
How Can Remote Work Revolutionize the Accounting Industry? with Cory Gayman
06/03/24 • 51 min
“People are not black and white; they are nuanced, with different needs and communication styles. I really try to teach my managers and leaders that you have to learn how to communicate, not just say what you want and then move on. This is especially important in a remote environment.” -Cory Gayman
The finer details of this episode:
- Challenges and benefits of remote work in the accounting industry
- Managing a hybrid setup
- Adapting services for virtual work
- Delegation and communication in remote work environments
- Focusing on outcomes rather than inputs
- Building trust in remote employees
- Impact of remote work on recruiting and retention
- Importance of flexibility and work-life balance
Episode resources:
- Summit Virtual CFO by Anders website: https://www.summitcpa.net/
- Email us with questions or if you’d like to be a guest on the show: [email protected]
- We’re hiring! Check out our open positions: https://www.summitcpa.net/career-opportunities
- https://jcgcpafirm.com/
Time stamps:
Remote Work Challenges (00:00:24)
Discussion on the challenges and future implications of remote work, especially in rural areas.
Adapting Traditional Practices (00:01:02)
Converting and updating traditional CPA practices into virtual setups and the challenges encountered.
Transition to Virtual Processes (00:02:05)
The process of transitioning traditional practices to virtual processes, including the challenges faced and the need for education.
Employee Resistance to Change (00:04:23)
The mixed response of employees to change, particularly in terms of adapting to remote work and new systems.
Adapting Services for Virtual Work (00:06:12)
Tweaking accounting services to fit the virtual work environment, challenges faced, and the importance of educating clients.
Delegation and Team Growth (00:07:42)
The significance of delegation in a firm, the need for skill development, and the impact on team growth and efficiency.
Managing People and Communication (00:09:44)
The importance of managing people effectively, investing in people management skills, and the role of communication in remote work environments.
Trust and Communication in Remote Work (00:12:08)
The challenges and importance of trust and communication in remote work setups, including strategies for effective communication.
Balancing Remote Work Expectations (00:14:52)
Discussion on time budgets, trust, and the need to focus on project outcomes rather than monitoring employees' every move.
Remote Work Productivity and Trust (00:15:41)
Challenges related to trust, productivity, and the shift from traditional office-based work to remote work environments.
Maintaining Remote Work Culture (00:18:40)
The struggle of some CPA firms in implementing remote work culture and the potential loss of employees due to resistance to remote work.
The importance of remote relationships (00:18:57)
Emphasizing the benefits of remote relationships for clients and employees, promoting efficiency and convenience.
Leveraging remote culture for growth (00:20:06)
Discussing the use of remote culture to grow the workforce and retain employees, focusing on seasonal preparers and concerns about loyalty.
The value of human interaction (00:22:53)
Highlighting the importance of human interaction in a remote work environment, sharing personal experiences and the need for connections.
Promoting work-life balance (00:29:37)
Encouraging flexibility for working parents, promoting a family-first culture, and prioritizing work-life balance.
Transitioning to a stress-free environment (00:32:47)
Emphasizing the need for a project-driven approach over hours, promoting a 32-hour workweek, and reducing stress in the workplace.
The challenges of remote work (00:38:24)
Discussion on the potential negative impact of long working hours and the challenges faced by new CPAs.
Flexibility in work hours (00:40:09)
The importance of flexibility in work hours and the appeal it holds for young professionals and experienced CPAs.
Transitioning into retirement (00:42:52)
The challenges and adjustments faced by CPAs transitioning from high-stress work to retirement, and the value of part-time opportunities for retired professionals.
Reducing stress and extending careers (00:43:49)
The importance of reducing stress in the accounti...
“People are not black and white; they are nuanced, with different needs and communication styles. I really try to teach my managers and leaders that you have to learn how to communicate, not just say what you want and then move on. This is especially important in a remote environment.” -Cory Gayman
The finer details of this episode:
- Challenges and benefits of remote work in the accounting industry
- Managing a hybrid setup
- Adapting services for virtual work
- Delegation and communication in remote work environments
- Focusing on outcomes rather than inputs
- Building trust in remote employees
- Impact of remote work on recruiting and retention
- Importance of flexibility and work-life balance
Episode resources:
- Summit Virtual CFO by Anders website: https://www.summitcpa.net/
- Email us with questions or if you’d like to be a guest on the show: [email protected]
- We’re hiring! Check out our open positions: https://www.summitcpa.net/career-opportunities
- https://jcgcpafirm.com/
Time stamps:
Remote Work Challenges (00:00:24)
Discussion on the challenges and future implications of remote work, especially in rural areas.
Adapting Traditional Practices (00:01:02)
Converting and updating traditional CPA practices into virtual setups and the challenges encountered.
