The Podmaster: podcasting growth advice and insights for people and brands
The Podmaster (Neal Veglio)
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Top 10 The Podmaster: podcasting growth advice and insights for people and brands Episodes
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Podcasting for L&D, coping with cancellation and a Neal Veglio exclusive on SEO in Apple Podcasts!
The Podmaster: podcasting growth advice and insights for people and brands
10/18/23 • 56 min
In this episode, we have some breaking news that is sure to shake up the podcasting world.
And it's all about what Apple Podcasts are secretly doing to help podcasters with their SEO.
But before we dive into that, let's talk about the key topics we'll be covering.
This episode, which was recorded during a guest appearance on a LinkedIn live hosted by sales expert Tracy Bedwell, covers off a mix of basic level stuff, and some next-level insight.
Although it was recorded on a mostly B2B platform, the advice is relevant for any kind of podcaster.
Topics include:
- The evolution of a podcast, including the fundamental elements of podcasting and how understanding your ideal listener is crucial for creating a successful show.
- The challenges of managing a podcast when your community has turned against you. How do you navigate such a situation?
- Should you ever start a new podcast or always continue with your existing one? We'll explore different strategies to help you make an informed decision.
- The importance of promotion and visibility for your podcast.
If you enjoy the episode, please do leave a review and rating in your favourite podcast app.
Mentioned in this episode:
Free tips
Want to get free insightful actionable tips on how to get closer to 'podmastery'? Sign up! I promise not to spam you!
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
The Podmaster - WHO needs a podmaster?
The Podmaster: podcasting growth advice and insights for people and brands
03/19/22 • 1 min
The Podmaster is here to help you and your podcast to achieve better things.
If you follow the advice contained in the episodes, you'll get closer to attaining 'podmastery'.
Each episode, we'll take a look at an aspect of podcasting that can present challenges to both listeners and creators, and we'll address steps that you can take to address them.
We'll leave you with at least one actionable tip that you can apply to immediately increase your podcast's chances of success, and get you closer to 'podmastery'.
The Podmaster is award-nominated podcaster and podcast consultant Neal Veglio, founder of Podknows Podcasting.
Find out more about 'The Podmaster' podcast at https://podknowspodcasting.co.uk/the-podmaster/
Find out more about Podknows Podcasting at https://podknowspodcasting.co.uk/
This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
5 Podcast Episode Ideas for 2024 (especially for health, true crime, and news podcasts)
The Podmaster: podcasting growth advice and insights for people and brands
08/15/24 • 3 min
Welcome back to The Podmaster!
Have you ever felt stuck when it comes to brainstorming unique podcast episode ideas?
You're not alone.
So, I've got five fresh and creative podcast concepts to help you breathe new life into your recordings for 2024.
Next steps
Want to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're putting out?
Contact me!
https://www.podmastery.co/contact/
Mentioned in this episode:
Save hours on your editing
Want to cut hours out of your production workflow? Whether you're a podcaster, YouTuber or even a professional content creator, this tool will get you back your life! (Note - although this is an affiliate, I don't recommend any tools I don't use myself. And I use this DAILY)
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
How to get your podcast on to YouTube - the super simple way!
The Podmaster: podcasting growth advice and insights for people and brands
12/05/23 • 10 min
YouTube Podcasting: Step-by-Step Guide to Ingesting Your Podcast into YouTube
In this episode of "The Podmaster", I'm sharing the process of adding your podcast to YouTube using its simple ingest system.
If you're a Libsyn customer, you probably won't need to go through any of this because they offer an easy way to add your show using their destinations page, and a similar tool is planned for Captivate customers.
But in case you're needing to add your own podcast to YouTube, here I am walking you through it.
To start with, you'll need to go into your show settings to obtain your RSS feed from your podcast hosting company.
Then, make sure you're logged into your YouTube account.
You'll be using the YouTube Studio tab to create and upload your podcast.
It goes without saying this is audio, so if you're the kind of person that needs to follow along these steps, here's the video version.
I'll also be sharing my views on audiograms and offering you suggestions for a far better use of your time!
Fancy working with me?
Here's how you can.
