This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing - Live from Asif's vacation + RJ Talyor of Geofeedia

Live from Asif's vacation + RJ Talyor of Geofeedia

02/16/15 • -1 min

Welcome to episode #221. On the show: ScreenPop adds messages to your lock screen; Knorr soup beacons you; ESRI launches ArcGIS Open Data website; Rockbot Anthem; Guidekick; Fans on Foot. Chuck Martin stops by to discuss Groupon getting into beacons and our special guest is RJ Talyor of Geofeedia.

Full show notes can be found here.

Full show notes can be found here.

Previous Episode

Stockholm Syndrome + Loren Hillberg of Thinknear

Welcome to episode #220. On the show: Indoo.rs partners with KLM; Factual and Metadata partner; Capital Radio + Outdoor Plus bring music to billboards in real time; Alibaba tests drone delivery; Wheely's Cafe sells modern coffee carts; Carlsberg BarBandit tap lottery; Starbucks + Match.com = Valentine's date; Sportsman Tracker is funded; Yahoo! + Flickr = Wetter; TripAdvisor buys ZeTrip; PayPal invests in Pulsate. Special guest Loren Hillberg of Thinknear on their latest Location Score Index results.

Full show notes can be found here.

Next Episode

Location + wearables = the re-invention of marketing

Welcome to episode #222. On the show: Beijing Municipal Administration launching wearable transit passes; Samsung buys LoopPay; Smartstones touch; Branch Out launches digital detox movement; Skoda uses augmented reality to sell cars; Travel by helicopter with Gotham Air; Urgent.ly trying to be the Uber for tow trucks; FCC adopts new rules for indoor location accuracy for 911 calls; Word Map brings language origin; Mattel and Google are bringing back the Viewmaster.

Full show notes can be found here.