Marketing Gold - Growth Hacking on a Limited Budget with Tarusha Mittal
The Virtual CMO07/07/20 • 31 min
In this episode, host Eric Dickmann interviews Tarusha Mittal. Tarusha is the Co-Founder and COO of OroPocket, a new, 100% asset-backed banking platform based on blockchain. She is also the host of a podcast called Living on Blockchain.
We discuss the complexities of launching a new international business, dealing with regulatory hurdles, and attracting new users to a banking platform. As a small company, OroPocket is driving new users to its platform through awareness campaigns, influencer marketing, gamification, and social media in order to keep marketing expenses to a minimum.
This is a fascinating conversation about growth hacking a new business and how to stretch your marketing budget by taking advantage of free tools and online resources to reach your target audience.
https://oropocket.com/
https://podcasts.apple.com/us/podcast/living-on-blockchain/id1468193029
As a special bonus, listeners can sign-up for an account Oropock and receive 1mg of gold for FREE. Use this link to claim your free gold: https://oropocket.com/u/?invite=VirtualCMOPodcast
Eric Dickmann can be found on Twitter @EDickmann and on LinkedIn at https://www.linkedin.com/in/edickmann
Tarusha Mittal can be found on Twitter @tarusham and on LinkedIn at https://www.linkedin.com/in/tarushamittal/ and Facebook at https://www.facebook.com/tarusha.mittal/
If you'd like to contact us with feedback or guest inquiries, please visit: https://fiveechelon.com/the-virtual-cmo-podcast/
For more information about Virtual CMO strategic marketing consulting services, visit The Five Echelon Group at https://fiveechelon.com
07/07/20 • 31 min
1 Listener
The Virtual CMO - Marketing Gold - Growth Hacking on a Limited Budget with Tarusha Mittal
Transcript
**Please note, this transcript was generated by an artificial intelligence engine. It is intended only as a rough transcript and there may be some grammatical, spelling or transcription errors.
Eric Dickmann: 0:08
Welcome to The Virtual CMO podcast. I'm your host, Eric Dickmann. The Virtual CMO is a podcast designed for marketing professionals at small and midsize businesses. Our goal is to share strategies and tactics from fellow marketing p
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