Episode 14: Katie Saffert on creating community and building a brand with heart

12/11/18 • 58 min

Katie Saffert is a brand strategist and visionary who has cultivated a community for female entrepreneurs. She has created this community to make space for female-owned brands to be seen and heard for who they are and consult them on how to show up for what they do.

After being an entrepreneur for 12 years, prior to opening Hatched Collective, she realized there was a lack of available resources for how to build a community and how to build a business. Her goal is to inspire women to step into their power and become the leader within their own community.

Highlights of our conversation:

3:50 - Getting to know Katie

10:44 - Why Katie had to leave her dream job

16:15 - Re-finding your identity with kids

21:09 - Community is more than your kids and partner

26:06 - How do I start to find my community?

30:52 - The importance of choosing to be seen & choosing the right people

34:47 - How to put yourself out there in a way that aligns with your soul

39:50 - What is your why?

42:15 - What problem are you solving for your clients?

48:09 - The true purpose of Instagram

50:55 - An opportunity to give back to your community

Connect with Katie:

Check out her website - https://www.hatchedcollective.co/

Follow her on Instagram - https://www.instagram.com/hatchedcollective/

Join a Strategy Session - https://www.hatchedcollective.co/strategy-sessions/

Learn about her Brand Strategy Package - https://www.hatchedcollective.co/brand-strategy-package/

About me:

I’m Kari Keating, mom of 3 young boys, that ditched a 17-year, 6 figure corporate career to go after her dreams. I’ve been coaching professionally for over 2 years and have had a wide variety of clients from recording artists, website developers, photographers, professional network marketers and other life coaches.

My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve.

Credits:

Podcast edited and mixed by Andrew Geary - [email protected]

Highlights of our conversation:

3:50 - Getting to know Katie

10:44 - Why Katie had to leave her dream job

16:15 - Re-finding your identity with kids

21:09 - Community is more than your kids and partner

26:06 - How do I start to find my community?

30:52 - The importance of choosing to be seen & choosing the right people

34:47 - How to put yourself out there in a way that aligns with your soul

39:50 - What is your why?

42:15 - What problem are you solving for your clients?

48:09 - The true purpose of Instagram

50:55 - An opportunity to give back to your community

Connect with Katie:

Check out her website - https://www.hatchedcollective.co/

Follow her on Instagram - https://www.instagram.com/hatchedcollective/

Join a Strategy Session - https://www.hatchedcollective.co/strategy-sessions/

Learn about her Brand Strategy Package - https://www.hatchedcollective.co/brand-strategy-package/

About me:

My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve.

Credits:

Podcast edited and mixed by Andrew Geary - [email protected]

Previous Episode

Episode 13: Stop doing all the things!

Here’s a quick, little ass kicking for those of you who are spinning your wheels trying to do ALL the things and getting nowhere.

Because the truth of the matter is that there really are SO many things you can be doing to help grow your business, from optimizing your website, building your email lists, creating a Facebook group, going to events, writing captivating copy, etc. But the truth of the matter is there is only ONE thing you should be focused on when you begin your journey (6:38).

Connect with me:

Check out my website - https://www.kari-keating.com/

Join the conversation - https://www.instagram.com/karikeating/

About me:

My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve.

Credits:

Podcast edited and mixed by Andrew Geary - [email protected]

Next Episode

Episode 15: Masterminding into 2019

Is money everything? Nope. But if you aren’t making money in your business then you don’t have a business, you have a hobby.

If that statement just hit you in the gut and made you ask yourself some serious questions, then what I’m creating for 2019 might just be your game changer to help you go from hobby-lady to boss-babe faster than you can say B A N A N A.

Sister, it’s time to cut the cords of the anchors that are holding you down and holding you back from spreading your wings.

This experience won’t be right for everyone, but if you are ready to fly, I invite you to schedule a breakthrough call today to see if it is right for you.

A breakthrough call with me might be for you if:

you are done spinning your wheels doing ALL THE THINGS and want to know the fastest and most soul-fueled way to your dreams.

you are craving community with like-minded women who are on a similar path.

you want your business to be equal parts strategy and equal parts soul.

you are done trying to “fit the mold.”

you are ready to build efficiencies in your business so you can spend more time with the people who matter the most (aka the whole reason you are doing this in the first place).

you are ready to rock your first five-figure month (or week) with ease.

you are ready to get CLEAR and stay FOCUSED!

If you are ready to make 2019 THE year, then let’s do this! 🙋🏼‍♀️

Connect with me today! https://karikeating.typeform.com/to/vQ9LTP

Highlights for this episode:

1:06 - The nuts and bolts of the Mastermind

8:06 - The fastest way to achieve your dreams

Connect with me:

Check out my website - https://www.kari-keating.com/

Join the conversation - https://www.instagram.com/karikeating/

About me:

I’m Kari Keating, mom of 3 young boys that ditched a 17-year, 6 figure corporate career to go after her dreams. I’ve been coaching professionally for over 2 years and have had a wide variety of clients from recording artists, website developers, photographers, professional network marketers and other life coaches.

My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve.

Credits:

Podcast edited and mixed by Andrew Geary - https://twitter.com/spelledgeary