Community-Based Marketing for Insurance Agents

08/08/23 • 23 min

Discover how you can get grow your business by using community-based marketing methods. How to find communities near you, how to get involved and make lasting personal connections. Get out there and make a difference!

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Check out Ritter’s Event Calendar: https://www.ritterim.com/events/

Ritter on Facebook, https://www.facebook.com/RitterIM Instagram, https://www.instagram.com/ritter.insurance.marketing/ LinkedIn, https://www.linkedin.com/company/ritter-insurance-marketing TikTok, https://www.tiktok.com/@ritterim Twitter, https://twitter.com/RitterIM and Youtube, https://www.youtube.com/user/RitterInsurance

Sarah on LinkedIn, https://www.linkedin.com/in/sjrueppel/ Instagram, https://www.instagram.com/thesarahjrueppel/ and Threads, https://www.threads.net/@thesarahjrueppel

Tina on LinkedIn, https://www.linkedin.com/in/tina-lamoreux-6384b7199/

Resources:

7 Ways to Get Involved in Your Community: https://agentsurvivalguide.podbean.com/e/7-ways-to-get-involved-in-your-community/

Best Practices for Training Downline Agents: https://agentsurvivalguide.podbean.com/e/best-practices-for-training-downline-agents/

Building Client Loyalty: More Than Just a Plan: https://agentsurvivalguide.podbean.com/e/building-client-loyalty-more-than-just-a-plan/

Digital Marketing for Insurance Agents: Our Top Tips to Boost Business: https://www.ritterim.com/blog/digital-marketing-for-insurance-agents-our-top-tips-to-boost-business/

Guiding Your Clients from the Marketplace to Medicare: https://agentsurvivalguide.podbean.com/e/guiding-your-clients-from-the-marketplace-to-medicare/

Medicare Quote Engine: https://www.ritterim.com/agent-tools/medicare-quote-engine/

Modern Medicare Marketing for Today’s Agents FREE eBook: https://www.ritterim.com/modern-marketing-guide/

Ritter’s Round Table Facebook Group: https://www.facebook.com/groups/RittersRoundTable/

Ritter Support Page: https://www.ritterim.com/support/

Should You Hire an Assistant for Your Insurance Business? https://agentsurvivalguide.podbean.com/e/should-you-hire-an-assistant-for-your-insurance-business-1622140677/

Social Media Marketing for Insurance Agents FREE eBook: https://www.ritterim.com/social-media-ebook/

Ways to Get Medicare Leads: https://agentsurvivalguide.podbean.com/e/ways-to-get-medicare-leads/

Your Guide to Forming an Insurance Network: https://agentsurvivalguide.podbean.com/e/your-guide-to-forming-an-insurance-network/

References:

Brand Community – Journal of Consumer Research: https://www.jstor.org/stable/10.1086/319618?seq=7#metadata_info_tab_contents

Community-Based Marketing: The Future of Business: https://www.socialmediaexaminer.com/community-based-marketing-the-futur...

Read text version

Check out Ritter’s Event Calendar: https://www.ritterim.com/events/

Sarah on LinkedIn, https://www.linkedin.com/in/sjrueppel/ Instagram, https://www.instagram.com/thesarahjrueppel/ and Threads, https://www.threads.net/@thesarahjrueppel

Tina on LinkedIn, https://www.linkedin.com/in/tina-lamoreux-6384b7199/

Resources:

7 Ways to Get Involved in Your Community: https://agentsurvivalguide.podbean.com/e/7-ways-to-get-involved-in-your-community/

Best Practices for Training Downline Agents: https://agentsurvivalguide.podbean.com/e/best-practices-for-training-downline-agents/

Building Client Loyalty: More Than Just a Plan: https://agentsurvivalguide.podbean.com/e/building-client-loyalty-more-than-just-a-plan/

Digital Marketing for Insurance Agents: Our Top Tips to Boost Business: https://www.ritterim.com/blog/digital-marketing-for-insurance-agents-our-top-tips-to-boost-business/

Guiding Your Clients from the Marketplace to Medicare: https://agentsurvivalguide.podbean.com/e/guiding-your-clients-from-the-marketplace-to-medicare/

Medicare Quote Engine: https://www.ritterim.com/agent-tools/medicare-quote-engine/

Modern Medicare Marketing for Today’s Agents FREE eBook: https://www.ritterim.com/modern-marketing-guide/

Ritter’s Round Table Facebook Group: https://www.facebook.com/groups/RittersRoundTable/

Ritter Support Page: https://www.ritterim.com/support/

Should You Hire an Assistant for Your Insurance Business? https://agentsurvivalguide.podbean.com/e/should-you-hire-an-assistant-for-your-insurance-business-1622140677/

Social Media Marketing for Insurance Agents FREE eBook: https://www.ritterim.com/social-media-ebook/

Ways to Get Medicare Leads: https://agentsurvivalguide.podbean.com/e/ways-to-get-medicare-leads/

Your Guide to Forming an Insurance Network: https://agentsurvivalguide.podbean.com/e/your-guide-to-forming-an-insurance-network/

References:

Brand Community – Journal of Consumer Research: https://www.jstor.org/stable/10.1086/319618?seq=7#metadata_info_tab_contents

Community-Based Marketing: The Future of Business: https://www.socialmediaexaminer.com/community-based-marketing-the-futur...

