The Otherside Metaverse: A powerful new medium for brands, entrepreneurs, and social impact :: with Jesse Bryan

07/19/22 • 41 min

In this episode of Ventures, my guest Jesse Bryan (https://twitter.com/jessebryan) and I talk about our experience on the first voyage within The Otherside (https://otherside.xyz/) and the resulting implications for brands and people IRL. During this episode, we overlay video of our experience, talk about addressing skeptics, the Otherside litepaper, what can be built on plots of land, how brands should be thinking about The Otherside, and how specifically entrepreneurs can - and should - be thinking about impacting the world with metaverses in general.

Visit https://satchel.works/@wclittle/ventures-episode-106 for detailed notes and links to resources (videos, articles, etc...) mentioned.

You can watch this episode via video (including scenes from Will’s first voyage within The Otherside) here.

2:28 - What happened on the first voyage of Otherside? What is the backstory here? What was Jesse’s experience?

5:07 - Will’s skepticism about what was going to draw people into Otherside vs. the 20+ other metaverses out there. (Shares his experience of the first Voyage)

6:20 - Jesse’s commentary on why every brand is going to need land and experiences within the Otherside.

7:05 - When you login, you are your personality. NFT as identity. Extensibility. Why it’s important for Brands.

8:52 - The audience for Otherside is going to be huge.

9:50 - The promise of how this impacts the world IRL. Impact Ape/Island/Mountain/Land. https://twitter.com/impact_ape

11:30 - Otherside litepaper https://otherside.xyz/litepaper

12:28 - Commentary on the litepaper

14:32 - All the things coming together at once. Technology and Web3 and branding and marketing and gaming. What you need IRL for land management and building, you’ll also need in the Otherside. “Metaverse Architects”

16:37 - “Island” vs. Plots of land. Numbers. What’s coming. (overlaying some video)

19:08 - We don’t know a ton about Otherside yet. The roadmap is still not super clear (but enough to keep folks interested).

19:42 - We thought this was a couple years away.

20:01 - Interview with Nicole (Yuga CEO). https://www.youtube.com/watch?v=Ehw2iM0A5H4 // Otherside as more inclusive...trying to get the price point down.

26:25 - Experiential marketing IRL and, of course, in metaverses

27:28 - General market coverage of the Otherside?

28:27 - How can metaverses help people IRL? Impact Ape helping the world.

28:50 - Jesse setting up the concept of Impact Ape / Impact Island

30:19 - How big will these land sizes be?

31:25 - Think about your land like Disneyland, jumping between lands.

33:22 - Source of Will’s skepticism... Insular Yuga community? Or bigger than that?

34:38 - How do new things start? (Analogy from the Roadster)

37:50 - Amazement in how far Yuga has come in about a year.

39:38 - Contact to learn/discuss: https://twitter.com/jessebryan - https://twitter.com/wclittle - https://twitter.com/impact_ape

Visit https://satchel.works/@wclittle/ventures-episode-106 for detailed notes and links to resources (videos, articles, etc...) mentioned.

You can watch this episode via video (including scenes from Will’s first voyage within The Otherside) here.

2:28 - What happened on the first voyage of Otherside? What is the backstory here? What was Jesse’s experience?

5:07 - Will’s skepticism about what was going to draw people into Otherside vs. the 20+ other metaverses out there. (Shares his experience of the first Voyage)

6:20 - Jesse’s commentary on why every brand is going to need land and experiences within the Otherside.

7:05 - When you login, you are your personality. NFT as identity. Extensibility. Why it’s important for Brands.

8:52 - The audience for Otherside is going to be huge.

9:50 - The promise of how this impacts the world IRL. Impact Ape/Island/Mountain/Land. https://twitter.com/impact_ape

11:30 - Otherside litepaper https://otherside.xyz/litepaper

12:28 - Commentary on the litepaper

16:37 - “Island” vs. Plots of land. Numbers. What’s coming. (overlaying some video)

19:08 - We don’t know a ton about Otherside yet. The roadmap is still not super clear (but enough to keep folks interested).

19:42 - We thought this was a couple years away.

20:01 - Interview with Nicole (Yuga CEO). https://www.youtube.com/watch?v=Ehw2iM0A5H4 // Otherside as more inclusive...trying to get the price point down.

26:25 - Experiential marketing IRL and, of course, in metaverses

27:28 - General market coverage of the Otherside?

28:27 - How can metaverses help people IRL? Impact Ape helping the world.

28:50 - Jesse setting up the concept of Impact Ape / Impact Island

30:19 - How big will these land sizes be?

31:25 - Think about your land like Disneyland, jumping between lands.

