
Episode 31: The power of persistence during times of change
12/20/24 • 52 min
This episode is about Annette's journey from being a corporate trainer to establishing her own business in facilitation and training during the pandemic. We talk about the challenges and opportunities presented by the pandemic, the importance of networking, and the personal growth that comes from stepping out of one's comfort zone.
Annette is a trainer facilitator, lover of Insights Discovery, wearing bright colours and working from her Green Shed.
Annette shares her insights on persistence, the value of providing more than expected, and the lessons learned from her experiences in the training industry. We discuss the challenges of self-promotion, the importance of authenticity, and the impact of inner work on personal and professional growth. Annette reflects on her experiences with interim roles, the transition from associate work to direct clients, and the significance of investing in both personal development and business branding. The conversation emphasises the value of persistence and being true to oneself in the journey of building a successful career.
Chapters
00:00 Introduction and Setting the Scene
02:59 The Journey to Becoming a Trainer
05:59 Navigating the Transition to Self-Employment
08:55 Overcoming Age-Related Doubts
11:46 The Impact of 2020 on Business
14:49 Learning and Growth During Lockdown
17:52 Building Persistence and Networking
20:59 The Importance of Providing Value
23:49 Final Thoughts and Reflections
26:17 The Impact of Sales Background on Training
28:04 Challenges of Self-Promotion
30:20 Disassociating Self from Service
32:31 The Importance of Inner Work
34:58 Rebranding and Authenticity
36:57 Navigating Interim Roles
40:47 Transitioning from Associate to Direct Clients
45:00 Investing in Personal and Business Growth
I invite you to grab a cuppa, join me on the pink seat, and tune in your ears.
____
A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.
You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.
Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.
Key Links:
Visit Annette's website HERE
Connect with Annette on Linkedin HERE
Visit the School of Facilitation website HERE
Connect with me on Instagram HERE
Connect with me on Linkedin HERE
Hosted on Acast. See acast.com/privacy for more information.
This episode is about Annette's journey from being a corporate trainer to establishing her own business in facilitation and training during the pandemic. We talk about the challenges and opportunities presented by the pandemic, the importance of networking, and the personal growth that comes from stepping out of one's comfort zone.
Annette is a trainer facilitator, lover of Insights Discovery, wearing bright colours and working from her Green Shed.
Annette shares her insights on persistence, the value of providing more than expected, and the lessons learned from her experiences in the training industry. We discuss the challenges of self-promotion, the importance of authenticity, and the impact of inner work on personal and professional growth. Annette reflects on her experiences with interim roles, the transition from associate work to direct clients, and the significance of investing in both personal development and business branding. The conversation emphasises the value of persistence and being true to oneself in the journey of building a successful career.
Chapters
00:00 Introduction and Setting the Scene
02:59 The Journey to Becoming a Trainer
05:59 Navigating the Transition to Self-Employment
08:55 Overcoming Age-Related Doubts
11:46 The Impact of 2020 on Business
14:49 Learning and Growth During Lockdown
17:52 Building Persistence and Networking
20:59 The Importance of Providing Value
23:49 Final Thoughts and Reflections
26:17 The Impact of Sales Background on Training
28:04 Challenges of Self-Promotion
30:20 Disassociating Self from Service
32:31 The Importance of Inner Work
34:58 Rebranding and Authenticity
36:57 Navigating Interim Roles
40:47 Transitioning from Associate to Direct Clients
45:00 Investing in Personal and Business Growth
I invite you to grab a cuppa, join me on the pink seat, and tune in your ears.
____
A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.
You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.
Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.
Key Links:
Visit Annette's website HERE
Connect with Annette on Linkedin HERE
Visit the School of Facilitation website HERE
Connect with me on Instagram HERE
Connect with me on Linkedin HERE
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode

Episode 30: Developing a Positive and Confident Mindset in a Freelance World
This episode covers a multitude of topics from being self-employed to doing business in America, highlighting the importance of setting clear expectations and boundaries with clients.
Zita Tulyahikayo is a hypnotherapist, Systemic Constellator, coach, and facilitator. She has always been self-employed which I found fascinating as so many of us start in an organisation. Zita openly talks about her experiences of working in America, the UK, the different ways of working within the world of business.
We dive into the topic of identity and the impact ancestry has on how we view the world, our personal and professional development. Zita mentions her upcoming book on migration and immigration and her plans to make a documentary in Barbados.
Dive into:
The cultural differences in business approaches
Managing expectations and unseen costs
The power of referrals and recommendations
The importance of investing in oneself
I invite you to grab a cuppa, join me on the pink seat, and tune in your ears.
____
A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.
You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.
Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.
Key Links:
Connect with Zita on Instagram HERE
Visit Life Therapy with Zita website HERE
Visit the School of Facilitation website HERE
Connect with me on Instagram HERE
Connect with me on Linkedin HERE
Hosted on Acast. See acast.com/privacy for more information.
Next Episode

Episode 32: Consultant or Facilitator? The impact of our language and words
Chris Taylor is a serial entrepreneur, who in his own words, is not known as a facilitator or a trainer, yet finds himself working with this community time and again.
He is the founder of Actionable.co which supports training companies with the tools to prove their impact on behaviour change and stand out in a crowded market.
In this conversation, Kirsty and Chris delve into the intricacies of habit formation, they explore the nuances of language in consulting versus facilitation, the challenges faced in client interactions, and the common hurdles in growing a service-based business.
WARNING: The recording of this episode was fraught with technical gremlins.....we chose to leave some of the moments of 'urgh' on the recording. Go with me on this one team.
takeaways
- Understanding Triggers and building new habits
- New habits should be laughably small to ensure consistency.
- Defining your 'why' enhances intrinsic motivation.
- Consultant vs. Facilitator: Language and Perception
- Navigating Client Conversations and Proposals
- Connecting learner goals to organizational priorities aids in securing budgets.
- Client conversations should focus on both participant and organizational benefits.
- Understanding the dynamics of buying committees is vital for proposals.
- Challenges in Growing a Service-Based Business
- Saying no to bad clients can lead to better opportunities.
- Investing in high-caliber mastermind groups can foster growth.
- Imposter syndrome can indicate you're in the right environment.
I invite you to grab a cuppa, join me on the pink seat, and tune in your ears.
____
A Facilitator's Journey is the podcast that looks at how you run your business as a facilitator or trainer.
You started this work because you have a passion that you want to share with organisations. However, there is the small detail that you are now running a business and this requires a whole other set of skills and knowledge.
Join me, Kirsty Lewis, Founder of School of Facilitation, as I interview trainers and facilitators about how they manage their businesses. I will explore how people run their finances, price their work, scale up, scale down, decide to retire, market themselves, manage clients, and much much more.
Key Links:
Connect with Chris on Linkedin HERE
Follow Chris on X HERE
Visit the School of Facilitation website HERE
Connect with me on Instagram HERE
Connect with me on Linkedin HERE
Hosted on Acast. See acast.com/privacy for more information.
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