How To Create Branded Content Without Sounding Phoney with David Bates

10/21/20 • 29 min

There are a thousand ways for your brand to get the attention of your audience. David Bates joins Stewart Hillhouse to explain how to ensure your story doesn't get jumbled when sharing across platforms. In this episode, David and Stewart discuss: • How To Content Create Paths For Your Customer To Navigate Safely • Why It's Crucial to Create Opportunities To Interact With Your Brand • Unique Strategies to Create Content (Without Spending A Lot) • How To Maximize The Value of Your Media Assets • And So Much More! David Bates is the CEO and Creative Director at Bokeh Agency. They produce content for brands like Spotify, Airbnb, Door Dash, and Google. LinkedIn: https://www.linkedin.com/in/dbates0623/ Bokeh Website: http://bokeh.agency/

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How To Get (And Keep) A Subscription Customer with Chase Alderton

Subscription business models require a different set of marketing skills to keep customers happy. Chase Alderton joins Stewart Hillhouse to share the common trends he's seen across 10,000+ subscription businesses. In this episode, Chase and Stewart discuss: • Business Models That Work Well With Reoccurring Charges • How To Avoid Customer Churn • The Three Steps To A Profitable Subscription Business • The Biggest Hurdle Marketers Need To Get Customers Over • And So Much More Chase Alderton is the Growth Marketing Manager at Recharge Payments LinkedIn: https://www.linkedin.com/in/chasealderton/ Recharge: https://rechargepayments.com/

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Mastering The Attention Economy with Ari Lewis

Attention is now one of the most valuable assets going. Without knowing how to get it, your ideas will struggle to get off the ground. Ari Lewis joins Stewart Hillhouse to teach him all he's learned about the Attention Economy. In this episode, Stewart and Ari discuss: • Ari’s Biggest Lesson For Content Creators • The Biggest Threats To Established Brands • The Rise of the Personality-Driven Business • And So Much More Ari Lewis is the host of Mastering The Attention Economy and a communication specialist. Twitter: https://twitter.com/amlewis4 Newsletter: https://www.arilewis.com/subscribe