The Unapologetic Entrepreneur

We've all dealt with Impostor Syndrom but in this episode I talked with Mado Hesselink and she reframed my mind about this concept. It can actually be viewed as a positive thing that we can embrace! If you've ever thought "who am I to do...." or "I can't charge that for a private yoga session" then this episode's for you! You're going to love it! Let's dive in!

www.marketingyogawithconfidence.com/podcast

If you feel like you’re always ‘selling’ then most likely you’re selling instead of marketing. Marketing and sales aren’t the same thing but many people think they are. In this episode, Mado Hesselink and I discuss the difference between the two and how it’s actually better to market your yoga business much more than you sell to your audience. And she even shares a seasonal marketing plan just for you!

Show notes available with all links mentioned here:
https://www.amandamckinney.com/podcast

In this conversation, Amanda McKinney interviews Amy Traugh, the host of the Motivated CEO podcast and author of the CEO Method book. They discuss the importance of motivation and discipline in achieving success, the need to quiet the noise and focus on what works for you, and the power of getting curious and understanding your why. Amy shares valuable insights on building a sustainable business, promoting your offerings, and leveraging referrals. The conversation concludes with a call to action for listeners to reflect on their why and take steps to implement what works for them.

Takeaways:
Motivation comes and goes, but discipline is key to achieving results.
Quiet the noise and focus on what works for you.
Get curious and understand your why to stay dedicated in the hard days.
Leverage referrals for business growth.

Resources Mentioned:
Amy's gift to you: Grab a FREE copy of the book, The CEO Method: An Entrepreneur's Guide to Business Success at amytraugh.com/freebook
The Motivated CEO Podcast- Streaming on all platforms and at amytraugh.com/podcast
Amy's Instagram: https://instagram.com/amytraugh
Amanda's Free Resources: https://www.amandamckinney.com/free
What's Your Productivity Personality (Free Quiz): https://www.amandamckinney.com/quiz
All podcast episodes: https://pod.link/1473751874
Amanda's Website: https://www.amandamckinney.com/
Amanda's Coaching Options: https://www.amandamckinney.com/coaching
Amanda's Book: https://www.amandamckinney.com/book

Want to make sure that your marketing is accessible for others? It’s covered in this episode. Want marketing to feel more accessible for you? That’s also covered in this episode! My guest Tristan Katz teaches me (and you) so much in this episode so get your notes ready because it’s a good one! And be sure to grab all the resources in the show notes at amandamckinney.com/podcast

You’ve likely heard the phrase “Know-Like-Trust Factor” before but what does that mean and what the heck do you do with it? In this episode I’m sharing more on this concept and how it will help you grow your business. By focusing on the Know-Like-Trust Factor you will gain trust with your audience and therefore they will be more likely to buy from you in the future. Let’s dive in so you can take action with this idea.

Show notes available with all links mentioned here:
https://www.amandamckinney.com/podcast