Previous Episode

FAQs About ACA Certification and Training

Expand your business to the under-65 market by selling Affordable Care Act plans. Join Sarah and Tina as they cover the FAQs on ACA certification and training.

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Sarah on LinkedIn, https://www.linkedin.com/in/sjrueppel/ Instagram, https://www.instagram.com/thesarahjrueppel/ and Threads, https://www.threads.net/@thesarahjrueppel

Tina on LinkedIn, https://www.linkedin.com/in/tina-lamoreux-6384b7199/

Resources:

2024 Medicare Certification – Ritter Certification Center: https://docs.ritterim.com/products/certification/#2024-aca-certifications

5 Myths About Selling ACA Health Plans: https://agentsurvivalguide.podbean.com/e/5-myths-about-selling-aca-health-plans/

Everything Agents Need to Know About Selling in State-Based Marketplaces: https://www.ritterim.com/blog/everything-agents-need-to-know-about-selling-in-state-based-marketplaces/

How to Become Certified for ACA Marketplace Sales with Federally Facilitated Marketplace (FFM) Training: https://agentsurvivalguide.podbean.com/e/how-to-become-certified-for-aca-marketplace-sales-with-federally-facilitated-marketplace-ffm-training/

Learn How to Sell ACA Products During the Off-Season featuring Danica Stover: https://agentsurvivalguide.podbean.com/e/learn-how-to-sell-aca-products-during-the-off-season-featuring-danica-stover/

Meet Your Ritter Sales Specialists: https://www.ritterim.com/meet-your-sales-team/#Sales

The Complete Guide to Selling Affordable Care Act Insurance Plans FREE eBook: https://www.ritterim.com/aca-ebook/

Your Step-By-Step Guide to Getting Started in Insurance Sales FREE eBook: https://www.ritterim.com/free-guide/

References:

AB Registration Completion List: https://data.healthcare.gov/ab-registration-completion-list

CMS Portal: https://portal.cms.gov/portal/

Find Your State Marketplace: https://www.healthcare.gov/marketplace-in-your-state/

Get Covered NJ: https://nj.gov/getcoverednj/

New Agents’ and Brokers’ Guide to Plan Year 2023 Marketplace Registration and Training PDF: https://www.cms.gov/files/document/new-agents-and-brokers-guide-py23-marketplace-registration-and-training.pdf

Pennsylvania State Health Coverage - Pennie: https://pennie.com/

Plan Year 2023 Registration and Training: https://www.cms.gov/CCIIO/Programs-and-Initiatives/Health-Insurance-Marketplaces/Marketplace-Registration-and-Training

Returning Agents’ and Brokers’ Guide to Plan Year 2023 Marketplace Registration and Training PDF:

Next Episode

Agent Apps | How AI Chat Bots Can Assist with Marketing & Social Media

Wondering what all the hype about AI chatbots is? Discover with Tina how Bing and Google’s generative AI chatbots can help with social media and business marketing.

Bing: Chat with AI & GPT-4 Playstore: https://play.google.com/store/apps/details?id=com.microsoft.bing&hl=en_US&gl=US

Bing: Chat with AI & GPT-4 Apple: https://apps.apple.com/cz/app/bing-chat-with-ai-gpt-4/id345323231

The New Bing: https://www.bing.com/new

Google Bard: https://bard.google.com/

Sarah on LinkedIn, https://www.linkedin.com/in/sjrueppel/ Instagram, https://www.instagram.com/thesarahjrueppel/ and Threads, https://www.threads.net/@thesarahjrueppel

Tina on LinkedIn, https://www.linkedin.com/in/tina-lamoreux-6384b7199/

Resources:

7 Ways to Get Involved in Your Community: https://agentsurvivalguide.podbean.com/e/7-ways-to-get-involved-in-your-community/

Are Your Medicare Marketing Materials Compliant? https://agentsurvivalguide.podbean.com/e/are-your-medicare-marketing-materials-compliant-2022/

Effective Marketing Strategies for Insurance Agents: https://agentsurvivalguide.podbean.com/e/effective-marketing-strategies-for-insurance-agents/

How Insurance Agents Can Learn About Their Social Media Audience: https://agentsurvivalguide.podbean.com/e/how-insurance-agents-can-learn-about-their-social-media-audience/

How to Keep Social Media Professional and Personal Simultaneously: https://agentsurvivalguide.podbean.com/e/how-to-keep-social-media-professional-and-personal-simultaneously/