Grab a Podknows professional audit:
https://podknowspodcasting.co.uk/podknows-podcasting-podcast-audit/
Get the less in-depth but more affordable version:
https://podknowspodcasting.co.uk/podknows-lite-podcast-audit/
Have us help with growing your podcast's audience and conversions:
https://podknowspodcasting.co.uk/podcast-marketing/
Thinking of starting a podcast and want a step-by-step checklist to get you going?
https://podknowspodcasting.co.uk/podcast-launch-checklist-free-download/
Want more free advice?
Get my regular insights here:
https://podknowspodcasting.co.uk/podcasting-insights/
Mentioned in this episode:
Free tips
Want to get free insightful actionable tips on how to get closer to 'podmastery'? Sign up! I promise not to spam you!
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
The secret Apple Podcasts hack they DON'T want you to know about
The Podmaster: podcasting growth advice and insights for people and brands
09/21/23 • 9 min
Breaking down geographical locks: how to explore Apple Podcasts' country-specific front pages!
Welcome back to another episode of The Podmaster!
I'm your host, Neal Veglio, and today we're getting into it with my exclusive Apple Podcasts hack.
Did you know that depending on the country and region you're in, Apple Podcasts presents a different front page?
It's true!
But don't worry, because we've cracked the code at Podknows Podcasting and found a workaround.
In this episode, we'll explore how to access different versions of Apple Podcasts, why it's important for podcasters, and how it can enhance your podcasting experience when it comes to checking your progress.
Plus, we'll share a nifty tool that allows you to switch between countries with just the click of a button!
Get ready to learn the secret Apple Podcasts hack they absolutely DON'T want you to know about!
00:00:00 Apple Podcasts offers different versions based on location.
00:05:02 Use episode content as inspiration for audience interaction.
00:06:45 Important benchmarks for measuring your podcast's download performance.
Mentioned in this episode:
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
How to get more listeners to your podcast (that you actually want!)
The Podmaster: podcasting growth advice and insights for people and brands
04/15/24 • 10 min
Boosting Your Podcast Listeners - Effective Growth Strategies
If you’re wrenching your hair out over your stagnating podcast audience, parked stubbornly south of the 100-listeners per episode mark....
Give me your ears!
Not literally, keep those; you’ll need them for what you're about to hear.
The pain of the plateau
I get it; the deflation hits hard when your buffer audience wouldn’t fill a dinghy, let alone that elusive cruise liner you dream of sipping Negronis on after a good hour in the hot tub.
But I'm going to share two key bits of insight with you.
1: How you need to reframe your current audience stats.
2: What you can do to increase them if you're still seeking dopamine.
By the time we’re done, you’ll have a noggin brimming with tactics tailored to your individual podcast challenges.
Because, let’s face it, moulding a prosperous podcast it’s not about rolling dice, it’s about strategy.
Want to get more of a handle on your podcast strategy so you can enjoy more new ideal listeners who are actually going to enjoy what you're putting out?
Contact me!
https://www.podmastery.co/contact/
Timestamped summary:
00:00 Recommend using one of two website platforms.
05:23 Grow podcast with targeted ad investment.
08:25 Targeted, precise traffic without any wasted efforts.
Mentioned in this episode:
Free tips
Want to get free insightful actionable tips on how to get closer to 'podmastery'? Sign up! I promise not to spam you!
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
Apple Podcasts transcripts - explained and made easy! (Visual episode - find video in description)
The Podmaster: podcasting growth advice and insights for people and brands
01/27/24 • 9 min
Apple Podcasts have literally changed everything today with their latest addition to the app - automatic transcription.
But should you use it?
Hi! I'm Neal Veglio, The Podmaster.
In this episode, I'll be explaining my take, and my reasons why you might want to consider everything this will mean for your podcast!
As this is a visual episode, you might prefer to watch it.
https://youtube.com/watch?v=Ew_inQEmyYU&si=zFuxh9B7Ts3o-Kfd
Need help setting this up?
Book a chat with me.
Fancy working with me?
Here's how you can.
