Amazon News: Temu Tensions, E-Commerce Wars & $5M Locked Away

12/30/24 • 69 min

Amazon Seller School, How to Sell on Amazon

Amazon sellers, what do you do when Amazon starts pressuring your pricing, competitors exploit loopholes, and a fellow seller gets $5M stuck in FBA? 🚨 You pay attention.

This week, we’re tackling the hottest headlines that impact your business—from the Temu pricing battle to policy loopholes harming U.S. sellers and Amazon’s shiny new AI image tool.

Full News: https://amazonseller.school/amazon-news-pricing-wars-tiktok-shop-insights-walmarts-shift-and-more/

Join us live today at 11 AM Eastern to get the insights you need to navigate these challenges.

Here’s what we’re covering today:

Amazon Presses Chinese Sellers Over Temu Pricing
https://www.techedt.com/amazon-presses-chinese-sellers-over-temu-pricing

E-commerce Wars: How the US is Losing the Battle
https://medium.com/@shinghi/e-commerce-wars-and-how-the-us-is-losing-aef59e958f7b

$5 Million Stuck at FBA Without Reason: A Seller’s Frustration
https://sellercentral.amazon.com/seller-forums/discussions/t/3b5747e6-682d-4a04-9d98-921c265e9248

Create Custom Brand Imagery in Seconds with Image Generator
https://sellercentral.amazon.com/seller-forums/discussions/t/31f2e816-ee1f-44d1-85ee-b492725763f4

We’re unpacking the latest strategies, risks, and tools to keep your business thriving in this evolving marketplace.

Amazon sellers, what do you do when Amazon starts pressuring your pricing, competitors exploit loopholes, and a fellow seller gets $5M stuck in FBA? 🚨 You pay attention.

This week, we’re tackling the hottest headlines that impact your business—from the Temu pricing battle to policy loopholes harming U.S. sellers and Amazon’s shiny new AI image tool.

Full News: https://amazonseller.school/amazon-news-pricing-wars-tiktok-shop-insights-walmarts-shift-and-more/

Join us live today at 11 AM Eastern to get the insights you need to navigate these challenges.

Here’s what we’re covering today:

Amazon Presses Chinese Sellers Over Temu Pricing
https://www.techedt.com/amazon-presses-chinese-sellers-over-temu-pricing

E-commerce Wars: How the US is Losing the Battle
https://medium.com/@shinghi/e-commerce-wars-and-how-the-us-is-losing-aef59e958f7b

$5 Million Stuck at FBA Without Reason: A Seller’s Frustration
https://sellercentral.amazon.com/seller-forums/discussions/t/3b5747e6-682d-4a04-9d98-921c265e9248

Create Custom Brand Imagery in Seconds with Image Generator
https://sellercentral.amazon.com/seller-forums/discussions/t/31f2e816-ee1f-44d1-85ee-b492725763f4

We’re unpacking the latest strategies, risks, and tools to keep your business thriving in this evolving marketplace.

Previous Episode

Omnichannel Mastery for Amazon Sellers: Insights with Andrew Morgans

Amazon sellers, are you ready to move beyond Amazon and embrace the full potential of omnichannel e-commerce? In this Amazon Seller School podcast episode, I sit down with Andrew Morgans, founder of Marknology and a true e-commerce pioneer.

Andrew shares his journey from selling car parts on eBay to helping brands achieve over $2 billion in sales. He breaks down what it takes to diversify successfully, leveraging platforms like Walmart, TikTok Shop, and Chewy—plus why international Amazon marketplaces are still goldmines for sellers.

Show Notes: https://amazonseller.school/omnichannel-mastery-for-amazon-sellers-insights-with-andrew-morgans/

Andrew doesn’t hold back when talking about Walmart, calling it a “game-changer for sellers who know how to replicate their Amazon strategies.” We dive into Walmart Fulfillment Services, category-specific opportunities, and why a high-end product might flop there despite strong Amazon sales.

Amazon Sellers also get a masterclass on TikTok Shop, a platform Andrew says has an “amazing upside” for creative products and viral campaigns. “TikTok removes the friction to purchase,” he explains, with their seamless integration and crazy-low ad costs. But don’t be fooled—success on TikTok isn’t about keyword research but storytelling.

👉 Use Walmart Fulfillment Services to maximize your sales potential.
👉 TikTok Shop might hit $50 billion in sales this year.
👉 Don’t skip Amazon international expansion; it’s an untapped goldmine.
👉 Always build your website to reinforce buyer trust.

Whether you’re scaling up on Amazon or considering a pivot to other platforms, this episode is packed with actionable strategies.

Next Episode

Unlock the Power of Amazon DSP: Advanced Ad Strategies with Sam Lee

Amazon sellers, are you ready to crack the code on Amazon DSP? This episode dives deep into advanced advertising strategies with Sam Lee, VP of Amazon DSP at Trivium Group. If you’ve hit a plateau with PPC and are wondering when to take the leap to DSP, this is your guide.

Show Notes: https://amazonseller.school/unlock-the-power-of-amazon-dsp-advanced-ad-strategies-with-sam-lee/

Discover why “if your premier product is sub-100 reviews, do not touch DSP. It’s absolutely not worth your time.” Sam shares practical tips on custom-curated audiences, contextual targeting, and leveraging Amazon Marketing Cloud to elevate your campaigns.

Sam also breaks down DSP’s key metrics, including the minimum ad spend, review thresholds, and how DSP integrates with PPC to optimize your results. Don’t miss the insider tips on using AMC data—if you’re pulling data but not acting on it, you’re just wasting your time.

👉 DSP works best for sellers spending $15K–$20K/month on PPC.
👉 DSP lets you retarget or create custom audiences based on browsing and purchasing behavior.

Learn what makes Amazon DSP a powerhouse for scaling, whether you’re on or off Amazon.