
Episode 159: Achieve Your Massive Business Goals by Choosing the Right "Word of the Year" with Maiko Sakai
12/30/19 • 37 min
Do you pick a word to be your theme for the new year?
I never used to but a few years ago, I decided to give it a whirl. I picked the word “Thrive” that year and I found that as I made every single decision I began to assess….will this help me thrive?
That year I went through a lot of personal transformation that helped me dissolve several situations that were exhausting me. In their place, I welcomed in opportunities that put me back on track for thriving. Interesting enough, Ariana Huffington came out with her book Thrive that year too.
Now I’m a huge fan of picking a word, but some people struggle with the practice. So I invited a new friend of mine, Maiko Sakai, to join me for this last Amplify Your Success Podcast episode of 2019 to help you uncover YOUR word for the new year.
Be sure to join the Amplify Your Success Community to share what your word is!
Key Takeaways
>> Why goal-setting is not enough to actually achieve your biggest goals in the new year.
>> How a word of the year help you make better decisions and take aligned action.
>> Maiko and I share our words for 2020 – and from 2019 – and how our word has helped.
>> How to pick the right word that you can stick with (and other worries like, “can you pick the wrong word.”)
About The Guest
Maiko Sakai, the founder of Airtight Concepts, is a business growth strategy consultant a.k.a. secret weapon, confidant, advisor & silent partner to her clients who are creative entrepreneurs, founders, and CEOs with the desire to build a high-functioning, profit-generating piece of beautiful machine. She also organizes a Meetup group, Growth-Driven Entrepreneurs Worldwide in NYC.
As a self-proclaimed “Queen of Counterintuitive Strategies,” she provides effective but not-so-conventional strategies to boost sustainable profitability for her clients’ businesses by utilizing both quantitative & qualitative assessments.
Originally from Yokohama, Japan, Maiko considers herself a New Yorker, loves ethnic foods of all kinds, and is a sucker for ultra-contemporary design & exotic houseplants. She earned her MBA from Johnson School of Management, Cornell University.
Resources Mentioned in This Episode:
Get the Downloadable Worksheet to find your word www.maikosakai.com/word
Join the FREE Amplify Your Success Community www.AmplifyYourSuccessCommunity.com
Do you pick a word to be your theme for the new year?
I never used to but a few years ago, I decided to give it a whirl. I picked the word “Thrive” that year and I found that as I made every single decision I began to assess….will this help me thrive?
That year I went through a lot of personal transformation that helped me dissolve several situations that were exhausting me. In their place, I welcomed in opportunities that put me back on track for thriving. Interesting enough, Ariana Huffington came out with her book Thrive that year too.
Now I’m a huge fan of picking a word, but some people struggle with the practice. So I invited a new friend of mine, Maiko Sakai, to join me for this last Amplify Your Success Podcast episode of 2019 to help you uncover YOUR word for the new year.
Be sure to join the Amplify Your Success Community to share what your word is!
Key Takeaways
>> Why goal-setting is not enough to actually achieve your biggest goals in the new year.
>> How a word of the year help you make better decisions and take aligned action.
>> Maiko and I share our words for 2020 – and from 2019 – and how our word has helped.
>> How to pick the right word that you can stick with (and other worries like, “can you pick the wrong word.”)
About The Guest
Maiko Sakai, the founder of Airtight Concepts, is a business growth strategy consultant a.k.a. secret weapon, confidant, advisor & silent partner to her clients who are creative entrepreneurs, founders, and CEOs with the desire to build a high-functioning, profit-generating piece of beautiful machine. She also organizes a Meetup group, Growth-Driven Entrepreneurs Worldwide in NYC.
As a self-proclaimed “Queen of Counterintuitive Strategies,” she provides effective but not-so-conventional strategies to boost sustainable profitability for her clients’ businesses by utilizing both quantitative & qualitative assessments.
Originally from Yokohama, Japan, Maiko considers herself a New Yorker, loves ethnic foods of all kinds, and is a sucker for ultra-contemporary design & exotic houseplants. She earned her MBA from Johnson School of Management, Cornell University.
Resources Mentioned in This Episode:
Get the Downloadable Worksheet to find your word www.maikosakai.com/word
Join the FREE Amplify Your Success Community www.AmplifyYourSuccessCommunity.com
Previous Episode

Episode 158: Six Questions to Complete the Year with Power & Clarity
At the end of a year (or even the end of a quarter) is a perfect time to take stock on how your business performed. Before you set those new goals and get busy planning, take a few minutes to inventory what did work – and more importantly what did not work – to use this information as fuel for greater success.
Inside episode 158 of Amplify Your Success Podcast I’ll walk you through a worksheet I use to ask six questions to help me close out the year with power and clarity. And if you’d like to get this FREE worksheet to use, I’ve made it available to you.
Be sure to join the Amplify Your Success Community to get the downloadable worksheet and share your wins and learnings from the year!
Key Takeaways
>> What six questions that help me close out the year with gratitude (and why that’s important when setting goals for a new year.)
>> Why anchoring in the people you’ve met during the previous year can help you open up more strategic partners and collaboration opportunities.
>> The importance of celebrating the small wins, even if you felt you didn’t accomplish ANYTHING on your goal’s list.
>> A Bonus Question that will help you avoid the common pitfall of “doing more of what doesn’t work”
Resources Mentioned in This Episode:
Next Episode

Episode 160: A Proven Formula to Setting Goals You Actually Achieve…and Exceed
Do you set goals that you never achieve then feel frustrated with yourself?
Have you written down the same goals, year after year, with the same outcome – no progress?
Goals alone are not enough to overcome the daunting amount of time bandits, unexpected hurdles and on-going fire drills that entrepreneurs face. Just writing them down is nice. But if you really want to achieve those goals, you’ll need to use my 5A Proven Goal Achievement Formula!
Inside episode 160 of Amplify Your Success Podcast I’ll walk you through my formula and how to use a bit of brain science to activate the most resourceful and motivated version of you this year.
Be sure to join the Amplify Your Success Community to share your goals…and get access to our LIVE Virutal Workshops this year.
Key Takeaways
>> The #1 Reason Entrepreneurs and Business Owners don’t achieve their goals (even though they are excited about them!)
>> How the 5A Formula supercharges your goals so you can’t NOT accomplish them this year.
>> Why replicating other people’s marketing or lead generation strategies can be DANGEROUS to your bottom line (and your goals!)
>> How brain science and neurons factor in to goal-setting that either set you up for procrastination or to exceed your goals.
>> The most important reason you should not give up on a goal just because it’s not feeling exciting or motivating (listen in for the expansion vs contraction in Step 2!)
Resources Mentioned in This Episode:
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