1426 – Finding Your Groove with Lisa Young

01/01/23 • 21 min

In this episode of The Thoughtful Entrepreneur, your host Josh Elledge speaks with Lisa Robbin Young, business coach, performing artist & author of Creative Freedom: How To Own Your Dreams Without Selling Your Soul. Lisa is passionate about helping business leaders and entrepreneurs become celebrities in their space – to be known, seen and loved – by building an audience of enthusiastic fans. She says it all comes down to 3 things: clarity, confidence and courage. She believes that these 3 components could clear out the different aspects of the business that will allow entrepreneurs to decide and take the necessary steps to be considered experts in their market. Lisa explains the method they use to achieve success. Her goal is to develop a holistic approach that works for the way her clients are wired, so they can present themselves confidentially and be the best version of themselves. By supporting her clients in self-realization, they can gain time and freedom to enjoy the work they do in the world. Key Points from the Episode:

The Journey to Clarity, Confidence & Courage
The Value & Significance of Authority
The Impact of Fame for Entrepreneurs and Business Leaders

About Lisa Robbin Young: Lisa didn't wait to be discovered. She is an award-winning speaker, bestselling author and accomplished musician with several albums to her credit. Lisa has been featured on Disney+ and is the host of Creative Freedom, a show that has turned into a book, podcast and live event series. She helps creative entrepreneurs define and succeed on their own terms. Lisa believes the best way to truly succeed in life and in business is to be yourself - warts, sparkles and all - so you can Own Your Dreams Without Selling Your SoulTM. Lisa founded Ark Entertainment Media - a business growth consultancy for ambitious creatives who want to become the celebrity of their industry and leave a lasting legacy to future generations. Tweetable Moments: 00:49 - "Before you can take a courageous action, you have to be able to make a decision with confidence to take that action." 06:03 - "I will say that becoming a celebrity is not for everyone. And that's okay. But anyone can be in that role in their industry. They can be famous in their niche." Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Lisa Robbin Young’s website at https://lisarobbinyoung.com/ Check out Lisa Robbin Young on LinkedIn at https://www.linkedin.com/in/lisarobbinyoung/ Check out Lisa Robbin Young on Facebook at https://www.facebook.com/Lisarobbinyoung.fan Check out Lisa Robbin Young on Instagram at https://www.instagram.com/lisarobbinyoung/ Check out Lisa Robbin Young on Youtube at https://www.youtube.com/user/younglisam Check out Lisa Robbin Young on Twitter at https://twitter.com/lisarobbinyoung Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE. Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here. What is your #1 Lead Generation BLOCKER? Take my free quiz here. Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.

The Journey to Clarity, Confidence & Courage
The Value & Significance of Authority
The Impact of Fame for Entrepreneurs and Business Leaders

Previous Episode

1425 – Managing Your Employees Remotely with 20Four7 VA’s Catherine VanVonno

1425 - Managing Your Employees Remotely with 20Four7 VA's Catherine VanVonno

Next Episode

1427 – Why You Need To Focus on Data with Accelerated Agency’s Carl Weische

In this episode of The Thoughtful Entrepreneur, your host Josh Elledge speaks with Carl Weische, co-founder of Accelerated Agency. Carl shares his passion for helping business and brands grow and scale more profitably through conversion and optimization. They have worked with many brands across all niches and seen positive results in the first 90 days. His advice is to build trust with your audience and focus on your offer. Carl adds that the more your offer resonates with your prospects, the more likely they are to buy your product or take advantage of your service. Carl also explains the importance of understanding your audience - pain points, beliefs and desires - in order to deliver great benefits. As for doubling your sales, he believes it's not just about an attractive website or a user-friendly interface. Their job is to pull together all the important aspects of the business, identify the gaps, and do their own magic to make that happen! Key Points from the Episode:

What Does AI-based Conversion and Optimization Mean?
Type of Companies that They Work With
Tracking Tools They Used for Data Analytics

About Carl Weische: Carl holds a bachelor's degree in BA and eCom. He is a KeyNote speaker at leading marketing events: GeekOut, ESS, VidTao, Kinza360, AdWorld 2023. He is also a Certified Practitioner in NLP + Sales Psychology. Along with his business partner, they have an obsession when it comes to understanding buyer psychology and why things work the way they do. Everything they do is based on the pioneers of psychology, direct response and entrepreneurship. Carl and his business partner have a background in psychology before they started applying it to e-commerce, which gave them an edge over their competitors. They are proud to be German, which means they make sure everything is systemized and optimized efficiently. By understanding the logical and emotional reasons behind what works, they are able to design their funnels in a way that allows their customers and clients to reap the benefits of the way they work. Carl and his team take an active interest in how people think, which is why they invest over $250,000 a year in their own education while testing everything on their own offerings. This means that their customers are not the guinea pigs of their business thinking, but rather the beneficiaries of their data-driven process. As a creative agency, they take what they think works and put it to the test. So they're not just speaking from fantasies or ideas, but rather proving their hypothesis about what works. About Accelerated Agency: ACCELERATED is an e-commerce agency with core competencies in conversion rate optimization, A/B testing, and brand building. They are strongly performance-oriented and optimize the profitability of businesses. As competent e-commerce experts, they develop, optimize and design online shops with great passion. In doing so, they focus on the conversion rate. This means that they turn many site visitors into paying customers by fundamentally optimizing online stores. Accelerated Agency is for businesses that want to establish their online presence profitably and pursue a long-term strategy to build their own market share. Tweetable Moments: 08:20 - "It's more like the psychology background than just the background of developing something or designing something." 09:43 - "A lot of people miss out on building trust. So maybe they put some reviews on the page, but then they miss out on social proof and authority and press and all of that stuff." Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Accelerated Agency’s website at https://www.acceleratedagency.com/ Check out Carl Weische on LinkedIn at https://www.linkedin.com/in/carl-weische-2488a5198/?originalSubdomain=de Check out Accelerated Agency on LinkedIn at https://www.linkedin.com/company/acceleratedagency/ Check out Accelerated Agency on Instagram at https://www.instagram.com/acceleratedagency/ Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: We are actively bo...