
Work Near Home - The Future of Work with Patch’s Freddie Fforde
08/03/22 • 54 min
“What matters to me about the people in our cap table is that they’re people who really care about what we’re trying to achieve and our values, and fundamentally believe and support me as the Founder.”
To kick off our brand new 40 Minute Mentor ‘Early Stage Founders’ feature series, we’re joined by the brilliant Freddie Fforde, Founder of Patch.
Patch creates dynamic work clubs and community venues for local highstreets. Open and available to everyone, Patch are looking to redefine what the future of work looks like and create spaces designed to celebrate businesses and talent close to home.
In today’s episode, we learn more about Patch’s journey so far, their aspirations for the future and Freddie shares some candid insights into his journey as a Founder, including:
- The biggest challenges and failures he faced as a Founder [03:14]
- The importance of the people around him and how they’ve helped him become the Founder he is today [07:32]
- Why he became a Founder in the first place [10:24]
- Where the inspiration for Patch came from and why it all started during Covid [17:06]
- What the future of work will look like and how employers can embrace it [22:58]
- Freddie’s approach to raising investment for Patch and why it’s so important to base your cap table on skillset [26:33]
- His first-hand advice for any aspiring Founders listening [29:57]
- Some of the most common Founder life myths and what the reality of being a Founder actually looks like [39:42]
- The valuable experience he got from being a fractional leader ahead of starting Patch [41:52]
- And why balancing all aspect of his life has become one of Patch’s company values [45:41]
⛳️ Helpful links:
➡️ More about Freddie: https://www.linkedin.com/in/freddiefforde/
➡️ More about Patch: https://www.patch.work/
⭐Enjoyed this episode?⭐️
Keep up to date with all our latest episodes, by hitting the subscribe button on your favourite podcast platform. And for any feedback on what you enjoy the most and ideas on what we can do to make 40 Minute Mentor even better, please leave us a review on https://ratethispodcast.com/40mm
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“What matters to me about the people in our cap table is that they’re people who really care about what we’re trying to achieve and our values, and fundamentally believe and support me as the Founder.”
To kick off our brand new 40 Minute Mentor ‘Early Stage Founders’ feature series, we’re joined by the brilliant Freddie Fforde, Founder of Patch.
Patch creates dynamic work clubs and community venues for local highstreets. Open and available to everyone, Patch are looking to redefine what the future of work looks like and create spaces designed to celebrate businesses and talent close to home.
In today’s episode, we learn more about Patch’s journey so far, their aspirations for the future and Freddie shares some candid insights into his journey as a Founder, including:
- The biggest challenges and failures he faced as a Founder [03:14]
- The importance of the people around him and how they’ve helped him become the Founder he is today [07:32]
- Why he became a Founder in the first place [10:24]
- Where the inspiration for Patch came from and why it all started during Covid [17:06]
- What the future of work will look like and how employers can embrace it [22:58]
- Freddie’s approach to raising investment for Patch and why it’s so important to base your cap table on skillset [26:33]
- His first-hand advice for any aspiring Founders listening [29:57]
- Some of the most common Founder life myths and what the reality of being a Founder actually looks like [39:42]
- The valuable experience he got from being a fractional leader ahead of starting Patch [41:52]
- And why balancing all aspect of his life has become one of Patch’s company values [45:41]
⛳️ Helpful links:
➡️ More about Freddie: https://www.linkedin.com/in/freddiefforde/
➡️ More about Patch: https://www.patch.work/
⭐Enjoyed this episode?⭐️
Keep up to date with all our latest episodes, by hitting the subscribe button on your favourite podcast platform. And for any feedback on what you enjoy the most and ideas on what we can do to make 40 Minute Mentor even better, please leave us a review on https://ratethispodcast.com/40mm
Learn more about your ad choices. Visit megaphone.fm/adchoices
Previous Episode

VC Feature: “Many generational companies were born out of downturns, so these are times for big opportunities”, with Index Venture’s Hannah Seal
“VC should be a great career for people from diverse backgrounds, because it’s really a role where you’re judged on your output. At the end of a fund cycle, it’s pretty clear to see whether you’re a good investor or not.”
