Paris Hilton On Building Your Personal Brand

08/11/21 • 24 min

1 Listener

Whether you’re a solo entrepreneur or working at a big company, everyone has a personal brand at work. And everything from your LinkedIn profile to your resume to your interview style adds to that brand. So this week, we sat down with the master of creating a personal brand, Paris Hilton, to talk about how she built hers. She’s not only the OG social media influencer, but she also created a persona that took the world by storm. And spoiler: investing in her brand paid off. Now, she’s got dozens of businesses, not to mention a new hit TV show on Netflix, "Cooking with Paris." In this episode, Paris shares: Why (and how) she built the persona of Paris Hilton What she’s like as a businesswoman Her advice for leveraging social media to reach your career goals Who she goes to for advice when she’s looking to take the next step How she evaluates who to work with How to prioritize between personal and professional life Learn more about your ad choices. Visit podcastchoices.com/adchoices

Previous Episode

Gayle King On Knowing Your Worth

What does it actually mean to know your worth at work? This week, we asked the queen of confidence (and of morning TV), Gayle King, how she found hers. She told us her self worth came from years of salary negotiations, building strong support systems, navigating setbacks, and dealing with tough bosses. In this episode, Gayle shares: Her mindset going into negotiations How she gained a sense of self worth as a junior reporter Why tough moments and failure can add to self worth How she leans on her support system Why celebrating other people’s success adds to your self worth (hi, Oprah) How she dealt with being underestimated Learn more about your ad choices. Visit podcastchoices.com/adchoices

Next Episode

Dean Erika James On Whether You Should Get Your MBA

We heard from a lot of you that you have questions about whether to pursue your MBA or another business degree. So we asked an expert. Erika James is the dean of the Wharton School at UPenn, the oldest business school in the country. So she’s got tips on how to know if you’re ready to get that degree - and how to know if an MBA isn’t the right path for you. Plus: she tells us the do’s and dont’s of the application process. In this episode, Dean James shares: How to evaluate if you’re ready for an MBA How to know if an MBA isn’t the degree for you How to make your application stand out (and what not to include) Whether you should get an MBA if you think you don't have “quantitative skills” What you learn from an MBA program Her perspective on how business leadership has changed Learn more about your ad choices. Visit podcastchoices.com/adchoices