Is Video Podcasting About To Kill The Audio Podcast Star?
01/03/25 • 7 min
Welcome to this episode of "The Podmaster" which delves into the continuing debate around the trend of 'video podcasts' and whether we need to take it more seriously in 2025.
The article that inspired this episode is this one from Vulture - https://www.vulture.com/article/will-video-kill-the-audio-star-in-2025
Hi, I'm Neal Veglio, The Podmaster, and I want to open this topic by acknowledging that I'm an OG in podcasting and massively fond of its origins as an audio format.
Audio podcasts have traditionally provided a unique intimacy and portability for listeners.
However, with the recent surge in popularity of video podcasts, spearheaded by influential figures like Joe Rogan, there’s a palpable shift in how creators engage with their audiences.
So I'm posing a critical question: Is the move towards video a genuine evolution in the medium, or merely a passing trend?
And talking of video podcasting, is Spotify trying to muscle in on YouTube's turf?
https://www.linkedin.com/feed/update/urn:li:activity:7280898845419429888
Suck this article down now because we'll be covering this off in a future episode of The Podmaster soon!
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
Welcome to this episode of "The Podmaster" which delves into the continuing debate around the trend of 'video podcasts' and whether we need to take it more seriously in 2025.
The article that inspired this episode is this one from Vulture - https://www.vulture.com/article/will-video-kill-the-audio-star-in-2025
Hi, I'm Neal Veglio, The Podmaster, and I want to open this topic by acknowledging that I'm an OG in podcasting and massively fond of its origins as an audio format.
Audio podcasts have traditionally provided a unique intimacy and portability for listeners.
However, with the recent surge in popularity of video podcasts, spearheaded by influential figures like Joe Rogan, there’s a palpable shift in how creators engage with their audiences.
So I'm posing a critical question: Is the move towards video a genuine evolution in the medium, or merely a passing trend?
And talking of video podcasting, is Spotify trying to muscle in on YouTube's turf?
https://www.linkedin.com/feed/update/urn:li:activity:7280898845419429888
Suck this article down now because we'll be covering this off in a future episode of The Podmaster soon!
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
Previous Episode
'Video podcast studio' or just a marketing agency?
Are marketing agencies jumping on the video podcasting trend for the right reasons, or is it just opportunism?
Podknows associate producer Amelia Knight talks us around this question, highlighting the booming demand for video podcasts, yet cautioning that many agencies are new to the podcasting world.
Companies mentioned in this episode:
- YouTube
- Spotify
Read Podmaster Neal Veglio's blogcast article, here.
https://podknows.co.uk/why-every-uk-marketing-agency-is-suddenly-a-video-podcasting-studio/
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
Next Episode
Women in video podcasting - is the competition fair?
The Gender Gap in Video Podcasting
Is video podcasting an uneven playing field for women?
As more and more creators incorporate video elements into their podcasts, the unique challenges faced by women can't be ignored.
From societal beauty standards to issues of confidence, we delve into whether the current environment is fair and what measures we can take to level the field.
If you're curious about how these dynamics impact content creation and what can be done to foster a more inclusive space, this episode is for you.
Our discussion covers several critical aspects.
You'll hear about the extra pressures women face when appearing on camera, such as the need to always look 'camera-ready', which involves dealing with hair, makeup, and lighting in ways that men often don't.
We'll also explore how these pressures can affect the quality of the content itself, steering focus away from substance and towards superficial elements.
Plus, we offer practical tips for women podcasters to navigate this challenging landscape.
This podcast uses the following third-party services for analysis:
Podder - https://www.podderapp.com/privacy-policy
Podcasting Insights with The Podmaster: growth advice for people and brands - Is Video Podcasting About To Kill The Audio Podcast Star?
Transcript
Hello, hello, and welcome to the Podmaster. I'm Neal Veglio. We're going to be looking into a bit of a hot topic, inspired by a recent article on Vulture and the general conversations going on around video in podcasting in 2025.
Okay, first and foremost, let's get the elephant out of the room, shall we? Yes, I'm an old fogey, an OG er, And here's the thing. Podcasting has always been about audio. It's intimate, portable, and it lets you
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