
Serial Success on Shopify
01/14/20 • 59 min
Our guest today is Thomas "Tommy" Tartaglia, the self-described World's Okayest Exerciser, who sold more than $100k in t-shirts with "World's Okayest Exerciser" printed on it last year on Shopify.
You'll hear:
- Why Amazon is a double-edged sword
- How offline events helped jumpstart their business
- The synergistic warehouse space they established
- How planning was game changing for Tommy's success (and how you clone it)
- Tommy's practical approach to mindfulness
- Where you should start with a new business
Thomas Tartaglia has a bunch of degree's from various colleges, a significant amount of time in the Military, and a handful of years trying to figure out E-Commerce. He relies on other people to make himself look good.
Tune in for more details!
Resources
- Tango Charlie Apparel
- Recon Rings
- Tacticalories
- BestSelf
- SELF Journal
- How to Break Up with Your Phone: The 30-Day Plan to Take Back Your Life
Never miss an episode
Help the show
- Ask a question in The Unofficial Shopify Podcast Facebook Group
- Leave an honest review on iTunes. Your ratings & reviews help, and I read each one.
- Subscribe on iTunes
What's Kurt up to?
- See our recent work at Ethercycle
- Take a ride with Kurt on YouTube
- Apply to work with Kurt to grow your store.
Sponsors
Our guest today is Thomas "Tommy" Tartaglia, the self-described World's Okayest Exerciser, who sold more than $100k in t-shirts with "World's Okayest Exerciser" printed on it last year on Shopify.
You'll hear:
- Why Amazon is a double-edged sword
- How offline events helped jumpstart their business
- The synergistic warehouse space they established
- How planning was game changing for Tommy's success (and how you clone it)
- Tommy's practical approach to mindfulness
- Where you should start with a new business
Thomas Tartaglia has a bunch of degree's from various colleges, a significant amount of time in the Military, and a handful of years trying to figure out E-Commerce. He relies on other people to make himself look good.
Tune in for more details!
Resources
- Tango Charlie Apparel
- Recon Rings
- Tacticalories
- BestSelf
- SELF Journal
- How to Break Up with Your Phone: The 30-Day Plan to Take Back Your Life
Never miss an episode
Help the show
- Ask a question in The Unofficial Shopify Podcast Facebook Group
- Leave an honest review on iTunes. Your ratings & reviews help, and I read each one.
- Subscribe on iTunes
What's Kurt up to?
- See our recent work at Ethercycle
- Take a ride with Kurt on YouTube
- Apply to work with Kurt to grow your store.
Sponsors
Previous Episode

Generating Traffic & Revenue in 2020
In this Listener Q&A episode, we talk:
- Post-purchase email marketing
- Content strategies when you can't run ads
- Migrating sales from Amazon to Shopify
Never miss an episode
Help the show
- Ask a question in The Unofficial Shopify Podcast Facebook Group
- Leave a review
- Subscribe wherever you get your podcasts
What's Kurt up to?
- See our recent work at Ethercycle
- Subscribe to our YouTube Channel
- Apply to work with Kurt to grow your store.
Sponsors
Next Episode

An Alleged $75 million Ponzi Scheme
Last Spring, a listener invited me to lunch with the Courtrights, a couple who ran a business that invested in Shopify stores– hundreds of Shopify stores– and offered a guaranteed rate of return to investors.
On January 14th, the SEC announced that, "it filed an emergency enforcement action and obtained a temporary restraining order and asset freeze against Illinois resident Kenneth D. Courtright, III and his company, Todays Growth Consultant Inc., in connection with an alleged Ponzi-like scheme that raised at least $75 million from more than 500 investors throughout the United States and abroad."
Let's unpack that.
Links Mentioned
- SEC Statement
- Chicago Tribune: SEC freezes assets of suburban owner of The Income Store, allegedly a $75 million Ponzi-like website investment scheme
Never miss an episode
Help the show
- Ask a question in The Unofficial Shopify Podcast Facebook Group
- Leave a review
- Subscribe wherever you get your podcasts
What's Kurt up to?
- See our recent work at Ethercycle
- Subscribe to our YouTube Channel
- Apply to work with Kurt to grow your store.
Sponsors
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