You Broke My Broken Liftgate! - 138

03/10/25 • 51 min

In this episode of the Tow Business Podcast, Jeff shares his whirlwind experience dealing with four different tow truck companies during a recent trip, offering insights on customer service and efficiency in the industry. Brad discusses the challenges of replacing one of his trucks, weighing the options and costs involved. Jeff then wraps up with two wild stories about bogus damage claims on liftgates—shedding light on the importance of documentation and protecting your business from false accusations. Tune in for real-world lessons, industry talk, and a few laughs along the way!

Previous Episode

Straight From Traxero - 137

Traxero's CEO Chris Landis and SVP, Sales Jillian Grassetti come on to discuss their State of the Industry Report Brand and I discussed on a recent show. After that, we get into the Traxero / Autura merger and what it means for the towing industry.

Next Episode

How Are You Dealing With Increased Costs - 139

In this episode, I team up with Brad to discuss the latest in the towing industry, sharing personal updates and the impact of recent weather events on our operations. We explore effective marketing strategies, highlighting the importance of targeted advertising and the need to address rising operational costs through rate adjustments. We share insights on competition and insurance challenges, emphasizing the necessity for operators to stay informed about regulatory issues. I wrap up with a light personal note and invite listener feedback, promoting safety and professionalism in the towing community.

Chapters 0:24 Introduction to Tow Business Podcast 1:37 Weekend Weather and Baseball 2:08 Storms and Tornado Alley 5:30 Aggressive Sales Tactics 8:45 Marketing Insights 10:07 Increasing Rates Discussion 15:04 Online Advertising Strategies 16:41 The Importance of Customer Retention 20:42 Training for Towing Companies 37:24 New Truck Purchase Decisions 43:07 Summit and Florida Show Plans 54:29 Addressing Increased Expenses 59:34 Buc-ee's Experience and Commentary 1:01:23 Conclusion and Call to Action