5 Steps To A Successful Single Release

Explicit content warning

06/16/20 • 52 min

1 Listener

Last week, with the 'Why Your Last Single Didn't Make You Famous' episode, we tore all your dreams to shreds and flushed them down the toilet - But it's okay! We are back with some majorly actionable advice to help get you, and your music, over the hurdle and in-front of your audience!
Thus, we have dubbed this episode: ' 5 Steps To A Successful Single Release'!
In this episode you'll learn:

The importance of defining your idea of success.
How to hone in on your ideal target audience.
A crash course on creating a content funnel to get the right people in front of your music
The importance of pre launch marketing
and what to do once your song is actually out!

So dive on it and enjoy the latest episode of the Your Band Sucks (At Business) podcast!
Stuff We Use / Affiliate Links:
Distrokid (our recommended music distribution service): https://distrokid.com/vip/seven/567702

Microphones: Shure SM7B: https://amzn.to/2yN3UHQ
Apollo Twin Interface: https://amzn.to/2xQMABn

Close.IO (Malcoms recommended CRM): https://close.com/?via=YourBandSucks

Transistor.FM (A great podcast hosting platform): https://transistor.fm/?via=Ybs

Malcom started a DIY Recording Youtube Channel and you should go subscribe and check out the videos! You can check it out here: https://www.youtube.com/@malcomowenflood
And Marcus is killing it on the road with multiple bands! Keep up to date with him via his website, here: https://www.marcusmanhas.com
As always, we love hearing from our listeners! Hit us up on our instagrams!

Support the show

The importance of defining your idea of success.
How to hone in on your ideal target audience.
A crash course on creating a content funnel to get the right people in front of your music
The importance of pre launch marketing
and what to do once your song is actually out!

Support the show

Previous Episode

Why Your Last Single Didn't Make You Famous

The old adage of 'build it and they will come' is a death trap for the dreams and aspirations of musicians and creatives around the globe - and it's all your fault.
This week, on the Your Band Sucks (At Business) podcast, Marcus and I take on the most challenging and consistent pitfalls that bands and music creators need to learn to navigate and plan for if they want to have a successful music release.
In this episode you will learn about:

Determining your audience market fit
The importance of allocating a marketing budget
How to identify your ideal listeners avatar
How to build momentum with each release
and more!

Stuff We Use / Affiliate Links:
Distrokid (our recommended music distribution service): https://distrokid.com/vip/seven/567702
Microphones: Shure SM7B: https://amzn.to/2yN3UHQ
Apollo Twin Interface: https://amzn.to/2xQMABn
Close.IO (Malcoms recommended CRM): https://close.com/?via=YourBandSucks
Transistor.FM (A great podcast hosting platform): https://transistor.fm/?via=Ybs

Support the show

Next Episode

Building An Engaged Online Audience (And Why You Should Start Now) | With Courtney LaPlante and Mike Stringer of Spiritbox

Almost every band that I know dreams of having an international fanbase - but almost all of them focus the entirety of their marketing efforts on their local area.
So how do you reach fans internationally? Online, of course!
To help us learn more on how to develop a large and engaged global audience, we brought on the most talented folks we know: Mike Stringer and Courtney LaPlante of Spiritbox.
They have been on a meteoric rise through the metal community lately, with their latest single 'Blessed Be' hitting #10 on the Sirius XM Octane Charts, and already amassing over a million streams on Spotify alone.
Furthermore, Spiritbox has one of the most engaged online presences I have personally ever encountered (if you want to see for yourself, check out the links below!). And we asked them how they did it!
In this episode of the Your Band Sucks (At Business) podcast, you will learn:

Why building an online fanbase is all about 'under promising and over delivering'
How to build a content marketing funnel to guide fans to your other social pages
Why a non-existent marketing budget can actually be a good thing
The importance of always being on brand
and much, much, more!

We are so thankful for Courtney and Mike taking the time to come onto the YBS podcast and for sharing their knowledge.
Links To Things We Talk About In This Episode:
Spiritbox links:
Website / Merch
Spotify
Patreon
Instagram
Bands that Spiritbox toured with in Europe (before Covid cancelled it):
After The Burial
Make Them Suffer
Polar
Stuff We Use / Affiliate Links:
Distrokid (our recommended music distribution service): https://distrokid.com/vip/seven/567702
Microphones: Shure SM7B: https://amzn.to/2yN3UHQ