302 - How to Get Paid To Adjust Employees (Yours and Others)
04/22/25 • 37 min
In this episode, you'll discover:
- New Tax Advantage Plan allows business owners to use employee tax dollars to pay for chiropractic care for their employees
- This applies to chiropractic businesses as well + get paid to adjust your team AND
- Save money on employment taxes = lowers employee tax burden
- Dr. Andrew White, CEO of Align & Co., explains how this works
Episode Highlights
01:25 – Learn how a new tax-advantaged wellness plan allows businesses to pay for employee chiropractic care using tax dollars.
03:40 – Discover how software and data are transforming chiropractic corporate wellness programs into measurable ROI opportunities.
05:31 – Understand how the AlignWell Certified Chiropractor program connects chiropractors to local businesses through vetted partnerships.
07:42 – Hear how a 50-person company saved over $35,000 in taxes while providing two free adjustments per employee per month.
08:49 – Learn how leveraging tax dollars for wellness care reduces employers’ tax burdens while expanding employee benefits.
10:18 – Understand how “near-site” plans now allow employees to receive adjustments in clinics rather than just on-site at work.
13:29 – Discover how chiropractic business owners can use this plan to get paid to adjust their own staff and save thousands in taxes.
15:03 – Hear a real-world example where one chiropractor added $14K in net income by offering the plan to their team.
16:56 – Be inspired by Andrew’s and his challenge to chiropractors: think bigger and lower barriers to better serve your communities.
18:40 – Learn how to join the network or attend upcoming events, and how the program fits into your current marketing strategy.
19:22 - Dr. Pete is joined by Success Partner, Drew Grinnell, of Cutting Edge Laser Technologies. They dive into how advanced laser therapy is transforming chiropractic care—delivering drug-free pain relief, boosting patient outcomes, and creating new self-pay revenue streams. With over a decade of experience, Drew breaks down how to integrate these tools into your practice and how robotics can enhance efficiency, consistency, and overall results.
Resources Mentioned
For more information about the Alignwell Certified Chiropractor Program, please visit: https://alignwellcertified.com
For more information about Cutting Edge Laser Technologies please visit: https://celasers.com
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Schedule a Brainstorming call with Dr. Pete
Follow Dr Stephen on Instagram: https://qr.me-qr.com/l/riDHVjqt
Follow Dr Pete on Instagram: https://qr.me-qr.com/I1nC7Hgg
Prefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1
To listen to more episodes visit https://theremarkablepractice.com/podcast/ or follow on your favorite podcast app.
In this episode, you'll discover:
- New Tax Advantage Plan allows business owners to use employee tax dollars to pay for chiropractic care for their employees
- This applies to chiropractic businesses as well + get paid to adjust your team AND
- Save money on employment taxes = lowers employee tax burden
- Dr. Andrew White, CEO of Align & Co., explains how this works
Episode Highlights
01:25 – Learn how a new tax-advantaged wellness plan allows businesses to pay for employee chiropractic care using tax dollars.
03:40 – Discover how software and data are transforming chiropractic corporate wellness programs into measurable ROI opportunities.
05:31 – Understand how the AlignWell Certified Chiropractor program connects chiropractors to local businesses through vetted partnerships.
07:42 – Hear how a 50-person company saved over $35,000 in taxes while providing two free adjustments per employee per month.
08:49 – Learn how leveraging tax dollars for wellness care reduces employers’ tax burdens while expanding employee benefits.
10:18 – Understand how “near-site” plans now allow employees to receive adjustments in clinics rather than just on-site at work.
13:29 – Discover how chiropractic business owners can use this plan to get paid to adjust their own staff and save thousands in taxes.
15:03 – Hear a real-world example where one chiropractor added $14K in net income by offering the plan to their team.
16:56 – Be inspired by Andrew’s and his challenge to chiropractors: think bigger and lower barriers to better serve your communities.
18:40 – Learn how to join the network or attend upcoming events, and how the program fits into your current marketing strategy.
19:22 - Dr. Pete is joined by Success Partner, Drew Grinnell, of Cutting Edge Laser Technologies. They dive into how advanced laser therapy is transforming chiropractic care—delivering drug-free pain relief, boosting patient outcomes, and creating new self-pay revenue streams. With over a decade of experience, Drew breaks down how to integrate these tools into your practice and how robotics can enhance efficiency, consistency, and overall results.
Resources Mentioned
For more information about the Alignwell Certified Chiropractor Program, please visit: https://alignwellcertified.com
For more information about Cutting Edge Laser Technologies please visit: https://celasers.com
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
Schedule a Brainstorming call with Dr. Pete
Follow Dr Stephen on Instagram: https://qr.me-qr.com/l/riDHVjqt
Follow Dr Pete on Instagram: https://qr.me-qr.com/I1nC7Hgg
Prefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1
To listen to more episodes visit https://theremarkablepractice.com/podcast/ or follow on your favorite podcast app.
Previous Episode
301 - Business Intelligence: Part 2
In this episode, you'll discover:
- The Rule of 72: How compressing the conversion process compounds long-term success
- Time Kills All Deals
- Stick rate: What it really means and why it’s crucial to your business
- You can’t manage what is not measured
- The definition of True Conversion: The people who start care, stay under care
- The key conversion and retention metrics that matter most—and how to improve them
Episode Highlights
00:53 – Learn how the three-stage framework—operationalize, professionalize, optimize—leads to productivity, durability, and profitability.
