Podcast Review | The Leeds Business Podcast
03/05/24 • 34 min
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
Ash and Kane review an episode of The Leeds Business Podcast. They provide a walk-through of the episode and reveal what works well but also talk about what they would improve on and change to give it the best chance of success.
KEY TAKEAWAYS
- The name is informative but niche enough.
- The artwork is bold and clear.
- For SEO reasons a long host bio is good and this has been done effectively.
- Phil asks good questions and actively listens.
- The intro incorporates a clip from the middle section of the podcast which works well.
- Although it was a virtual interview, the quality was good. The side-by-side view might have made it more engaging as the guest spoke so much.
- Generally, if you are doing multiple-part episodes, it’s best to release them close together.
- If you are using clips, they need to be short and engage immediately, they don’t have to have full context, they should be sound bites.
- If you are using a photo of the guest in your thumbnail, it’s important to have their headshot cut out, to look professional and to give a much better overall thumbnail.
- A thumbnail can be an opportunity to have a second title if you can do it well.
- Try to keep both links and the call to action to a minimum.
- The volume of clips should come from the amount, not the length.
- Interviewing clients is something you can do in place of constantly repeating a call to action. It’s more organic and also builds trust with your audience.
BEST MOMENTS
“Negative feedback doesn’t mean you’re a piece of shit”
“He also didn’t interrupt at all, he let them speak”
“Big fan of that fair trade call to action”
“Those little elements that make you think what does that relate to, are a good thing”
“Everything was good, just too long”
“Which is your opportunity to have a second title”
VALUABLE RESOURCES
The Leeds Business Podcast Carrie Rose Interviews:
The rise and rise of Rise at Seven - with Carrie Rose, Founder & CEO
https://www.youtube.com/watch?v=SlIgfsi0KWA
Scaling Rise At Seven - Carrie Rose, Founder & CEO
https://www.youtube.com/watch?v=BuL0npYVzpg
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
Ash and Kane review an episode of The Leeds Business Podcast. They provide a walk-through of the episode and reveal what works well but also talk about what they would improve on and change to give it the best chance of success.
KEY TAKEAWAYS
- The name is informative but niche enough.
- The artwork is bold and clear.
- For SEO reasons a long host bio is good and this has been done effectively.
- Phil asks good questions and actively listens.
- The intro incorporates a clip from the middle section of the podcast which works well.
- Although it was a virtual interview, the quality was good. The side-by-side view might have made it more engaging as the guest spoke so much.
- Generally, if you are doing multiple-part episodes, it’s best to release them close together.
- If you are using clips, they need to be short and engage immediately, they don’t have to have full context, they should be sound bites.
- If you are using a photo of the guest in your thumbnail, it’s important to have their headshot cut out, to look professional and to give a much better overall thumbnail.
- A thumbnail can be an opportunity to have a second title if you can do it well.
- Try to keep both links and the call to action to a minimum.
- The volume of clips should come from the amount, not the length.
- Interviewing clients is something you can do in place of constantly repeating a call to action. It’s more organic and also builds trust with your audience.
BEST MOMENTS
“Negative feedback doesn’t mean you’re a piece of shit”
“He also didn’t interrupt at all, he let them speak”
“Big fan of that fair trade call to action”
“Those little elements that make you think what does that relate to, are a good thing”
“Everything was good, just too long”
“Which is your opportunity to have a second title”
VALUABLE RESOURCES
The Leeds Business Podcast Carrie Rose Interviews:
The rise and rise of Rise at Seven - with Carrie Rose, Founder & CEO
https://www.youtube.com/watch?v=SlIgfsi0KWA
Scaling Rise At Seven - Carrie Rose, Founder & CEO
https://www.youtube.com/watch?v=BuL0npYVzpg
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
Previous Episode
When NOT to do a Video Podcast
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
In this episode, Ash and Kane talk about when you don’t need to use video alongside your podcasting. They also discuss what to focus on when you first start your podcasting journey and why it’s always important to remember that podcasting is for the long haul.
KEY TAKEAWAYS
- You should outsource as much as possible as a podcaster but budget doesn’t always allow this.
- If you aren’t a trained videographer, you may be unable to create effective videos from your podcast.
- When you first start podcasting you are already learning how to podcast and focusing on getting episodes out, adding learning to be a videographer and editor on top of that can take too much of your focus.
- Podcasting is a long-term game. If you want to do something short-term, do something else, not podcasting!
- Podcasting is forgiving, you can get a lot of things wrong but if you remain consistent for 2-3 years you can achieve real results.
- Having a YouTube channel may not be the best use of your time especially if your time is limited. You will get more results from different tasks.
- Consider if long-form video would work for your style of content, it isn’t worth doing for some formats and content types.
BEST MOMENTS
“You will feel overwhelmed and overworked and you’ll give up”
“It’s working but it takes time”
“Just figuring out where you fit is more important than fitting in a little bit everywhere”
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
Next Episode
Comparing Podcast Formats | What's the Best type of Podcast?
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
What format of podcast is best for you and your content? Join Ash and Kane as they compare podcast formats and discuss when you should utilise each. They give the pros and cons of solo episodes, interviews and having a co-host. They also talk about fiction and non-fiction podcasts and what this means for your USP as a podcaster.
KEY TAKEAWAYS
- You don’t have to stick to one format, you can change it according to what suits your content and your podcasting journey.
- Co-hosting has its challenges, particularly around turn-taking.
- A positive of doing a solo show is that you can record whenever is best for you.
- It’s more difficult to bring humour into solo shows.
- Co-hosting can make it easier to generate a discussion.
- Having a co-host also allows you to split the workload in terms of researching guests and more.
- Interviews avoid listeners getting bored with long conversations but they are more difficult to organise, particularly virtually.
BEST MOMENTS
“If it’s virtual you’re at the mercy of the internet connection and their schedule”
“In person is always better when it comes to interviews”
“If you’re doing it properly you’re doing it as a business”
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: [email protected]
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