What do sales managers really expect from sales enablement teams?
07/15/20 • 25 min
The Collaborator sat with Sean Gentry, who works as a Sales Manager at Outreach, to discuss what it's like partnering with enablement while working on a rocket ship business that has already leapt past the Unicorn status.
Sean shared his thoughts on:
1️⃣ How Outreach sales leadership partners with enablement to deliver better training, messaging, and so forth.
2️⃣ The reporting structure at Outreach has enablement reporting into RevOps. RevOps and Enablement collaborate with the sales leadership. Ops shares data and insights, leaders share observations, and this collaboration drives better messaging.
3️⃣ Sales leadership is heavily involved with vetting enablement and other hires.
4️⃣ Thoughts on what sales managers need from, and how they want to partner with, enablement teams.
Much, much, more.
The Collaborator sat with Sean Gentry, who works as a Sales Manager at Outreach, to discuss what it's like partnering with enablement while working on a rocket ship business that has already leapt past the Unicorn status.
Sean shared his thoughts on:
1️⃣ How Outreach sales leadership partners with enablement to deliver better training, messaging, and so forth.
2️⃣ The reporting structure at Outreach has enablement reporting into RevOps. RevOps and Enablement collaborate with the sales leadership. Ops shares data and insights, leaders share observations, and this collaboration drives better messaging.
3️⃣ Sales leadership is heavily involved with vetting enablement and other hires.
4️⃣ Thoughts on what sales managers need from, and how they want to partner with, enablement teams.
Much, much, more.
Previous Episode
The role of enablement in the human-centric hiring, onboarding, and training process
1 RecommendationsThe Collaborator spends time with the LIQUIDSmarts team discussing this important topic.
Through this conversation they explore the role of enablement in
- Evaluating soft skills during the recruiting and hiring,
- Assessments like DISC
- Onboarding
- Ongoing training and how to ensure it is designed to be ready for virtual or in-person.
Next Episode
Better sales enablement via a partnership with sales managers
Jack Martin, Enablement Specialist at Bigtincan, joins with The Collaborator to discuss the partnership with sales managers that goes into creating effective sales enablement, from hiring through pre-boarding, onboarding, and beyond.
Support the showTrust Enablement's Podcast - Coffee, Collaboration, and Enablement - What do sales managers really expect from sales enablement teams?
Transcript
0:00:00.410,0:00:04.799
everybody John Moore here the
0:00:02.550,0:00:07.859
collaborator I am excited to be here
0:00:04.799,0:00:10.139
today with Sean Gentry Sean is a sales
0:00:07.859,0:00:12.719
manager much more than a sales manager
0:00:10.139,0:00:15.660
he's a personal hero of life exactly
0:00:12.719,0:00:17.520
shot over at outreach hey do me a favor
0:00:15.660,0:00:20.160
Sean tell tell everybody a little bit
0:00:17.520,0:00:22.199
a
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