Transition to Virtual Processes (00:02:05)
The process of transitioning traditional practices to virtual processes, including the challenges faced and the need for education.
Employee Resistance to Change (00:04:23)
The mixed response of employees to change, particularly in terms of adapting to remote work and new systems.
Adapting Services for Virtual Work (00:06:12)
Tweaking accounting services to fit the virtual work environment, challenges faced, and the importance of educating clients.
Delegation and Team Growth (00:07:42)
The significance of delegation in a firm, the need for skill development, and the impact on team growth and efficiency.
Managing People and Communication (00:09:44)
The importance of managing people effectively, investing in people management skills, and the role of communication in remote work environments.
Trust and Communication in Remote Work (00:12:08)
The challenges and importance of trust and communication in remote work setups, including strategies for effective communication.
Balancing Remote Work Expectations (00:14:52)
Discussion on time budgets, trust, and the need to focus on project outcomes rather than monitoring employees' every move.
Remote Work Productivity and Trust (00:15:41)
Challenges related to trust, productivity, and the shift from traditional office-based work to remote work environments.
Maintaining Remote Work Culture (00:18:40)
The struggle of some CPA firms in implementing remote work culture and the potential loss of employees due to resistance to remote work.
The importance of remote relationships (00:18:57)
Emphasizing the benefits of remote relationships for clients and employees, promoting efficiency and convenience.
Leveraging remote culture for growth (00:20:06)
Discussing the use of remote culture to grow the workforce and retain employees, focusing on seasonal preparers and concerns about loyalty.
The value of human interaction (00:22:53)
Highlighting the importance of human interaction in a remote work environment, sharing personal experiences and the need for connections.
Promoting work-life balance (00:29:37)
Encouraging flexibility for working parents, promoting a family-first culture, and prioritizing work-life balance.
Transitioning to a stress-free environment (00:32:47)
Emphasizing the need for a project-driven approach over hours, promoting a 32-hour workweek, and reducing stress in the workplace.
The challenges of remote work (00:38:24)
Discussion on the potential negative impact of long working hours and the challenges faced by new CPAs.
Flexibility in work hours (00:40:09)
The importance of flexibility in work hours and the appeal it holds for young professionals and experienced CPAs.
Transitioning into retirement (00:42:52)
The challenges and adjustments faced by CPAs transitioning from high-stress work to retirement, and the value of part-time opportunities for retired professionals.
Reducing stress and extending careers (00:43:49)
The importance of reducing stress in the accounti...
Previous Episode

CMA vs. CPA: Navigating Certification Requirements and Career Challenges with Kaden Cook
The finer details of this episode:
- Differences between CMA (Certified Management Accountant) and CPA (Certified Public Accountant) exams/certifications
- Applying knowledge from school, exams, and work experience in current role
- Challenges and loopholes in meeting the 150-hour rule
- Importance of practical work experience and technology in the industry
Episode resources:
- Summit Virtual CFO by Anders website: https://www.summitcpa.net/
- Email us with questions or if you’d like to be a guest on the show: [email protected]
- We’re hiring! Check out our open positions: https://www.summitcpa.net/career-opportunities
- https://www.linkedin.com/in/kadencook/
Time Stamps:
Welcome to the Young CPA Success Show (00:00:01)
Introduction to the podcast and its purpose.
Kaden's Journey into Accounting and Certifications (00:00:23)
Kaden's background, choice of certifications, and the differences between CMA and CPA exams.
Discussion on School, Career Choices, and Future of Accounting (00:01:51)
Insights on the 150-credit hour requirement for the CPA exam, career choices, and the future of accounting.
Discovering Summit CFO through a Podcast (00:02:42)
Kaden's discovery of Summit CFO through a podcast and the topics discussed in the podcast.
Choosing CMA Over CPA and Its Benefits (00:07:12)
Reasons for choosing CMA over CPA, including the differences in exam requirements and the benefits of starting the CMA exam during college.
Comparing CMA and CPA Exams (00:13:19)
Kaden's experience with both CMA and CPA exams, including differences in exam structure, content, and difficulty.
Application of Knowledge from School, Exams, and Work Experience (00:18:30)
Discussion on how Kaden applies knowledge from school, exams, and work experience in his current role, and the importance of understanding the material thoroughly.
Understanding Financial Accounting (00:19:28)
Kaden discusses how his college education greatly contributed to his understanding of financial accounting.
Work Experience and CMA (00:19:49)
Kaden explains how his work experience and CMA studies went in tandem, providing practical application.
Challenges in Education (00:21:29)
Joey and Kaden discuss the shift in education focus from understanding to chasing grades.
Impact of 150-hour Rule (00:26:44)
The 150-hour rule for the CPA exam is discussed, and Kaden shares how he and others found loopholes.
