Ep. 102: Marketing & Sales: What’s The Difference? - With Mado Hesselink

06/28/21 • 43 min

If you feel like you’re always ‘selling’ then most likely you’re selling instead of marketing. Marketing and sales aren’t the same thing but many people think they are. In this episode, Mado Hesselink and I discuss the difference between the two and how it’s actually better to market your yoga business much more than you sell to your audience. And she even shares a seasonal marketing plan just for you!

Show notes available with all links mentioned here:
https://www.amandamckinney.com/podcast

Show notes available with all links mentioned here:
https://www.amandamckinney.com/podcast

Previous Episode

Ep. 101: Showing Diversity & Inclusion In Your Marketing with Aleia Walker

Looking to ensure that you have diversity and inclusion in your marketing? Awesome! And this episode is here to support you in that. Aleia Walker is a marketing expert and has also been helping others navigate showing diversity and inclusion in their marketing and she’s here to help you. We cover words, images and all the other things that need to happen in order for you to show up and showcase a safe space as a yoga teacher and we have lots of laughs along the way.

Show notes available with all links mentioned here:
https://www.amandamckinney.com/podcast

Next Episode

Ep. 103: YouTube: Tips to get started and gain confidence from Ashley Hagen

Ready to tackle the world of YouTube with your yoga? It can seem overwhelming, I know, but it doesn’t have to be. My guest today, Ashley Hagen, has grown her subscribers on YouTube into the thousands! 12,000 at the time of this recording! And she’s sharing her tips on how you can do this too because she’s a yoga teacher too. She navigated the tech and has a process for knowing what content to create and she’s sharing that with you today. Let’s do this!

www.amandamckinney.com/podcast