
Stop Consumption Mode, Switch Into Creation Mode
12/06/23 • 4 min
Today we'll dive into the concept of shifting from consuming content to creating content for your business and audience. In a world filled with endless streams of information and social media platforms, it's easy to fall into the trap of passive content consumption. However, we'll explore why it's crucial to break free from this cycle and embrace the challenge of generating valuable content that resonates with your audience and fuels the growth of your business.
Key Ideas:
- Social media and doomscrolling
- The Excess of Content Consumption
- The Challenge to Create New Content. Overcoming Resistance and Taking Action
- Benefits of Content Creation for Your Business
Today we'll dive into the concept of shifting from consuming content to creating content for your business and audience. In a world filled with endless streams of information and social media platforms, it's easy to fall into the trap of passive content consumption. However, we'll explore why it's crucial to break free from this cycle and embrace the challenge of generating valuable content that resonates with your audience and fuels the growth of your business.
Key Ideas:
- Social media and doomscrolling
- The Excess of Content Consumption
- The Challenge to Create New Content. Overcoming Resistance and Taking Action
- Benefits of Content Creation for Your Business
Previous Episode

When Should You Start Creating Content For Your Business?
If you're a coach or entrepreneur just starting out, it's crucial to prioritize building an audience and creating content from day one. While word-of-mouth is valuable for making yourself known and generating leads, taking control of your visibility, reputation, and authority through content creation offers unique advantages. By earning trust, showcasing expertise, and fostering a community, you can attract and connect with potential clients, making the process of selling services or products more organic and meaningful.
Some of the ideas we mention in this episode:
- The precise moment you should start building your audience.
- Choose a content format that resonates with your audience and provides value, such as blogging, podcasting, or video.
- Don't rely solely on social media platforms; create a foundation for your content strategy on channels where you have control.
- You already have value to offer, even if you don't consider yourself an expert.
- Building your reputation takes time.
- Creating content promotes self-growth, self-reflection, and constant learning.
Next Episode

5 Things You Need to Start a Podcast
In this episode we'll discuss the five essential things you need to start a podcast. Whether you're a beginner or an experienced podcaster or a beginner, these key ideas will guide you in launching a successful show. We'll explore the importance of defining your specific audience and topic, creating a content calendar, and developing a marketing plan to help you reach and engage your listeners effectively.
Key Ideas:
- Define Your Specific Audience and Topic
- Get a good hosting service
- Create a Content Calendar
- Develop a Marketing Plan
- Invest in Quality Equipment and Recording Setup.
- Engage with Your Audience
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