
Hotel Booking Trends for Spring 2021 with Katie Moro and John Hach
03/08/21 • 27 min
In this episode, Amadeus Vice President of Data Partnerships Katie Moro and Senior Industry Analyst John Hach share the top travel trends emerging as Spring arrives and how they will impact hoteliers' recovery strategies. These industry trends based on market data include:
- The growing leisure segment and their behaviors from looking to booking
- Appealing to a different type of traveler who has unique expectations
- The importance of transparency, credibility, and building trust along the traveler journey
- Experience-driven loyalty
For more information, visit www.amadeus-hospitality.com/podcast.
In this episode, Amadeus Vice President of Data Partnerships Katie Moro and Senior Industry Analyst John Hach share the top travel trends emerging as Spring arrives and how they will impact hoteliers' recovery strategies. These industry trends based on market data include:
- The growing leisure segment and their behaviors from looking to booking
- Appealing to a different type of traveler who has unique expectations
- The importance of transparency, credibility, and building trust along the traveler journey
- Experience-driven loyalty
For more information, visit www.amadeus-hospitality.com/podcast.
Previous Episode

2021 Meeting Planner Trends and How to Shift Share with Kristi White
In this episode, we learn from Kristi White, Vice President of Product at Knowland, about their insightful meeting planner survey during recovery and best practices to shift share. We discuss the various trends as we move through 2021 about how small events and group business are out there to be had. We also outline best practices for what hoteliers can do right now to start capturing group event bookings while many businesses and travel groups are already searching for where to plan their small events.
For more information, visit www.amadeus-hospitality.com/podcast.
Next Episode

Understanding Clear Historical Context and Shifting Booking Trends to Build Your Plan with Katie Moro and John Hach
In this episode, Amadeus Vice President of Data Partnerships Katie Moro and Senior Industry Analyst John Hach discuss two uncertainties around the industry's recovery. First, we discuss the challenges with using 2020 data as a comparison to 2021 performance. Then we dive into the current booking trends and what we are currently seeing as we move through spring and summer.
For more information, visit www.amadeus-hospitality.com/podcast.
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