A four step process to agile and incremental enablement progress
Trust Enablement's Podcast - Coffee, Collaboration, and Enablement06/26/20 • 35 min
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The Collaborator set with Bob Britton, President and Founder at Sales Enablement Sherpas, LLC as well as the Director of Sales Enablement at Netsurion.
In this interview, Bob shares his thoughts on how enablement should be run, as well as lays out a four step process to agile and incremental enablement progress. What are these steps?
1️⃣Triage - What's going wrong in sales, what's missing? Sales Coaching? Training? Content?
2️⃣Diagnosis - Look at data and user feedback, baseline sellers, etc...
3️⃣Prescribe - What are the solutions to what has been identified? Priorities? How much will you fix?
4️⃣ Treat - Start executing against the prescribed and agreed upon plans.
If you are in sales enablement or revenue enablement, it's worth digesting those four steps and considering how to use those as a part of your own efforts.
06/26/20 • 35 min
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5.0
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Trust Enablement's Podcast - Coffee, Collaboration, and Enablement - A four step process to agile and incremental enablement progress
Transcript
John Moore, the creator here again, this time I'm fortunate enough to have as a guest for the bob Britton. And I was Bob and I were laughing before we get on this meeting. Because the only time I think we've actually had an in person conversation I was telling him was, was at the last national sales enablement society event. Bob is just one of the funniest nicest people I had the chance to chat with. But we never seem to get in person toge
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eg., What part of this podcast did you like? Ask a question to the host or other listeners...
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The Collaborator
@thecollaborator
Jul 13
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The Collaborator
@thecollaborator
Jul 13
Bob Britton has been doing Enablement for a long time. Give him a listen and let me know what you think.
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