Grab a Podknows professional audit:
https://podknowspodcasting.co.uk/podknows-podcasting-podcast-audit/
Get the less in-depth but more affordable version:
https://podknowspodcasting.co.uk/podknows-lite-podcast-audit/
Have us help with growing your podcast's audience and conversions:
https://podknowspodcasting.co.uk/podcast-marketing/
Thinking of starting a podcast and want a step-by-step checklist to get you going?
https://podknowspodcasting.co.uk/podcast-launch-checklist-free-download/
Want more free advice?
Get my regular insights here:
https://podknowspodcasting.co.uk/podcasting-insights/
Mentioned in this episode:
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
How I cut my podcast production time in half! (Using AI)
The Podmaster: podcasting growth advice and insights for people and brands
02/20/24 • 33 min
TL;dr - just want the link to the tool that's mentioned in the episode?
Click here:
https://podknowspodcasting.co.uk/shownotessimplified
The grind of show notes writing. Ugh!
We've all been there as podcasters - endlessly spinning our wheels, burning the midnight oil while editing, writing and publishing.
But guess what?
I've figured out how to hack my podcast production time in half, and I'm going to share the secret with you.
And yes, you'll perhaps be unsurprised to learn there's some AI involved in the mix.
Around six months ago, I discovered this tool that absolutely transformed how I get things done. It was recommended to me by a friend at a podcasting event, and roll forward to the next year, and it's well and truly integrated into my workflow.
But it's not just another AI tool; it's a genuine virtual assistant, banishing the grind of post-production show notes and admin to the podcasting desert.
By the time you've finished listening, you'll be armed with a solid grip on how to weave decent AI seamlessly into your own podcasting process.
I'll tell you all about the tools to avoid, too.
A game-changer for your podcast workflow
I'm talking major upgrades in efficiency and an arsenal of tricks to deliver knockout content that truly resonates with listeners.
We'll discuss why the long haul matters and how the 'compound interest of content' can launch your reach to new heights.
Let's ditch those fleeting chart metrics that I keep nagging you to ignore, and instead focus on building a rock-solid community and stretching your voice across multiple platforms for maximum impact and growth.
You'll get the inside scoop on how a true crime podcaster completely transformed their show with this tool, Cast Magic.
But don't just take my word for it!
Greg Wasserman joins me to share more insights on how AI can lift your productivity.
Here is the link to the tool, as promised in the episode - https://podknowspodcasting.co.uk/shownotessimplified
Here's the link to the story about Spotify currently building AI versions of its hosts for ad reads, according to the Bill Simmons Podcast
Timestamps
00:00 AI streamlines, enhances, personalizes podcast content creation.
05:18 AI empowers podcast content creation for 2024.
08:43 Challenges of using chat GBT versus cast manager.
12:01 Castmagic: AI platform for audio/video presets.
15:31 Consistency in content pays off in long-term.
19:35 Create show notes and social promotions for content.
22:43 Podcasting magic empowers all aspects of podcasting.
23:49 Leverage technology for wider audience engagement.
26:46 AI transforms podcasting, automates, enhances, personalizes content.
- Auphonic - The Auphonic AI sound improvement tool
- Studio Sound: Remove Background Noise & Echo - The Studio Tool in Descript
Fancy working with me?
Here's how you can.
Grab a Podknows professional audit:
https://podknowspodcasting.co.uk/podknows-podcasting-podcast-audit/
Get the less in-depth but more affordable version:
https://podknowspodcasting.co.uk/podknows-lite-podcast-audit/
Have us help with growing your podcast's audience and conversions:
https://podknowspodcasting.co.uk/podcast-marketing/
Thinking of starting a podcast and want a step-by-step checklist to get you going?
https://podknowspodcasting.co.uk/podcast-launch-checklist-free-download/
Want more free advice?
Get my regular insights here:
Forget social media promotion - make connections: Mark Asquith's thoughts on genuine podcast audience growth
The Podmaster: podcasting growth advice and insights for people and brands
07/15/23 • 21 min
Unveiling the truth behind podcast growth TACTICS
Contains strong language so don't listen if you're a sensitive little soul.
When we’re talking about podcast promotion, most of us have one clear idea in our heads of what that looks like.
