
From Six Flags to CEO: The Power of Experience & Connection with Keith Alper
03/20/25 • 29 min
In this episode of What One Thing, Smart Meetings’ VP and Content Director JT Long interviews Keith Alper, CEO and chairman of Creative Producers Group. Alper is a veteran of marketing, branding, business strategy and event production.
Alper shares his entrepreneurial journey, starting from childhood performances in his basement to launching his first business at 17 while working at Six Flags.
He reflects on the influence of his early experiences in the entertainment industry and the customer-first mentality he was ingrained with from amusement parks and hospitality.
www.smartmeetings.com
Hosted by: JT Long
Edited and Produced by: Eming Piansay
In this episode of What One Thing, Smart Meetings’ VP and Content Director JT Long interviews Keith Alper, CEO and chairman of Creative Producers Group. Alper is a veteran of marketing, branding, business strategy and event production.
Alper shares his entrepreneurial journey, starting from childhood performances in his basement to launching his first business at 17 while working at Six Flags.
He reflects on the influence of his early experiences in the entertainment industry and the customer-first mentality he was ingrained with from amusement parks and hospitality.
www.smartmeetings.com
Hosted by: JT Long
Edited and Produced by: Eming Piansay
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www.smartmeetings.com
Host: JT Long
Producer: Eming Piansay
What One Thing? A Meeting Planner's Guide to the Top of the Events World - From Six Flags to CEO: The Power of Experience & Connection with Keith Alper
Transcript
[Intro Music]
JT Long Welcome back to What One Thing, a Smart Meetings podcast that provides you with a shortcut to the top of the events world by asking successful people what made the difference in their careers and lives. I’m JT Long, vice president and content director with Smart Meetings, and this conversation could be the start of a more productive chapter in your life.
Keith Alper
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