The Truth About Financial Influencers: What You Need to Know

03/20/25 • 15 min

In this episode of the Wealth Wise Women Podcast, certified financial planner Wes Cuprill dives into the world of financial influencers and the noise they create in the personal finance space.

Wes shares his recent experience of downloading Instagram, a platform he had previously avoided, and how it opened his eyes to the overwhelming amount of advice available online. While social media has democratized financial education, it has also led to conflicting messages that can confuse and mislead individuals trying to grow their wealth.

Wes emphasizes the importance of filtering through the noise and understanding what financial advice truly applies to your unique situation. He discusses the potential pitfalls of following trends without a solid plan and the necessity of seeking professional guidance. Whether you're in your 20s or approaching retirement, Wes provides insights on how to create a tailored financial strategy that aligns with your goals.

In this episode of the Wealth Wise Women Podcast, certified financial planner Wes Cuprill dives into the world of financial influencers and the noise they create in the personal finance space.

Previous Episode

Here's Why I'm NOT Panicking About the Market Selloff

Financial advisor Wes Cuprill explains why you should not panic about market selloff, sharing evidence-based insights on how proper financial planning is designed to weather short-term volatility.

Learn why experienced professionals do not panic about market selloff, with practical advice for both young investors and those approaching retirement during uncertain economic times.

This episode of Wealth Wise Women Podcast provides the perspective you need to not panic about market selloff, offering specific strategies to maintain financial peace of mind when others are selling.
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Navigating Market Uncertainty: Tariffs, Doge Cuts, and Your Financial Future

Wes Cuprill, CFP®, unpacks the recent market turmoil caused by tariffs and government spending cuts (the “DOGE Cuts”) and what it means for your financial future.

Learn why women planning for retirement shouldn't panic, how diversification protects you during uncertain times, and why speculation is not a strategy.

Plus, discover how a solid financial plan brings peace of mind—no matter what the headlines say.

The WWW Podcast - The Truth About Financial Influencers: What You Need to Know

Transcript

>> Wes Cuprill00:00:00.375

Hello, I'm certified financial planner Wes Cuprill and this is Wealthwise Women, the show that's rewriting the narrative that personal finance in investing are, ah, just for men and just for insiders. Because whether or not the rest of my industry realizes it, the future of wealth in the United States is female. And I aim to foster that future one episode at a time. So join me every week as I attempt to add humor and entertainment to the oth