podcast episode 166.
Be sure to join the Amplify Your Success Community – as we continue to explore the differences – and tips – to propel your expertise to new levels of visibility.
Key Takeaways
>> How Steve reinvented his business after his Liquor.com days.
>> The secret to building influence in a crowded industry and move out of being one of many to being the HUB of the wheel.
>> Why Steve chose the podcasting industry to build his empire in.
>> How to leverage collaboration and partnership to launch BIG, BOLD ideas.
>> What Steve’s new venture is doing for his brand (think: skyrocket!!!)>> What the most important characteristic required to become an industry icon, especially in a crowded market.
About The Guest
Steve Olsher is known as the world’s foremost reinvention expert. Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution.
A 30+ year entrepreneur, Steve is the Founder & Editor-In-Chief of Podcast Magazine, original Chairman & Founder of Liquor.com, online pioneer who launched on CompuServe’s Electronic Mall in 1993, New York Times bestselling author of What Is Your WHAT? Discover The ONE Amazing Thing You Were Born To Do, real estate developer, creator of The New Media Summit, host of the #1 rated podcasts Reinvention Radio and Beyond 8 Figures, international keynote speaker, and an in-demand media guest who has appeared on CNN, The Huffington Post, the cover of Foundr Magazine and countless other media outlets.
Resources Mentioned in This Episode:
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Amplify Your Success Community
Get the FREE Report: 17 Mistakes You Are Making in Your Podcast Interviews and Talks that Are Costing You Leads & Clients
Next Episode
Episode 168: Three Reasons Why Your Podcast Interviews Don't Attract Clients
Have you ever delivered a FANTASTIC interview only to feel massively disappointed with the results?
It happens all the time! Podcasting and online shows have become a powerful platform for showcasing experts. It’s no secret how much I adore podcast guesting as a lead generation strategy – and there are few other visibility techniques that deliver as much value for your time. Not to mention, 99% of these interviews are FREE.
But a passionate conversation is not enough to inspire the audience to want to work with you or at a minimum, get on your free gift.
Inside episode 168 of Amplify Your Success Podcast I’ll reveal three of the most common mistakes you could be making during those interviews that act like a prospect repellent – and more importantly what to do differently to transform your talks into client magnets.
Be sure to join the Amplify Your Success Community to take advantage of the mastery trainings and resources!
Key Takeaways
>> Why the passion you have for your topic could actually work against you.
>> The single most important thing you should do for an interview (or live talk) to make sure you are positioned to attract ideal clients.
>> A trick that gets the listener to stop and take note of who you are and what you do (this one thing often leads my guest experts to sales!)
>> How to quickly lose your audience’s interest and cause them to “click away”
Resources Mentioned in This Episode:
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