The Simple Sales System™️ for Photographers

Steve Jobs famously said, "It takes a lot of hard work to make something simple, to truly understand the underlying challenges and come up with elegant solutions. To be truly simple, you have to go really deep."
So as we dive into the six steps of the Simple Sales system, I want to warn you: don't let the simplicity of the system fool you! It DOES take a lot of hard work... not only to understand the challenges and come up with elegant solutions, but to set those solutions up properly.
Listen carefully to this episode - maybe listen twice - and then keep going with the series to learn more about the why and the how of Simple Sales!
Ready to join the Simple Sales Blueprint? Go to thiscantbethathard.com/simplesales to sign up.

Most portrait photographers are accidental entrepreneurs - they're talented artists who wake up one day and think, "Hey... maybe I could actually make some money doing this thing I love!"
Fast forward a few years and the vast majority of those artists have closed up shop, not because they didn't have the talent, but because running a business - no matter how small - can be super-challenging.
If any of this resonates, I'm excited you're here. My name is Annemie Tonken, and I've been a portrait photographer in Chapel Hill, NC since 2010. I feel incredibly lucky to have been able to build a profitable, sustainable business in such a competitive field, but it didn't happen by chance.
In 2017, faced with the prospect of having to close the business I loved to go back to my "real job," I created a system that is now used by thousands of photographers worldwide to make more money in less time while still providing an amazing customer service experience.
Welcome to The Simple Sales System for Portrait Photographers - a ten-part mini-series where we'll deep-dive the System, how it works, why it works, and who it works for.
I'm so excited to be able to share this system with you! Plug in your earbuds and get ready to binge the whole series on your favorite podcast platform. Ready to join the Simple Sales Blueprint? Go to thiscantbethathard.com/simplesales to sign up.

You've heard about my successes and the successes of my students, but perhaps you'd prefer the objective data from a larger pool of people using Simple Sales, not just the anecdotes from a few.
For that, I turn to my gallery software provider of choice, Pic-Time. In this final episode, I share the story of how Pic-Time noticed my much-higher-than-usual sales figures and reached out to see if we could partner to help other photographers get similar results.
Recently, after seeing the back-end data of thousands of photographers using Simple Sales, Pic-Time founder Amir Karby said:
"We see the results with photographers using the Simple Sales System and we hear the awe and pure joy from the photographers themselves after experiencing the improvements in their workflow and results. I really think this is a game changer for portrait and family photographers!!”

If you've made it this far in the mini-series, you likely know that Simple Sales is a great option for you. I would love to help you!
Visit thiscantbethathard.com/simplesales to join our growing community of photographers running profitable, sustainable businesses they love through the power of the Simple Sales System!

Hey... guess what? Your business doesn't HAVE to be a source of stress, exhaustion, and frustration!
I'm a firm believer that a profitable, sustainable business based on your values and goals is not only achievable, but necessary!The Simple Sales System allows you to set up efficient processes so work flows smoothly. You'll feel organized, confident, and able to stand out in a sea of photographers as the #1 choice for your ideal clients.
I now earn a full-time salary with an 85% profit margin working about 8 hours a week (even in the busy season). That freedom is the only way I was able to make the time to start teaching my system.
For sustainable growth without burnout, Simple Sales is the clear choice.
Ready to join the Simple Sales Blueprint? Go to thiscantbethathard.com/simplesales to sign up.

At this point, you likely have some burning questions... about the pricing, the logistics, the tech, or about how this could impact your bottom line. You're not alone!

In this episode, I address some of the most commonly-asked questions:

• How does the system GUARANTEE profitability?
• What tech do I need (i.e. how much more do I need to learn/spend) to get started?
• What if I like to edit my photos AFTER clients choose from their proofs... Can I use Simple Sales?
• Everyone in my area ______ (includes all the digitals, charges way too little, etc.)... Can Simple Sales work for me?

Still have questions? Stick around to the end of the episode, where I share how you can get answers to any other questions you may have!
Ready to join the Simple Sales Blueprint? Go to thiscantbethathard.com/simplesales to sign up.