03:33 – Discover how conversion is both emotional and urgent, and why delays can derail a patient’s decision to begin care.
06:36 – Understand the "Rule of 72," a time-based system that compresses patient onboarding to reduce attrition and increase conversions.
09:28 – Learn the step-by-step breakdown of what should happen within each 72-hour window from initial contact to family referrals.
12:14 – Explore the role of urgency and conviction in the report of findings and how they directly impact conversion outcomes.
16:34 – Hear why training on systems like the Rule of 72 is essential for improving proficiency and clinic-wide consistency.
19:34 – See how time gaps between steps (Day 1, Day 2, workshop) create “heat loss” in conversion, impacting volume and income.
22:58 – Discover how each conversion step can be measured as a KPI to track and improve business performance.
25:45 – Learn how to define and apply "stick rate" metrics to understand patient retention across care phases.
29:42 – Understand how chiropractic is a lifestyle strategy and why retention reflects true impact and long-term care success.
32:53 - Dr. Eric DiMartino welcomes Dr. Andrew White from Success Partner, Align & Co to discuss an innovative approach to corporate wellness. Inspired by personal experiences, Dr. White shares how his company integrates chiropractic care into businesses using tax advantages. Learn how chiropractors can secure corporate contracts and leverage tax incentives at no extra cost. With a vision for nationwide expansion, this model offers businesses an effective way to support employee health. Don’t miss this game-changing insight into the future of chiropractic care.
Resources Mentioned
Download your copy of the Remarkable Standards here: www.theremarkablepractice.com/podcast-ep301-standards
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
For more information about Align & Co please visit: https://www.alignco.life
Schedule a Brainstorming call with Dr. Pete
Follow Dr Stephen on Instagram: https://qr.me-qr.com/l/riDHVjqt
Follow Dr Pete on Instagram: https://qr.me-qr.com/I1nC7Hgg
Prefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1
To listen to more episodes visit https://theremarkablepractice.com/podcast/ or follow on your favorite podcast app.
Next Episode
303 - Why Chiropractic Patients Buy Outcomes, Not Adjustments
People don’t invest in services. They invest in outcomes. Dr. Pete and Dr. Stephen reveal the real reason conversion rates flatline and retention struggles: too much talk about features, not enough focus on results.
You’ll learn the importance of restructuring your day one and day two processes to build deeper connection, clarity, and buy-in. Whether you're growing your team, leading a practice, or scaling impact, this is your reminder that energy, alignment, and outcome-based communication are the true drivers of growth. This is the formula that turns interest into lifelong commitment.
In this episode you will:
- Understand why emphasizing outcomes over features enhances patient engagement.
- Learn strategies to restructure Day One and Day Two processes for better connection and clarity.
- Discover how focusing on patient transformation can boost conversion and retention rates.
- Explore methods to align your communication with what truly matters to patients.
Episode Highlights
00:53 – Learn why staying energized as a leader is essential and how personal renewal directly impacts business growth.
03:28 – Discover how being in the right environment—like masterminds and events—creates powerful clarity and momentum.
06:18 – Understand the importance of quarterly board meetings and goal-setting rhythms to keep your team aligned and focused.
09:28 – Hear the distinction between mastermind groups and accountability groups and how both serve different leadership needs.
11:47 – Learn the value of having expert guidance and proven programs for every area of your life and business.
13:22 – See how patients respond when you clearly communicate a proven path, a personalized plan, and confident leadership.
15:56 – Understand why conversion and retention increase when you train your team to deliver care through outcomes, not features.
19:27 – Discover why patients don’t buy care plans—they buy results—and how your language and systems must reflect that truth.
22:13 – Learn why you should never wait until it’s too late to communicate outcomes and set up day one for success.
26:10 – See how day two builds on day one, shifting the focus to ownership, decision-making, and patient commitment.
28:26 – Realize that paying for care is the easiest part—if you’ve shown the patient that the outcome they want is within reach.
31:25 – Learn a simple script for giving recommendations that ties patient goals to objective findings, creating clarity and trust.
34:42 - Dr. Pete Camiolo talks with Dr. Miles Bodzin and Holly Jensen of Success Partner, Cash Practice about overcoming practice struggles by building systems that boost patient enrollment, retention, and financial freedom. Learn how you too can shift from insurance dependency to long-term, values-driven success through simple, scalable solutions that empower both teams and patients.
Resources Mentioned
To download your copy of the Recommendations for Care, please click here: www.theremarkablepractice.com/podcast-ep303-recsforcare
Register Now for the TRP Conversion & Retention Immersion - June 6 & 7, 2025 in Orlando, Florida or June 27 & 28, 2025 in Sydney, AUS - https://theremarkablepractice.com/upcoming-events/
To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo
For more information about Cash Practice please visit: https://www.cashpractice.com/
Schedule a Brainstorming call with Dr. Pete
Follow Dr Stephen on Instagram: https://qr.me-qr.com/l/riDHVjqt
Follow Dr Pete on Instagram: https://qr.me-qr.com/I1nC7Hgg
Prefer to watch? Catch the podcast on YouTube at: https://www.youtube.com/@TheRemarkablePractice1
To listen to more episodes visit https://theremarkablepractice.com/podcast/ or follow on your favorite podcast app.
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