In our final 40 Minute Mentor VC Feature series episode, we’re joined by Hannah Seal, Partner at one of the most prestigious VCs in the world and one of JBM’s favourite clients, Index Ventures.
Index Ventures is an international multi-stage venture capital firm, investing in technology-enabled industry disrupters. Their portfolio includes multiple 40 Minute Mentors, such as Unicorns Ankorstore and Multiverse and category defining companies like Bloom & Wild and Sourceful. As well as household names such as Deliveroo, Revolut, Glossier, and many others.
In today’s episode, Hannah shares some brilliant insights into how Index work and what they look for when assessing Founders, as well as some great mentorship for anyone looking to get into VC, including:
- Why she decided to pivot from Operator to VC [06:23]
- What skills Hannah relied on when making the transition [07:22]
- Hannah’s advice for any Operators thinking of moving into VC [10:02]
- What differentiates Index Ventures from other VCs [11:22]
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- The trends Index Ventures are seeing at the moment and some of the sectors Hannah’s getting excited about [16:28]
- How the economic downturn doesn’t necessarily mean doom and gloom for Founders [18:58]
- What changes Hannah has seen in the European VC landscape, compared to the US [20:22]
- And why VC is actually a great career option for diverse talent [22:17]
⛳️ Helpful links:
➡️ More about Hannah: https://www.linkedin.com/in/hannah-seal-78938a22/
➡️ More about Index Ventures: https://www.indexventures.com/
⭐Enjoyed this episode?⭐️
Keep up to date with all our latest episodes, by hitting the subscribe button on your favourite podcast platform. And for any feedback on what you enjoy the most and ideas on what we can do to make 40 Minute Mentor even better, please leave us a review on https://ratethispodcast.com/40mm
Learn more about your ad choices. Visit megaphone.fm/adchoices
Next Episode

Building A Multi-Award Winning Bootstrapped Business with Mags Creative’s Hannah Russell
“There are a lot of cases where I think raising capital can actually ruin a perfectly good business model.”
In this week’s 40 Minute Mentor 'Early Stage Founders' Feature Series episode, we’re joined by Hannah Russell, the Co-Founder of multi-award-winning podcasting company, Mags Creative.
Mags Creative aren’t just the brilliant team behind our 40 Minute Mentor podcast, but are also the brains and creative power behind some of the best podcasts in the industry. The team helps brands and individuals tell their stories from concepts and planning to production and promotion.
In today’s episode, we hear about the incredible journey Hannah and her sister, Faith have been on with Mags Creative and learn more about what got them to where they are today, including:
- The importance of celebrating success as a Founder [04:37]
- What led Hannah to entrepreneurship and what her first business was all about [09:27]
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- The biggest lessons she learnt from building Layer Home [16:01]
- How she ended up selling the business to one of her competitors [18:37]
- Why she decided to jump back in the Founders seat and why podcasting [23:47]
- How what she’s building at Mags Creative is so different to her first business [27:26]
- Why Mags is a bootstrapped business and her advice for anyone trying to decide whether to raise capital [29:50]
- Why you should start a podcast and what to keep in mind before you do it [36:17]
- Why comparison is so dangerous for Founders [42:00]
- How becoming a mother has changed her as a leader [44:33]
⛳️ Helpful links:
➡️ More about Hannah: https://www.linkedin.com/in/hannahruss/
➡️ More about Mags Creative: https://www.magscreative.co.uk/
⭐Enjoyed this episode?⭐️
Keep up to date with all our latest episodes, by hitting the subscribe button on your favourite podcast platform. And for any feedback on what you enjoy the most and ideas on what we can do to make 40 Minute Mentor even better, please leave us a review on https://ratethispodcast.com/40mm
Learn more about your ad choices. Visit megaphone.fm/adchoices
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