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Writing for Strategic Communication - The Role of Media Releases (handout)

The Role of Media Releases (handout)

05/09/13 • -1 min

Writing for Strategic Communication

This lecture describes the elements of writing a media release, what to include, things to avoid, some tips from George Orwell and more.

Copyright 2013 Karen Morath / La Trobe University, all rights reserved. Contact for permissions.

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This lecture describes the elements of writing a media release, what to include, things to avoid, some tips from George Orwell and more.

Copyright 2013 Karen Morath / La Trobe University, all rights reserved. Contact for permissions.

Previous Episode

undefined - The Writer’s Toolbox – Some ‘How-To's’

The Writer’s Toolbox – Some ‘How-To's’

We look at media releases next lecture but here are the other key calling cards of strategic communication writers. This lecture looks at interviewing, note-taking and quoting and writing feature articles and profile pieces.

Copyright 2013 Karen Morath / La Trobe University, all rights reserved. Contact for permissions.

Next Episode

undefined - The Role of Media Releases

The Role of Media Releases

This lecture describes the elements of writing a media release, what to include, things to avoid, some tips from George Orwell and more.

Copyright 2013 Karen Morath / La Trobe University, all rights reserved. Contact for permissions.

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