33:22 - Source of Will’s skepticism... Insular Yuga community? Or bigger than that?

34:38 - How do new things start? (Analogy from the Roadster)

37:50 - Amazement in how far Yuga has come in about a year.

39:38 - Contact to learn/discuss: https://twitter.com/jessebryan - https://twitter.com/wclittle - https://twitter.com/impact_ape

Previous Episode

Decentralized Autonomous Organizations with DAOHaus: History, Philosophy, and Vision :: with Spencer Graham

In this episode of Ventures, my guest Spencer Graham (https://twitter.com/spengrah) and I discuss the history of DAOHaus (https://daohaus.club/) and the upcoming release of the third version of the platform. We talk about how Spencer has been working full-time in DAOs for a couple years, how he began working with DAOHaus, the details of the new component-based platform and features, how people can contribute, why DAOs in general “matter”, and thoughts about ImpactDAOs.

Visit https://satchel.works/@wclittle/ventures-episode-105 for detailed notes and links to resources (videos, articles, etc...) mentioned.

You can watch this episode via video here.

1:32 - Tee-up for the introduction, how Spencer has been helpful to Will as he’s been getting into the DAO space.

2:19 - Spencer background, journey into working full-time with DAOs

3:34 - What is DAOHaus? https://daohaus.club/

5:14 - History of how Spencer got into working with DAOHaus. (including history working with https://www.raidguild.org/ )

6:24 - History of DAOHaus

10:15 - Merits of DAOHaus v2...and more information about v3 and how it is significantly different structurally (and beneficial for all).

17:27 - Will the components that are being built be only available for EVM chains? FYI - for those not familiar with what the EVM is, see → https://coinmarketcap.com/alexandria/glossary/ethereum-virtual-machine-evm

19:01 - Are the UI elements that will be available in V3 part of a low-code/no-code builder that DAOHaus is making? Or are they more like React components? (more the latter).

19:52 - Will there still be an app available in the V3 era that is similar to what https://daohaus.club/ is today?

21:10 - New features in V3 - including transferable governance tokens as a DAO grows.

25:32 - If people are interested in helping with DAOHaus, V3, supporting in some way, etc... how can they best do that?

27:24 - Can someone create their own website and use DAOHaus underlying components right now?

28:14 - Why do DAOs matter? How are they helping the world?

31:50 - Commentary on “ImpactDAOs” and that movement/language.

33:55 - Final words / thoughts from Spencer. His deep care for DAOHaus and what they are building. You can contact Spencer at https://twitter.com/spengrah and DAOHaus at https://twitter.com/nowdaoit

Next Episode

Web3 vs. Web2 incentives for tangibly helping the developing world :: with Daniel Wilson, PhD

In this episode of Ventures, I introduce and play an important clip from episode 97 with Daniel Wilson, PhD (https://www.linkedin.com/in/daniel-wilson-phd-46956b35/) regarding the importance of Web3 to help humans flourish around the world. We talk about how while incentives for traditional organizations (e.g. banks) are often not compelling enough to provide the same services that developed nations enjoy, Web3 - especially Decentralized Finance (DeFi) - allows unprecedented access to quality financial services. We also talk about how a multidisciplinary approach to Web3 in the developing world is critical, and we discuss the work that Daniel is doing right now to help more language communities participate on the Internet.

Visit https://satchel.works/@wclittle/ventures-episode-107 for detailed notes and links to resources (videos, articles, etc...) mentioned.

You can watch this episode via video here.

1:39 - tee-up for the clip, in light of Daniel’s background in human language technology, how does he see Web3 - at its core - helping humans flourish globally? Core pieces of infrastructure are being put in place to give people unprecedented opportunities for development without the same ol’ paths to corruption.

3:25 - The amount that people save in life - all of a sudden, via a decision from one corrupt person, can devalue the currency and wipe out that value.

4:03 - Institutions (like banks) don’t have the kind of incentives that they do in developed nations. It is too risky for them. Web3 changes this.

5:07 - Terms DeFi, DAOs, blockchains, metaverse - combined with all the disciplines - is why Web3 is such an important and exciting area right now. Human challenges vs. technology challenges.

6:47 - What Daniel is doing right now in Web3 to help move things forward. (compassionate innovation...advancements in human language technology.) “If you don’t speak a language that is on the Internet, then you are still left out”

Best way to get a hold of Brandon online to continue the conversation. Twitter: @danwils (academic) @geoframeai (web3 & smart stream) // Also: @_smartstream_ // LinkedIn: https://www.linkedin.com/in/daniel-wilson-phd-46956b35/ // email: [email protected]