K.C. Walsh, Executive Chairman of Simms Fishing, on Brand Values
01/13/20 • 37 min
Simms is a legendary brand that not only reinvented waders, their talented team gave professional guides and hardcore anglers the bomber gear needed to go further, stay out longer, in the toughest weather Mother Nature can dish out. They added more days to an angler’s season. Yet they’re a brand that means far more than the products they make. And today we hear that story.
In this episode, we sit down with K.C. Walsh, Simms owner and Executive Chairman, to hear more about his company’s culture, values, conservation efforts, talented team, and how those important company elements are the starting points for their brand marketing.
Learn more about our mission at thetailgatepodcast.com
Simms is a legendary brand that not only reinvented waders, their talented team gave professional guides and hardcore anglers the bomber gear needed to go further, stay out longer, in the toughest weather Mother Nature can dish out. They added more days to an angler’s season. Yet they’re a brand that means far more than the products they make. And today we hear that story.
In this episode, we sit down with K.C. Walsh, Simms owner and Executive Chairman, to hear more about his company’s culture, values, conservation efforts, talented team, and how those important company elements are the starting points for their brand marketing.
Learn more about our mission at thetailgatepodcast.com
Previous Episode
Jason Rolfe, Editor of the FlyFish Journal, on Finding Your Voice
The FlyFish Journal elevates how we evaluate, “a great fishing story” through deeper insights, unexpected storytelling, and more artistic photography. Yet they make fly fishing accessible, more meaningful, and go far beyond tips-and-tricks to showcase a lifestyle unlike any other. We sit down with Jason Rolfe to hear more about his creative process and where The FlyFish Journal is heading. The Tailgate Podcast aims to inspire brand leaders to explore new ideas and strategies to re-inspire their core while winning the hearts and minds of new audiences. Learn more about our mission at thetailgatepodcast.com
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Learn more about our mission at thetailgatepodcast.com
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