It’s grabbing a clip of our show, and then either popping that on social media, natively if it’s a video clip, and with a waveform and image if it’s audio only.
But that’s not going to help you grow your podcast audience.
Leveraging platform audience to build your own audience.
It just won’t.
For one thing, these platforms don’t want you stealing their members away from them, and so any kind of link or landing page share is going to result in your post’s reach being tanked. So how DO you market your podcast on social media?
This is where I’m drafting in Mark Asquith, co-founder of Captivate.
Leveraging Social Media for Podcasting
Let's talk social media - a tool that can help foster these genuine connections when used properly. Threads has barely been out for a week, and already the conversation in our space has been all about how to use it to grow podcast audience.
Mark Asquith compares Instagram Threads to the early days of Twitter. Simplicity and nostalgia - a combination that could certainly appeal to the masses. But Mark is quick to approach the topic cautiously, highlighting the truth that many miss... these platforms are not to be solely used as promotional machines.
'Feed drop'
Despite the plethora of communication channels we have today, podcasters need to have the fundamentals of marketing in their arsenal. After all, wielded right, the power to communicate effectively can work wonders. Solid marketing principles not only helps one assess their content and audience correctly but also guides in making strategic decisions to affect growth positively.
In his most recent episode, Mark Asquith talked about the myth of the 'magic wand effect' many so-called marketing gurus claim to possess.
His words resonated with me so much, I abandoned my plans to create my own podcast episode about this topic, and instead decided to share and amplify his.
So here’s a ‘feed drop’ of his episode of “The Podcast Accelerator” in which he shares more on this topic.
Stuff to check out
Support Mark Asquith by sending him a tip or buying him a beer at markasquith.live
Consider using Captivate, the podcast hosting platform created by Mark Asquith.
Here's where you can get more episodes of Mark's fantastic podcast "The Podcast Accelerator".
The key moments in this episode are:
00:00:00 - Introduction
00:01:12 - Leveraging Social Media for Podcasting
00:02:44 - Introduction to Mark Asquith
00:03:51 - Sharing Mark Asquith's Episode
00:05:09 - The Importance of Marketing in Podcasting
00:13:00 - Understanding the Different Channels on Instagram
00:13:46 - Introduction to Threads
00:14:27 - Misleading Advice on Using Threads
00:17:22 - No Silver Bullet for Podcast Growth
00:19:37 - Be a Human Being on Social Media
Mentioned in this episode:
Free tips
Want to get free insightful actionable tips on how to get closer to 'podmastery'? Sign up! I promise not to spam you!
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
Wanna grow your podcast audience?
The Podmaster: podcasting growth advice and insights for people and brands
09/17/24 • 4 min
Amaze Media Labs have rolled out a new 'tool' that they promise can help people and brands like you grow your podcast audience quickly and massively.
In this episode of "The Podmaster - Insights" Associate Producer Amelia Knight presses "The Podmaster" himself - Neal Veglio - on the legitimacy of this and other similar platforms.
For transparency, Podknows has tested Amaze Media Labs products (Trailergram) in the past which is how Neal has come to the conclusions he has about the products on offer.
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
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FAQ
How many episodes does The Podmaster: podcasting growth advice and insights for people and brands have?
The Podmaster: podcasting growth advice and insights for people and brands currently has 28 episodes available.
What topics does The Podmaster: podcasting growth advice and insights for people and brands cover?
The podcast is about Marketing, How To, Podcasts, Education and Business.
What is the most popular episode on The Podmaster: podcasting growth advice and insights for people and brands?
The episode title 'What can you expect from The Podmaster?' is the most popular.
What is the average episode length on The Podmaster: podcasting growth advice and insights for people and brands?
The average episode length on The Podmaster: podcasting growth advice and insights for people and brands is 15 minutes.
How often are episodes of The Podmaster: podcasting growth advice and insights for people and brands released?
Episodes of The Podmaster: podcasting growth advice and insights for people and brands are typically released every 23 days, 23 hours.
When was the first episode of The Podmaster: podcasting growth advice and insights for people and brands?
The first episode of The Podmaster: podcasting growth advice and insights for people and brands was released on Mar 19, 2022.
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