Alternative Credit Acquisition (00:31:17)
Kaden shares a loophole to acquire credits for the 150-hour rule through online FEMA courses.
Debate on 150-hour Requirement (00:33:22)
The debate on the value and practicality of the 150-hour requirement for the CPA exam is discussed.
The Future of Accounting (00:37:09)
Kaden emphasizes the importance of technological proficiency for future success in accounting.
The importance of understanding AI (00:38:26)
Discussion on the necessity of understanding AI and its role in the advisory world.
Advising students to think beyond exams (00:39:28)
Encouraging students to focus on synthesizing information and putting pieces together for future success.
Appreciation and encouragement (00:40:01)
Expressing gratitude to the guest for sharing insights and encouraging audience engagement.
Opportunities for young CPAs (00:40:38)
Promotion of career development opportunities for young CPAs at Summit Virtual CFO and Anders CPAs and Advisors.
Next Episode

The Most Essential Tips for Personal Branding on LinkedIn with Donna Serdula
“If you sit down and really make sure that your profile resonates and is truly you, it feels good, and you smile. Ultimately, you become a person who doesn't have to look for a job. Jobs find you. You become a person whose phone rings because there are opportunities, because people know you, remember you, have worked with you, and they want to work with you again.”
—Donna Serdula
The finer details of this episode:
- Importance of personal branding on LinkedIn
- Shift in perception of the platform
- Challenges of creating and maintaining a professional presence on social media
- Controlling one's personal brand and its impact on career opportunities
- Showcasing values, actions, and descriptions to create a strong and memorable brand
- Balancing professionalism with personal authenticity on LinkedIn
- Importance of consistency and cadence in posting content on LinkedIn
Episode resources:
- Summit Virtual CFO by Anders website: https://www.summitcpa.net/
- Email us with questions or if you’d like to be a guest on the show: [email protected]
- We’re hiring! Check out our open positions: https://www.summitcpa.net/career-opportunities
- https://Donnanaserdula.com/
- https://www.linkedin.com/in/toDonnana/
Timestamps:
The importance of personal branding on LinkedIn (00:01:13)
Discussion on the psychology behind personal branding and deliberate control of perception.
The shift in perception of LinkedIn (00:02:07)
The change from a passive networking platform to a more active and personal branding platform.
The challenges of maintaining a professional presence on social media (00:02:44)
Struggles with the perception of LinkedIn as a purely professional platform and the fear of being too personal.
The evolving concept of professionalism on LinkedIn (00:04:25)
Debunking the traditional image of professionalism and the need to move away from the concept of a suit and tie.
The importance of personal branding for career growth (00:08:08)
Emphasizing the significance of personal branding for career development and the need to control one's brand.
Strategies for personal branding on LinkedIn (00:09:49)
Discussion on the vision, mission, and consistent portrayal of oneself to create a strong personal brand.
The value of personal connection in professional work (00:12:49)
The significance of bringing one's whole self to work and the impact of personal connections in professional settings.
The time and effort required for effective LinkedIn utilization (00:15:49)
The need for strategic planning, time investment, and iterative work to create a strong LinkedIn profile.
Overcoming psychological barriers to posting on LinkedIn (00:18:16)
Dealing with the negative psychology and vulnerability associated with posting on LinkedIn.
The positivity of LinkedIn (00:19:08)
Discussion about the positive and professional atmosphere of LinkedIn compared to other social media platforms.
Building a professional network (00:20:08)
The importance of surrounding oneself with positive and empowering connections on LinkedIn.
Creating an authentic LinkedIn profile (00:21:06)
Encouragement to take control of one's image on LinkedIn, making the profile authentic and aligned with personal goals.
Utilizing LinkedIn for professional relationships (00:22:00)
The significance of researching and checking out profiles on LinkedIn for business interactions.
Starting and maintaining a LinkedIn profile (00:24:43)
Encouragement for individuals to start their LinkedIn journey and the emotional component of personal branding.
Success on LinkedIn and real-world relationships (00:26:23)
Emphasizing the importance of moving beyond LinkedIn to build real-world relationships for professional success.
Consistency and storytelling on LinkedIn (00:33:42)
The importance of consistency in posting and sharing on LinkedIn, drawing parallels with a story from "The Little Prince."
Balancing positivity and authenticity on LinkedIn (00:37:01)
Encouragement to not overthink posting on LinkedIn and to share authentic experiences without worrying about being too cringey.
Personal Branding on LinkedIn (00:37:50)
Donna discusses the importance of posting on LinkedIn to develop personal branding and shares tips for creating engaging content.
Encouragement and Personal Growth (00:40:43)
The hosts and Donna share pers...
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